Today we continue the conversation with my longtime friend and renowned neuroscience and wealth expert, John Assaraf, to dive deep into the science behind success. We break down why knowledge and skill alone won’t transform your financial future—and what actually will.

John shares the neuro-mechanics of success, explaining how your subconscious mind, automatic thoughts, and emotional responses shape your ability to earn, invest, and grow wealth. We discuss the power of rewriting your personal story, how to override limiting beliefs, and why the right habits and environment are crucial for exponential growth.

While many focus on the Law of Attraction, John explains why visualization alone won’t cut it. Instead, he shares practical innercises (brain-training exercises) that can rewire your subconscious mind to take action, stay consistent, and reach new financial heights.

If you’re ready to stop making excuses and start taking control of your wealth and success, this episode is a must-listen!

Loral's Takeaways:

1. Rewriting Your Story for Success (00:00)
2. The Power of Visualization and Practice (03:23)
3. Neuroplasticity and the Importance of Commitment (08:10)
4. Overcoming Inherited Behavior and Trauma (08:28)
5. The Role of Environment and Thoughts (13:22)
6. The Future of AI and Business Strategy (13:41)
7. The Importance of Self-Mastery and Inner Size (18:54)
8. Adapting to AI and Future Technologies (22:04)
9. The Role of Environment in Personal Growth (27:34)

Meet John Assaraf:

As CEO and co-founder, he grew Re/Max of Indiana from startup to 85 offices and 1200 sales associates who sold over $4 Billion a year.

John was also one of the founders of Bamboo/IPIX that went public on NASDAQ with a market cap of $2.5 Billion.

John has written 4 books including 2 New York Times best sellers that have been translated to 35 languages. He is the creator of the “Innercise” movement and has been featured in 11 movies, including the blockbuster hit “The Secret” and “Quest For Success” with Richard Branson and the Dalai Lama.

He lives in San Diego with his wife and 2 sons. In addition to being a vegan, meditator, an avid skier, and ocean lover, he loves traveling the world and making some of the tastiest hot sauces using some of the hottest peppers on the planet.

Today, he is CEO of MyNeuroGym.com, a neuroscience based company, dedicated to helping individuals strengthen their mindset, so they achieve their goals and dreams… faster and easier than ever before.

Website: http://johnassaraf.com/

Meet Loral Langemeier:

Loral Langemeier is a money expert, sought-after speaker, entrepreneurial thought leader, and best-selling author of five books.

Her goal: to change the conversations people have about money worldwide and empower people to become millionaires.

The CEO and Founder of Live Out Loud, Inc. – a multinational organization — Loral relentlessly and candidly shares her best advice without hesitation or apology. What sets her apart from other wealth experts is her innate ability to recognize and acknowledge the skills & talents of people, inspiring them to generate wealth.

She has created, nurtured, and perfected a 3-5 year strategy to make millions for the “Average Jill and Joe.” To date, she and her team have served thousands of individuals worldwide and created hundreds of millionaires through wealth-building education keynotes, workshops, products, events, programs, and coaching services.

Loral is truly dedicated to helping men and women, from all walks of life, to become millionaires AND be able to enjoy time with their...

Why do people hesitate and or procrastinate when they have the blueprint on making money, investing, or starting their business?

The answer is buried in the neuro-mechanics of success—how our brains are wired for survival, not wealth.

In this episode, I sit down with my longtime friend and neuroscience expert, John Assaraf and back to our days of working with Bob Proctor, learning the power of mindset, belief, and visualization.

Over the years, we both realized that thinking positive and making vision boards alone won’t make you rich. Success isn’t just about setting intentions—it’s about taking the right actions, in the right order, at the right time.

Listen in to part 1 of 2 as we break down the real reason why so many people struggle to apply wealth-building strategies, even when they know exactly what to do. Spoiler alert: it’s not laziness or lack of opportunity but rather how the brain is wired for survival, not success.

If you’ve ever wondered why you’re not making the money you want—even though you’ve read all the books, taken the courses, and set your goals—this episode is for you.

Let’s break through those mental barriers and start taking action toward real wealth.

Loral's Takeaways:

• Introduction to John Assaraf and His Background (01:42)
• Entrepreneurial Journey and Early Insights (03:16)
• The Law of Goya and Practical Application (07:19)
• Neuro Mechanics and Emotional Regulation (14:23)
• The Role of Environment and Inner Size (27:48)

Meet John Assaraf:

As CEO and co-founder, he grew Re/Max of Indiana from startup to 85 offices and 1200 sales associates who sold over $4 Billion a year.

John was also one of the founders of Bamboo/IPIX that went public on NASDAQ with a market cap of $2.5 Billion.

John has written 4 books including 2 New York Times best sellers that have been translated to 35 languages. He is the creator of the “Innercise” movement and has been featured in 11 movies, including the blockbuster hit “The Secret” and “Quest For Success” with Richard Branson and the Dalai Lama.

He lives in San Diego with his wife and 2 sons. In addition to being a vegan, meditator, an avid skier, and ocean lover, he loves traveling the world and making some of the tastiest hot sauces using some of the hottest peppers on the planet.

Today, he is CEO of MyNeuroGym.com, a neuroscience based company, dedicated to helping individuals strengthen their mindset, so they achieve their goals and dreams… faster and easier than ever before.

Website: http://johnassaraf.com/

Meet Loral Langemeier:

Loral Langemeier is a money expert, sought-after speaker, entrepreneurial thought leader, and best-selling author of five books.

Her goal: to change the conversations people have about money worldwide and empower people to become millionaires.

The CEO and Founder of Live Out Loud, Inc. – a multinational organization — Loral relentlessly and candidly shares her best advice without hesitation or apology. What sets her apart from other wealth experts is her innate ability to recognize and acknowledge the skills & talents of people, inspiring them to generate wealth.

She has created, nurtured, and perfected a 3-5 year strategy to make millions for the “Average Jill and Joe.” To date, she and her team have served thousands of individuals worldwide and created hundreds of millionaires through wealth-building education keynotes, workshops, products, events, programs, and coaching services.

Loral is truly dedicated to helping men and women, from all walks of life, to become millionaires AND be able to enjoy time with their families.

She is living proof that anyone can have the life

In this week's episode of Real Money Talks, Loral Langemeier helps entrepreneurs, investors, and business owners discover strategies to maximize profits, minimize taxes, and structure their businesses for long-term financial success. Covering everything from real estate investment, tax optimization, and business structuring to wealth creation strategies, Loral dives deep into the steps necessary to building a strong financial foundation that supports exponential growth.

Whether you're a business owner, real estate investor, or entrepreneur looking to scale, this episode provides the essential roadmap to financial independence.

Tune in to learn how to build, grow, and sustain wealth like the top 1%!

Loral's Takeaways:

• Real Estate Investment Strategies and Business Management (00:00)
• Property Management and Business Structuring (03:01)
• Tax Strategies and Business Reorganization (06:00)
• Debt Management and Marketing Strategies (14:11)
• Transitioning from Employment to Entrepreneurship (17:51)
• Leveraging Property and Trusts for Tax Benefits (23:22)
• Sole Proprietorship to Business Entity Transition (28:11)
• Nonprofit Conversion and Tax Strategies (29:15)

Meet Loral Langemeier:

Loral Langemeier is a money expert, sought-after speaker, entrepreneurial thought leader, and best-selling author of five books.

Her goal: to change the conversations people have about money worldwide and empower people to become millionaires.

The CEO and Founder of Live Out Loud, Inc. – a multinational organization — Loral relentlessly and candidly shares her best advice without hesitation or apology. What sets her apart from other wealth experts is her innate ability to recognize and acknowledge the skills & talents of people, inspiring them to generate wealth.

She has created, nurtured, and perfected a 3-5 year strategy to make millions for the “Average Jill and Joe.” To date, she and her team have served thousands of individuals worldwide and created hundreds of millionaires through wealth-building education keynotes, workshops, products, events, programs, and coaching services.

Loral is truly dedicated to helping men and women, from all walks of life, to become millionaires AND be able to enjoy time with their families.

She is living proof that anyone can have the life of their dreams through hard work, persistence, and getting things done in the face of opposition. As a single mother of two children, she is redefining the possibility for women to have it all and raise their children in an entrepreneurial and financially literate environment.

Links and Resources:

Ask Loral App: https://apple.co/3eIgGcX

Loral on Facebook: https://www.facebook.com/askloral/

Loral on YouTube: https://www.youtube.com/user/lorallive/videos

Loral on LinkedIn: https://www.linkedin.com/in/lorallangemeier/

Money Rules: https://integratedwealthsystems.com/money-rules/

Millionaire Maker Store: https://millionairemakerstore.com/

Real Money Talks Podcast: