S16 Ep46 [Entrepreneurial Excellence] Crafting a Compelling Launch Discount or Loyalty Perk

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Show Notes: Survival Mode Episode 46

· Hosts: Bert Robinson, Kevin Beers, Michael Grant Jr.

· Show theme: Providing practical advice and strategies for business success.

· Introduction to Step 12: Establishing Loyalty Perks and Launch Discounts.

· Analogy of birthing a business and the excitement of opening day.

· Discussion on the significance of launching a business and realizing its potential.

· Introduction to the importance of establishing loyalty perks and launch discounts.

· Discussion on the importance of offering loyalty perks to attract and retain customers.

· Examples of loyalty programs such as buy-one-get-one offers and loyalty cards.

· Emphasis on making offers appealing and relevant to customers' needs.

· Importance of making customers feel appreciated and special.

· Strategies for customer retention, including birthday offers and exclusive memberships.

· Discussion on the significance of creativity and making offers that resonate with customers.

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