In an era where businesses are increasingly crossing borders, understanding how to successfully scale globally is essential. In this episode, Aaron McDaniel and Klaus Børme Wehage, both Founding Partners of Global Class, share their insights on global expansion, local adaptation and the importance of mindset in international growth.

Key Takeaways:

(04:22) Assumptions about what works at home may not apply internationally.

(05:11) Cultural mindset and navigating bureaucracy are crucial.

(07:00) Market opportunity doesn’t guarantee success.

(16:08) Structured localization is key to efficient market entry.

(31:13) Autonomy for local teams drives market success.

(34:57) Balance company knowledge with local insights.

(50:26) Hard-coded practices hinder global adaptability.

(56:26) Long-term goals should shape market strategies.

Resources Mentioned:

Aaron McDaniel - https://www.linkedin.com/in/mrbiz/

Klaus Børme Wehage - https://www.linkedin.com/in/globalscalingcoach/

Global Class | LinkedIn - https://www.linkedin.com/company/globalclasscompany/

Global Class | Website - https://www.globalclass.com

BlaBlaCar Case Study - https://www.blablacar.com

“The Lean Startup” by Eric Ries - https://theleanstartup.com/

10X Innovation Lab - https://10xinnovationlab.com/

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