• School of Podcasting - Plan, Launch, Grow and Monetize Your Podcast

  • 著者： Dave Jackson
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School of Podcasting - Plan, Launch, Grow and Monetize Your Podcast

著者： Dave Jackson
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  • You want to start a podcast, but you’re unsure where to start. You need advice on how to grow or monetize your show, and stop being so scared that it won’t work! I can help by showing you what mistakes NOT TO MAKE and much more. Subscribe to the show and soak in the 18+ years of podcasting experience from Podcaster Hall of Fame Inductee Dave Jackson.
    2024 Dave Jackson
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  • Tom Webster: The Importance of Editing Your Show

    Tom Webster: The Importance of Editing Your Show
    2024/09/16

    In this episode of the School of Podcasting (episode 949), we get some great insights from media research expert Tom Webster. With a focus on optimizing podcast content and strategy, Tom and Dave explore common pitfalls that podcasters face, particularly the importance of engaging content from the outset. They discuss practical tips on improving podcast narrative and editing, handling advertiser concerns, and leveraging audience feedback to refine your podcast. Whether you're a seasoned podcaster or just starting, this episode provides valuable lessons on creating captivating content that resonates with listeners and satisfies advertisers. Don't miss the unique strategies and actionable advice that could transform your podcast into a must-listen show.

    About Tom Webster

    Tom Webster is a partner at Sounds Profitable, dedicated to setting the course for the future of audio. He has thirty years of experience in streaming, podcasting, audiobooks, terrestrial radio, and everything else that we stick in our earballs. In his previous work, with Edison Research, Webster was the co-author of the annual Infinite Dial® study, the longest-running study of consumer media habits since 1998, as well as the Share of Ear® and Edison Podcast Metrics studies. With Sounds Profitable, his body of work includes dozens of the most influential reports in podcasting, and he is one of the most widely cited audio researchers in the world.

    Got Feedback On This Episode?

    I'd love to hear what you thought about this episode. If you have a minute or two, it's less than five questions and works great on your phone or computer.

    Share Your Thoughts

    Mentioned In This Episode

    Join the School of Podcasting Community

    Profit From Your Podcast Book

    Power of Podcasting Network

    Dave's YouTube Channel

    Dave's Podcasting Newsletter

    Buy Dave a Coffee

    Put Dave In Your Pocket

    Where Will Dave Be?

    Question of the Month

    The Audience Is Listening: A Little Guide to Building a Big Podcast Book

    Tom's Webster's Website for the Book

    Sounds Profitable

    Podcast Guru App

    Podpage (website builder for Podcasters)

    Listen Notes

    Chartable
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    34 分
  • When, What, and How to Outsource Some of Your Podcast Production

    When, What, and How to Outsource Some of Your Podcast Production
    2024/09/09
    If you're thinking of outsourcing some of the tasks involved with your podcast, this episode is for you. What is involved with creating an episode? What parts should I outsource? Where do I find an editor? How much does it cost?Mentioned In This EpisodeJoin the School of Podcasting CommunityProfit From Your Podcast BookPower of Podcasting NetworkDave's YouTube ChannelDave's Podcasting NewsletterBuy Dave a CoffeePut Dave In Your PocketWhere Will Dave Be?Question of the MonthAsk Ralph Podcast: Christian FinanceThe Pharmacists VoiceNext Day Audio EditorPodcast Editor AcademySteve Stewart "Find an Editor" tutorial an formDescript Vide and Audio Editor with AIOpus Clip AI Video Clip Creation ToolClipGen AI Video Clip Creation ToolAuphonic audio leveler and hiss removalOtter transcriptionCastmagic - AI Tool for PodcastersCapsho - AI Marketing tool for PodcastersMaximize Listener Engagement with Effective Podcast Interview Strategies SOP EpisodePodcast Rewind: Insider Secrets to a Top 100 PodcastHow to Monetize Your Podcast Even With a Small Audience | Dave JacksonThe Steps To Create a Podcast EpisodeResearch GuestResearch ContentGuest SchedulingSetup and test EquipmentRecord EpisodeAudio EditingAudio MasteringTranscriptionUpload to Media HostWrite Show NotesCreate Episodic ArtworkAdd to WebsitePost to Social...
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    46 分
  • Understanding Platform Fees: Best Options for Podcast Donations and Premium Content

    Understanding Platform Fees: Best Options for Podcast Donations and Premium Content
    2024/09/02
    Value for Value or (podcasting 2.0) is NOT just about streaming Satoshi's (a very small amount of bitcoin). Today, we will discuss asking for support and what tools fit best for your situation. I may earn a small commission for some of these as I participate in their affiliate program. This costs you nothing and supports the show.Got Feedback On This Episode?I'd love to hear what you thought about this episode. If you have a minute or two, it's less than five questions and works great on your phone or computer. Share Your ThoughtsPlatforms Discussed:Donation Only (No RSS Tools)PaypalBuy Me a CoffeeFanlistKofiPremium Content ToolsSupercastPatreonMemberfulHello AudioCaptivateBuzzsproutAll of these platforms have their own strengths. If I just wanted to accept money, I'd use Buy Me a Coffee. If I wanted to sell premium content, I would use Supercast (although Captivate and Buzzsprout are very attractive if you are using them for hosting). Supercast has a super easy onboarding for new listeners with a two-click install, and their percentage is in alignment with others (if not less). Keep In Mind:A show with WOW content will likely get around 3% of its audience to engage.New podcasters should focus on building great content and their audience instead of monetizing, which can lead to disappointment. There are MANY other ways to make money with your podcast besides advertising and asking for support. See my book Profit From Your Podcast.Full details at schoolofpodcasting.com/947Because of PodcastCongrats to James Cridlan of Podnews who was asked to come on BBC News and discuss the new deal with Kelsie brothers podcast. Check out how this happened in his article.Jen Bryney of Congressional Dish got to cover both the Republican and Democratic party events via her connections with C-Span. Jenn your video from outside the DNC was touching. Keep up the great work.Join the School of Podcasting Community Risk-FreeAre you looking to start your own podcast but don't...
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    47 分

あらすじ・解説

You want to start a podcast, but you’re unsure where to start. You need advice on how to grow or monetize your show, and stop being so scared that it won’t work! I can help by showing you what mistakes NOT TO MAKE and much more. Subscribe to the show and soak in the 18+ years of podcasting experience from Podcaster Hall of Fame Inductee Dave Jackson.
2024 Dave Jackson
マーケティング 経済学
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