What happens when you move across the world, become a mom, and launch a business—all at once? In this episode, I sit down with Emily San Jose, the creator behind Mama in Madrid, to talk about her journey from the U.S. to Spain, building a digital platform from scratch, and launching a business to support expat moms abroad. We talk about content creation, influencer monetization, the real (not glamorized) side of entrepreneurship, and how she’s using her platform to build community in a brand-new country.

Connect with Emily San Jose:

Instagram: @mamainmadrid_

TikTok: @mamainmadrid

LinkedIn: Emily San Jose

Website: mamainmadrid.com

Ready to grow with support?

DM us to join the Authentic Creators Network! Your go-to community for content strategy, collaboration, and creator confidence. https://silly-little-social.captivate.fm/acn

What happens when a busy mom swaps wellness trends for sustainability—and builds a thriving influencer platform in the process? In this episode, I sit down with NYC-based creator Kate Davis to talk about her journey from 500 to 11K followers, why slow and steady growth is underrated, and how she stays true to her values while monetizing her content. We cover everything from easy sustainable swaps for moms to the pressure of brand deals, comparison on Instagram, and what’s actually working in content right now.

Connect with Kate Davis:

Instagram: @kate_davis

Ready to grow with support?

DM us to join the Authentic Creators Network! Your go-to community for content strategy, collaboration, and creator confidence. https://silly-little-social.captivate.fm/acn

Worried your follower count isn’t moving? You’re not alone—and it might not even be the right thing to measure. In this solo episode, I share a mindset shift and tactical approach that will help you stop stressing about follower growth and start focusing on what actually matters: engagement and conversion.

Tune in to hear why smaller audiences with real engagement can be even more valuable to brands, how to calculate and talk about your engagement rate, and why conversion is the metric that matters most in 2025.

Ready to grow with support?

DM us to join the Authentic Creators Network! Your go-to community for content strategy, collaboration, and creator confidence. https://silly-little-social.captivate.fm/acn

Ever feel like you’re doing everything right but still feel stuck—in your body, your business, or your content routine? In this refreshingly honest conversation, I chat with Laura Conley, the fun weight loss coach behind the Yummy Mummy Method, about what it really takes to feel confident, energized, and visible as a content creator or entrepreneur. We talk about unlearning diet culture, rejecting mom guilt, and what it means to build a life that actually feels good (not just looks good online).

Laura shares how she grew her coaching business with a low-lift content strategy, how she uses Instagram stories to drive trust and sales, and why showing up imperfectly can be your most powerful move. Whether you’re deep in motherhood or just trying to show up online with more joy, this episode is your permission slip to do it differently.

Connect with Laura Conley:

Instagram: @lauraconleycoaching

LinkedIn: Laura Conley

Website: lauraconley.com

Ready to grow with support?

DM us to join the Authentic Creators Network! Your go-to community for content strategy, collaboration, and creator confidence. https://www.showupauthentic.com/acn

Affiliate links are everywhere—but getting people to actually click them? That’s where most creators struggle. In this solo episode, I break down how affiliate links work, where to place them, and the underrated tactics that actually convert. I cover the current best practices for link-in-bio tools, DM-based strategies that boost the algorithm, and how to use stories to warm up your audience and drive consistent sales—even with a small following.

Connect with Lindsay:

Instagram: @la.donnelly

TikTok: @lindsaydonnelly2

Ready to grow with support?

DM us to join the Authentic Creators Network! Your go-to community for content strategy, collaboration, and creator confidence. https://www.showupauthentic.com/acn

What happens when a long-time brand strategist and influencer project manager finally turns the camera on herself? In this episode, I sit down with Asia Ware, a powerhouse creator, strategist, and mom of two, who grew her audience from zero to 50K+ in under a year—all while raising a newborn and building her family brand with intention. We talk about the strategy behind her viral growth, how to pitch as a small creator, and what makes content actually stand out in a saturated space.

Connect with Asia Ware:

Instagram: @missasiamilia

LinkedIn: Asia Ware

Ready to grow with support?

DM us to join the Authentic Creators Network! Your go-to community for content strategy, collaboration, and creator confidence. https://www.showupauthentic.com/acn

Season 2 of Silly Little Social is officially here—and I’m kicking things off with a solo episode breaking down Instagram’s brand-new Edits app. This creative tool launched just a week ago, and it’s already changing the way creators plan, edit, and analyze content. In this episode, I walk you through everything I’ve seen so far: from bonus analytics to algorithm rumors, sticky notes to trending audio features, and whether it’s worth editing your next reel in the app. Let’s get into it.

Ready to grow with support?

DM us to join the Authentic Creators Network! Your go-to community for content strategy, collaboration, and creator confidence. https://www.showupauthentic.com/acn

How do you go from law school to launching multiple kids’ businesses? In this episode, I sit down with Danielle Sporcic, owner of The Little Gym of Jersey City and Florham Park, and soon-to-be Aqua-Tots Swim School of North Bergen. We talk about how motherhood sparked her leap into entrepreneurship, how she built her businesses with heart and hustle, and why community is everything. Danielle shares how she manages three businesses (and two kids), her journey from securities regulation to somersaults, and how social media helped her grow a tribe of supporters from day one.

Connect with Danielle:

Instagram: @thelittlegym

LinkedIn: Danielle Sporcic

Website: The Little Gym

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Subscribe now and join our community of forward-thinking creators who understand that in today’s world, there’s nothing “silly” about the power of social media to transform lives and businesses.

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