Sparks by Ignium

著者： Ignium Consulting Ltd
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  • Conversations with business founders, leaders and experts, examining the changing landscape of leadership, purpose, business growth, Scaling Up, resilience and change with business leaders and owners in mind. We cover a mix of topics designed to ignite (or re-ignite) your spark one conversation at a time. Learn More: visit the Ignium https://www.igniumconsult.com/ Subscribe for more exclusive content in the Ignium Spark Tank: https://www.igniumconsult.com/the-spark-tank/ Connect with your host Phil Rose on LinkedIn: https://www.linkedin.com/in/coachphilrose/
    Ignium Consulting Ltd 2022
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Conversations with business founders, leaders and experts, examining the changing landscape of leadership, purpose, business growth, Scaling Up, resilience and change with business leaders and owners in mind. We cover a mix of topics designed to ignite (or re-ignite) your spark one conversation at a time. Learn More: visit the Ignium https://www.igniumconsult.com/ Subscribe for more exclusive content in the Ignium Spark Tank: https://www.igniumconsult.com/the-spark-tank/ Connect with your host Phil Rose on LinkedIn: https://www.linkedin.com/in/coachphilrose/
Ignium Consulting Ltd 2022
マネジメント リーダーシップ 経済学
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  • Slaying the Dragons of Business and Storytelling with Richard Mulholland

    Slaying the Dragons of Business and Storytelling with Richard Mulholland
    2025/01/28
    “Innovation doesn’t happen when you start doing something new, it happens when you stop doing something old.”The human Summary (from the lovely Amanda Fearn):Our second podcast episode of 2025 features Richard Mulholland, author of Here Be Dragons, a deliberately easy-to-digest book on the power of stories to sell, persuade and connect. If one of the things at the top of your list for 2025 is scaling your business by making your messaging hit home, this is a great episode for you.He talks about some of the common storytelling mistakes many of us make and the secrets of putting them right:Is AI there to make our creative output easier or better? ‘Easy is uninteresting,’ he says ‘we need to do something different.’ He takes us through the step-by-step process he uses to upgrade his writing. The two fumbles many business writers make when they’re scaling a business and what he does to lift interest, pace and emotional connection. How many of us switch off rather than switching over. ‘There’s a correlation between hobbies and happiness’ he says, and it enriches our personal and business lives. Why getting the right balance of peanut butter to pill is key in getting your audience to take action (you’ll love this clever metaphor). You’re not the hero of the story you’re telling (sorry about that) – and why this matters. Why the concept of a USP may be letting you down and why it’s time to trade up to a UDS (the ‘d’ of course refers to dragons). You’ll need to listen to the podcast to find out more.This full-throttle episode is practical and fun. Everything is bite-sized and implementable: perfect when you’re scaling a business. We hope you enjoy listening to it as much as we enjoyed recording it.Here’s what our AI said about the show:In this compelling episode of Sparks by Ignium, Phil Rose chats with Richard Mulholland, founder of Missing Link, speaker, and author of Here Be Dragons and Legacide. Richard shares his fresh perspective on using storytelling as a tool for persuasion, business growth, and meaningful connection. From the art of "story selling" to the unique dragons every business must slay, this episode is packed with actionable strategies for entrepreneurs, leaders, and anyone looking to make a lasting impact. Prepare for a high-energy conversation full of wisdom, humor, and practical insights to help you own your narrative and achieve greater results.Main Points for Listeners:[00:08:00] The Power of Story Selling: Why storytelling isn’t about you—it’s about helping your audience reimagine their story and see the value you bring.[00:16:10] Peanut Butter and the Pill: How to use stories as a delivery mechanism for impactful ideas that stick with your audience.[00:30:20] Dragons of Opportunity: Navigating challenges, seizing opportunities, and being the "weapon" that helps clients overcome obstacles.[00:43:30] Emotional Connection in Sales: Why engaging the "elephant" (emotional brain) is as critical as addressing the "robot" (logical brain).[00:55:00] Unique Dragons Only You Can Slay: Identifying your business's unique value and communicating it effectively to stand out in a crowded market.Quotes and Highlights:"Nobody gives a shit about your story. They care about what your story can do for them.""If you can sell the dragon, the ambulance sells itself.""Peanut butter makes the bitter pill easier to swallow—stories are the peanut butter of communication.""It’s not about being the hero of someone’s story; it’s about being the weapon they use to slay their dragon."Learn More:Visit Ignium https://www.igniumconsult.comSubscribe for exclusive content in the Ignium Spark Tank https://www.igniumconsult.com/the-spark-tankListen to the show https://sparksbyignium.transistor.fm/episodesConnect with Richard Mulholland:Website: https://www.getmssnglnk.comLinkedIn: Richard MulhollandTwitter: @RichMulholland· Get Rich· Too Many Robots· Missing Link Books and Articles Referenced:Here Be Dragons: How to Win Deals and Influence Ideas by Richard MulhollandLegacide: Why Legacy Thinking Is the Silent Killer of Innovation by Richard MulhollandThe Happiness Hypothesis by Jonathan Haidt4. Building a Story Brand - Donald Miller5. The Miracle Morning - Hal Elrod Keywords in this episode: Story Selling, Emotional Connection, Business Growth, Presentations, Unique Value Proposition, Leadership, Purpose, Entrepreneurship, StorytellingDownload Links:(search Sparks by Ignium)Apple PodcastsSpotifyAmazon MusicSubscribe and WATCH it again here https://www.youtube.com/@SparksbyIgnium/videos Love it? Then please share it with your network. Let’s get the word out there. Thanks.
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    1 時間
  • Building Real Relationships and Authentic Connections with Mo Fathelbab

    Building Real Relationships and Authentic Connections with Mo Fathelbab
    2025/01/07
    For the first show of 2025, we have a life-affirming story about the power of ‘forums’ in transforming the lives of entrepreneurs and leaders from a very human standpoint.Mo Fathelbab talks to our host Phil Rose about his journey and what led him to found the International Facilitators Organisation. A renowned speaker and author, Mo outlines how forums work, why purpose is prosperity, and what it is about the model that’s so powerful.A few of the points they cover:· The nature of the forum methodology that creates a safe environment for peers to share openly and honestly about what’s going on in their lives.· Why it’s good for business (and his clients include Google and Harvard Business School). It’s no secret that when people feel safe, supported, seen and loved for who they are they perform at their best.· How meeting Scaling Up and Young Entrepreneurs Organisation founder Verne Harnish, over 30 years ago, changed the direction of his life and career.· What he’s learned about the benefits of the emotionally connected hive mind – in particular the powerful role of continuous learning together in leadership development.· His ambitious plans to train enough facilitators to give at least 1 billion people access to forums and the wide-reaching benefits beyond the workplace.· The power of sharing stories rather than giving advice in shedding judgment and finding commonality.· How taking the first step into courageous vulnerability creates a safe space for others.Centred around Mo’s moving personal story and the focus that led him to where he is today, it’s a convincing manifesto for prosperity through honest, genuine human connection.We hope you enjoy the conversation as much as we did. To get our message out to a wider audience who can benefit from the words of wisdom, please share this episode with someone you think could benefit from it. Thank you. Books mentioned:Forum: The Secret Advantage of Successful Leaders – Mo FathelbabThe Friendship Advantage – Mo FathelbabMain Points for Listeners:[8:40] Mo’s Journey with Forums: Mo describes his life as “before Forum” (BF) and “after Forum” (AF), highlighting how the peer group process transformed his perspective on vulnerability and connection.[9:04] Real Relationships Matter: He discusses the impact of genuine relationships built on shared experiences and open communication, creating bonds that go beyond business.[10:35] Understanding the Forum Process: Mo introduces the concept of forums, explaining their roots in YPO and how they provide a safe space for leaders to openly share, learn, and grow.[11:00] Building a Safe Space for Vulnerability: Through forums, Mo learned the importance of creating environments where people can be themselves, supported by empathy and respect.[1:00:24] The Power of Vulnerability in Leadership: Mo shares stories that show how vulnerability can strengthen trust, authenticity, and connection within teams and among leaders.[12:10] Lessons from Peer Groups: Mo’s experiences in peer groups underscore how these settings help leaders challenge personal beliefs, expand perspectives, and grow beyond comfort zones.[14:20] Leading with Empathy and Authenticity: Emphasizing empathy, Mo discusses its crucial role in effective leadership, building meaningful relationships, and fostering personal growth.[15:45] Communication as the Key to Strong Leadership: Phil and Mo highlight how consistent, intentional communication builds trust and resilience within teams, cultivating a supportive and engaged work culture.Quotes and Highlights:"I decided not to let politics hijack my emotions." – Mo Fathelbab"Building real relationships means having meaningful conversations for the sake of connection." – Mo Fathelbab"We don’t build relationships because we want to be liked. We build them because it drives trust, engagement, and commitment." – Mo FathelbabLearn More:Visit Ignium [https://www.igniumconsult.com]Subscribe for exclusive content in the Ignium Spark Tank [https://www.igniumconsult.com/the-spark-tank]Listen to the show [https://sparksbyignium.transistor.fm/episodes]Connect with the Guest:Mo Fathelbab’s Website: https://www.mofathelbab.com/LinkedIn: https://www.linkedin.com/in/mofathelbab/Books and Articles Referenced:Scaling Up: How a Few Companies Make It...and Why the Rest Don't - Verne Harnish LinkKeywords in this episode: Real Relationships, Vulnerability, Peer Groups, Forum Process, YPO, Leadership, Empathy, Communication, Trust, ConnectionDownload Links:Apple PodcastsSpotifyAmazon MusicGoogle Podcasts
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    1 時間 12 分
  • Engaging people: five tried-and-tested ways to strengthen your team with Eric Stone

    Engaging people: five tried-and-tested ways to strengthen your team with Eric Stone
    2024/12/10

    A vital component of scaling a business successfully is getting the right people on board – and making sure they love coming to work. Performance is intrinsically linked with how well your team gels and communicates as problems are dealt with and new ideas are brought to life.


    So join us for another insight-rich discussion with Eric Stone, veteran exec of Enterprise Holdings as he and host Phil Rose dig deeper into the five factors of employee engagement. (Find episode 1 here).

    As Eric lifts each one off the page, we get some invaluable and practical tips on implementation for maximum impact.

    Listen to the five tried-and-tested elements behind his success:

    • Ensure everyone has a strong relationship with their manager.
    • Be crystal clear about what’s expected of each individual and the goals they need to hit.
    • To do this, they have the right outcome-focused materials, equipment and information.
    • Personal goals are given the room they deserve alongside professional ones.
    • Recognition and reward fuel passion and commitment when they’re relevant and meaningful. What you offer will strike differently with different people.

    Bonus takeaways from the conversation:

    • How do you become wealthy? ‘Slowly’ says Eric. ‘Consistency beats intensity’.
    • Tips on how to check in with your team to make sure everyone stays in shape.
    • How one bright initiative can hit all five factors of employee engagement.
    • Why we should be on the lookout for bore-out as well as burnout and how to protect our people against it.
    • Why culture takes you beyond jumpstart into sustainable growth.

    Another episode crammed with tangible advice and instantly implementable micro-strategies, we hope you found it as useful and inspiring as we did.

    Learn More:

    • Visit the Ignium website
    • Subscribe for more exclusive content in the Ignium Spark Tank here
    • Listen to the show here
    • Learn more about Scaling Up: https://scalingup.com/
    • Sign Up to Tiny Sparks, our Bi-Monthly Newsletter https://sparksbyignium.transistor.fm/subscribe
    • Connect on LinkedIn with Phil Rose https://www.linkedin.com/in/coachphilrose/

    Connect with Eric Stone:

    • Eric Stone’s book: Jumpstart Your Workplace Culture: A Road Map For Igniting High Performance
    • Website: Clear Path Ventures
    • LinkedIn: Eric Stone
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    37 分
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