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Strategies for bringing software-defined vehicles to market - On the Move S01E08

Strategies for bringing software-defined vehicles to market - On the Move S01E08

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 Episode eight of On the Move: A Siemens Automotive podcast is out and we’re wrapping up our three-part conversation with Nand Kochhar, Michael Severson, David Fritz, and Michael Munsey. In parts one and two we covered some of the trends leading to the software-defined vehicles on the road today as well as how the drastic changes to development are being tackled with the Digital Twin and greater collaboration across the value chain. This episode will focus on applying the strategies of digitalization to an increasingly common set of features in modern vehicles – autonomy and electrification. Autonomous safety features are almost standard, with adaptive cruise control and other autonomous driver assistances systems creating clear benefits for manufacturers, drivers, and pedestrians alike. And the growth of electronics in vehicles is changing more than the engineering and design processes in this competitive automotive market.

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