『Tales From the Beat』のカバーアート

Tales From the Beat

Tales From the Beat

著者： Ed Garsten
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このコンテンツについて

 I've led a dual life--as a journalist and PR guy: CNN, Associated Press, Detroit News, Forbes.com on the news side and all the different names of Chrysler and Franco PR on the PR side. Even in my semi-retirement I'm playing on both sides of the scrimmage line. In this podcast I'll talk about some of the best and worst pitches I receive, why they work or why they don't, best ways for PR people to make reporters happy and land coverage and from the journalist side, how best to work with PR people to make sure you're getting what you need to create great stories.Ed Garsten 政治・政府
エピソード
  • Episode 117: TaaSMaster Newsletter Author Randall McAdory

    Episode 117: TaaSMaster Newsletter Author Randall McAdory
    2025/06/11

    In this episode, host Ed Garsten speaks with longtime auto biz pro Randall McAdory about the hot topics in the industry right now and his provocative, insightful TaaSMaster Newsletter. Ed and Randall worked together at the former DaimlerChrysler in the early 2000's.

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    27 分
  • Episode 116: Mixus.ai Co-Founder Elliot Katz

    Episode 116: Mixus.ai Co-Founder Elliot Katz
    2025/06/05

    Elliot Katz makes a return trip to the podcast to discuss his latest venture, the first collaborative AI platform mixus.ai and it's colleague-in-the-loop AI agent creation tool that incorporates humans into the process to ensure accuracy.

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    27 分
  • Episode 115 What Would You Do?

    Episode 115 What Would You Do?
    2025/05/19

    Quotes are like gold. You have to handle them as the valuable thing they are. But what happens when a PR person asks you to change a quote? Or an editor changes a quote and makes it wrong? All quotable subjects host Ed Garsten tackles in this episode.

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    8 分

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