『The Cutting Edge Japan Business Show』のカバーアート

The Cutting Edge Japan Business Show

The Cutting Edge Japan Business Show

著者: Dr. Greg Story
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For succeeding in business in Japan you need to know how to lead, sell and persuade. This is what we cover in the show. No matter what the issue you will get hints, information, experience and insights into securing the necessary solutions required. Everything in the show is based on real world perspectives, with a strong emphasis on offering practical steps you can take to succeed.copyright 2022 マネジメント マネジメント・リーダーシップ 経済学
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  • 352 Let’s Build Our Personal Brand As A Presenter
    2025/05/18
    The New Year’s resolutions concept is ridiculous, but only because we are weak, lazy, inconsistent and lacking in discipline. Apart from those small barriers to execution of desires, the concept works a treat. The idea of a new start is not bad in itself and we can use the Gregorian calendar fantasy, to mark a change in the year where new things are possible. We learn as we go along and we add experience from year to year to hopefully make life easier. So as a presenter what would be possible? There are around 4.4 million podcasts around the world. Blogs are in the billions now, video content is going crazy, live streaming is rampant. Every single which way, we are under assault from competitor content marketing on steroids. In addition, there is all of the advertising content coming at us through every medium. Will it diminish? No. What does it mean for us in business? Personal reputation will be built through our efforts to cut through all of the clatter competing with us. People are consuming information on small screens and are deluged with competing content. The experience is transitory, because the next deluge is coming down the pike. How do we linger long in people’s memories? Well we don’t. Even the few who see our content soon move on. In offices, people sitting next to each other send emails rather than talk. Phone calls put a dread fear into those younger colleagues entering the workplace. The anonymity of the texting facility is preferred to human contact. We are becoming increasingly impersonal, as we are fixated with our internet connected devices. In business though we need the human touch. We want to do business with people we can judge are a safe option as a business partner. We can check out their social media to get a sense of what they are about. We can watch their videos to get a better idea of who they are and what they know. This is all still rather remote and at arms length. We don’t do business that way. We want to look them in the eye, to read their body language, to gauge their voice tone, to judge their intelligence through their mastery of the spoken word. AI can write your posts for you, but when presenting on stage it is just you baby and you had better have the goods. We want to see what we are getting. To get cut through, we need to be standing in front of as many audiences as possible. Yes, we can attend networking events as a participant and we should, but we should be striving to do better than that. We should be hogging the limelight, a titan astride the stage, commanding attention and delivering powerful messages. That means seeking every opportunity to speak we can possibly manufacture, being proactive in promoting ourselves, unabashed about pushing our personal brand. Yes, there will be haters. Two of my staff attended an American Chamber function recently and some helpful fellow attendee started laying into me about my social media profile and prolific posting behaviour. They being very loyal staff were really upset about this, told me about it and were obviously frustrated regarding what to do about it. I asked them a couple of clarifying questions. Was the individual or their company a client? No. Were they ever likely to become a client? No. Did they have a personal brand of their own? No. I didn’t bother asking who it was, because they are obviously a know nothing, do nothing, become nothing nobody. If you want to promote yourself you have to pop your head above the parapet. Expect there will be someone who will want to kick it. That doesn't mean we should self-censor ourselves, because some nobody is jealous about what we are doing. Grasp on to the bigger picture here, have courage and go for it. Those who get it will respect you, haters will hate you, no matter what you do. Public speaking is the last bastion for those who want to take their personal presence to the top. We are being flooded by information around us, so we need to look for chances to break free from the crowd and establish ourselves as the expert in our field. It means putting ourselves out there to be judged, but we are going to be judged anyway, so let’s control our own destiny. In 2025, resolve to do as much speaking as you possibly can and create as many opportunities as possible to promote your personal brand. Of course, AI can create a vast number of talks for competitors and can drown the market in content. What makes the difference though is our the sharing of our experiences and the personal stories we can tell. The AI cannot match this personal authentic factor and we can escape the velocity of the vanilla content which AI produces so effortlessly. This is how we can stand out and be memorable. When we read text, we can tell this was authored by AI. Audiences will soon start to recognise speech content created by AI and they will immediately discount it and the person ...
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    12 分
  • 351 My Boss Isn't Listening
    2025/05/11

    351 My Boss Isn't Listening

    f you reading this title and thinking “this has nothing to do with my leadership”, you might want to think again. We hear this comment a lot from the participants in our training. They complain that the boss doesn’t talk to them enough because they are too busy, don’t have much interest in their ideas or do not seek their suggestions. In this modern life, none of these issues from staff should be surprising. There have been two major tectonic plate shifts in organisations over the last twenty years. One has been the compression of many organisational layers into a few. The other has been the democratization of information access. Bosses have been struggling to keep up.

    When we had more layers in our company structures, leaders matured like a fine wine. They rose up the ladder in small increments, over an extended period of time and were groomed for responsibility. There were assistants aplenty to do mundane, time consuming tasks. The striping out of the layers, for the sake of cost cutting and “efficiencies”, has thrown this world off its axis.

    The fewer layers means the jumps are larger, the responsibilities greater and no assistants. Boss busyness has resulted in less subordinate coaching and delegation getting done. Explanations have been replaced with directives – “do this, do that”. Bosses don’t delegate much anymore, because they are time poor. They don’t have the bandwidth to explain, so they say to themselves, “it will be quicker if I do it myself”. Does this scenario sound familiar at all?

    The internet has made information instantly available and free. Boss monopolisation of information is not as easy or replicable as in the past. The amount of information emerging everyday has become a massive flood tide against which resistance is useless. Bosses cannot be in command of its entirety, so they have to rely on others much more than before. They need their subordinate’s help, but the sting in the tail is that they are not doing enough about accessing that help.

    Subordinates have good information, get ideas, are closer to the market, collect the most up to date experience and produce insights. Harassed time poor bosses have no time to seek out these ideas and bring these insights out into the open. They don’t create the time required to coach. They do delegation, but in a way guaranteed to fail, because they won’t invest the time to sell the delegation.

    The consequence is that subordinates hesitate to engage with their boss, because they see how distracted and frantic they are already. When they do talk to the boss, it is all formulistic around reporting on progress on the various projects being worked on. Bosses don’t bother to enquire about the other key things going on in their subordinates lives. They fail to seek ideas and innovations because they are already preoccupied with their own work. They hover between distracted and selective listening. On a slow day, they might stray into the zone of attentive listening, but that would be a rarity in a year long period.

    In fact, bosses tend to excel at pretending to be listening, because they are brilliant at multi-tasking. They are mentally fixated on something else, while they are talking to their subordinates on a completely different topic. Does this ring a bell? They are listening for key items which will be of interest to them and they are tossing out everything else. The subordinate doesn’t feel they are actually being listened to at all. They don’t feel it is attentive listening, let alone empathetic listening. They draw the conclusion that their actual perceived worth and value to the boss is pretty low. They get discouraged and soon just stop inputting ideas into the system.

    If you have not been hit up with an idea from one of your subordinates in the last month, take a moment and reflect on exactly when was the last time that happened? The chances are it has been a long time between drinks. The reason is probably that you are not really engaging with the team and making sure they feel they are being listened to. They need to know that their ideas have value, that you are recognising their contribution. They want to see their ideas being put into application. Are you doing this? Are you really listening?

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    10 分
  • 350 The Rule Of Three
    2025/05/04
    350 The Rule Of Three Our financial year ended in August and we were up over 20% on the previous year’s revenue results. I should have been ebullient, chipper, sanguine, fired up for the new year, but I wasn’t. Was it because we were back to zero again, as we all faced the prospect of the new financial year? That sinking feeling of , “last year was hard and here we go again, but this time with an even higher target”. Maybe that was it, but it was hard to tell. There were three other things which were gnawing away at me, regarding incidents which happened the previous week. Sales is an emotional roller coaster, we all know that. Well knowing that and being able to deal with the emotional downers is another thing altogether. I am a positive, upbeat person, for whom the glass is always half full. My glass got severely drained and it is still bugging me. I had a pitch for a client’s business to help their sale’s effort. Actually they said they wanted a “transformation programme”. I had met the CEO previously and had understood what he was after. I came back to him with a comprehensive proposal. In the interim, a new HR person was recruited and I was informed were now going to have a five entrant beauty parade. They had various needs. They wanted transformation for their senior leaders, middle level sales managers and also wanted an internal trainer-the-trainer functionality, because the size of their sale force. That cost would preclude an externally delivered vendor solution. I gave them that transformation formula. I even brought all of the training materials to the pitch, so they could see the professionalism we offer. I went through in detail what each group would need if they wanted to transform the business. That week the HR guy wrote to me and said we didn’t get the business. I had no idea why, but I did know I wouldn’t find out the real reason by talking to the HR guy. All I would get would be vagary. I needed to seek out the CEO directly and get some feedback. We rarely ever lose pitches, so I was a bit perplexed. To be honest, my ego was bruised, hurting and I found this news depressing. The point here is that although I know intellectually, that sales is an emotional rollercoaster, it doesn’t make much difference in the moment when you don’t get the deal. The second piece of bad news was a delay in commencing a project. I had done a similar project for their company and they asked me to come back and do another one. That last project was a real nightmare. I was dealing with a young staff member who proved to be very demanding and sucked up a lot more of my time than was expected. Frequent changes were de rigueur and often without much actual requirement, except for whim. Frankly, I was a bit gun shy to go again. However, it was a different member of staff this time, again quite young, but I agreed. Deja vu. Very demanding, very picky, but despite recurring nightmares about last time, I decided I wouldn’t throw in the towel and would tough it out. What doesn’t kill me makes me stronger type of thing. Then I got the email telling me to put the project on hold. I am guessing they were shopping the project around and were putting me on ice. I was wondering what was the issue? Was this a generational thing? Both individuals were quite young in business. You have to have some degree of experience, to have perspective and to know how to judge what you are looking at. Is this why there is a gap between what we were both looking at? Another deeper thought occurred to me. Am I secretly blowing it up, because I actually I don’t want to do it? I know how much time it required last time and it looked like we were going down the exact same path again? I was wondering, what was my psychology here? Was I trying to get out of doing it? Or was I too old and inflexible to deal with these demanding young whippersnapper pups? That was a depressing prospect. The third one was a case of sports negotiating. This is an ego trip for buyers, who like to see who is the sheik of the souk, the biggest wheeler and dealer, the cleverest negotiator, the bargain hunter extraordinaire. They like to play a little game of “beat down the supplier” to show how tough they are. Okay, you do run into that from time to time, but on this occasion it came from an unexpected source. You meet people in business who are attractive, charismatic, your type of person. This buyer was like that. We have a lot in common and I like the cut of his jib. He asked for some training previously and I sent him my proposal. He came back with a counter offer that was at a steep discount. I like the guy and reluctantly agreed, because it was the first business with his company. I thought , “well once he experiences our quality, he will pay the right price”. My big mistake right there. So I delivered the training and then ...
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    14 分

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