• The Drum: Anatomy of an Ad

  • 著者： The Drum
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The Drum: Anatomy of an Ad

著者： The Drum
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  • The Drum’s brand-new podcast Anatomy of an Ad is a series of conversations with some of the industry’s most innovative creators. Throughout the episodes, reporter Amy Houston will be chatting to experts on huge topics such as LGBTQ+ representation in advertising, tackling ageism in adland and how big tech companies are hindering women’s health campaigns. Tune in every Monday to hear new episodes.

    Hosted on Acast. See acast.com/privacy for more information.
    The Drum
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  • Inside Vanish's £1m Channel 4 diversity in ad campaign

    Inside Vanish's £1m Channel 4 diversity in ad campaign
    2023/05/22
    On the final episode of season 2, we catch up with Holly Iles who is a senior creative at Havas London and wrote the recent Vanish ad that won Channel 4's Diversity in Advertising award. 

    Hosted on Acast. See acast.com/privacy for more information.
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    18 分
  • The story behind The Self Space's personal billboards that detailed gripping mental health stories

    The story behind The Self Space's personal billboards that detailed gripping mental health stories
    2023/05/15
    On this week's episode I'm chatting with Rani Patel and Josh Tenser from the newly-launched London agency Calling about the work with highstreet therapy brand The Self Space. They commissioned real people to write candidly about their state of mind in a series of beautiful letters.

    Hosted on Acast. See acast.com/privacy for more information.
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    25 分
  • Why Ryan Gosling was the perfect person for Tag Heuer's blockbuster ad

    Why Ryan Gosling was the perfect person for Tag Heuer's blockbuster ad
    2023/05/11
    This week's guests are Tag Heuer's chief maketing officer George Ciz and Alexander Kalchev, chief creative officer at DDB Paris. Together, they chat through exactly how the watch brand landed top Hollywood actor Ryan Gosling to star in the 60th anniversary film for the Carrera model.

    Hosted on Acast. See acast.com/privacy for more information.
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    23 分

あらすじ・解説

The Drum’s brand-new podcast Anatomy of an Ad is a series of conversations with some of the industry’s most innovative creators. Throughout the episodes, reporter Amy Houston will be chatting to experts on huge topics such as LGBTQ+ representation in advertising, tackling ageism in adland and how big tech companies are hindering women’s health campaigns. Tune in every Monday to hear new episodes.

Hosted on Acast. See acast.com/privacy for more information.
The Drum
マーケティング 経済学
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