エピソード

  • CTV 101
    2024/10/17
    Dive into the complex and rapidly evolving CTV ecosystem with Kepler, and Mediaplus Group. Unpack the alphabet soup of acronyms and explore the challenges and opportunities for marketers navigating this fragmented landscape.

    Hosted on Acast. See acast.com/privacy for more information.

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    38 分
  • Marketing’s role in fashion’s sustainability problem
    2024/10/10
    Join DEPT, Disrupt Marketing, and PATTRNS to unpack the fashion industry's sustainability crisis and explore the role marketers can play in driving more sustainable practices.

    Hosted on Acast. See acast.com/privacy for more information.

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    34 分
  • The future of wearables
    2024/09/12
    Delve into the future and challenges of wearable technology with 2Heads, Landor, and M&C Saatchi Sport & Entertainment.

    Hosted on Acast. See acast.com/privacy for more information.

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    30 分
  • Dynamic and digital out-of-home 101
    2024/09/09
    Explore the world of digital and dynamic out-of-home (DOOH) with Croud, Impression and Posterscope + Liveposter.

    Hosted on Acast. See acast.com/privacy for more information.

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    32 分
  • Shifting revenue and pricing models: How are agencies making their money?
    2024/08/15
    How are agencies making their money? As agencies adapt to client demands and technological changes, join CLICKON and George P. Johnson UK to explore the changing revenue and pricing models in the industry.

    Hosted on Acast. See acast.com/privacy for more information.

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    27 分
  • Olympics 2024: Live reaction from marketers, and the future of brand partnerships
    2024/08/08
    Explore the marketing and branding strategies around the 2024 Paris Olympic Games with Landor, M&C Saatchi Sport & Entertainment, and Story10 as we delve into the evolving landscape of sports marketing. Get insights on the opening ceremony, the coverage of the Olympics on TV and digital platforms, and the ecosystem of partnerships and sponsorships.

    Hosted on Acast. See acast.com/privacy for more information.

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    32 分
  • Euro 2024 wrap-up: The winners and losers (on and off the pitch)
    2024/07/26
    Explore the fuse of marketing and football during UEFA Euro 2024 with Ear to the Ground and Propellernet. Discover key trends in sports marketing and get perspectives on the tournament from marketers.

    Hosted on Acast. See acast.com/privacy for more information.

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    30 分
  • Cannes wrap-up 2024
    2024/07/05
    Join The Drum Network as we wrap-up Cannes Lions 2024. First, we discover The Drum's perspective of the festival with Cameron Clarke, Editor for The Drum. Then, we delve into insights of industry professionals from BrandOpus and VaynerMedia on their experiences of attending Cannes. Explore the evolving nature of the festival, the high costs associated with attending, the impact of AI on the industry, and the relevance of advertising awards.

    Hosted on Acast. See acast.com/privacy for more information.

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    55 分