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What happens when enthusiasm meets the harsh realities of business expansion? Join me, Kari Jo Patterson, as I share my candid journey from being an esthetician to navigating the complexities of building a thriving aesthetics empire. You'll hear how my attempt to introduce hair extensions to my services didn't go as planned and the invaluable lessons that came from hiring an inexperienced hairdresser without the right support. This episode promises to shed light on the often-overlooked importance of proper mentorship and expertise when stepping into new business ventures.

Discover how the introduction of a new service can inadvertently ripple through a community, straining relationships and teaching tough lessons on competition. I recount the unexpected challenges I faced and the strategies I recommend for overcoming them, such as hiring seasoned professionals and thoughtfully considering community impact. Get ready to explore the vital role that diversification plays in building a resilient team and learn how every setback can be transformed into a stepping stone toward fearless prosperity. Tune in for insights that aim to empower you to make strategic decisions and turn your business ambitions into reality.

To learn more about coaching please visit: https://www.karijopatterson.com

Connect with me on your fav social platform:

Instagram: https://www.instagram.com/kari.jo.patterson
Facebook: https://www.facebook.com/karijopattersonestheticiancoach
TikTok: https://www.tiktok.com/@karijopatterson
Threads: https://www.threads.net/@kari.jo.patterson

Links You May Want to Check out:

Join the Client Building for Estheticians group to go deep in learning all the latest tips and strategies https://www.facebook.com/groups/clientbuildingforestheticians
Check out Kari Jo’s courses here https://esthelaunchacademy.com

Send us a text

To learn more about coaching please visit: https://www.karijopatterson.com

Connect with me on your fav social platform:

Instagram: https://www.instagram.com/kari.jo.patterson
Facebook: https://www.facebook.com/karijopattersonestheticiancoach
TikTok: https://www.tiktok.com/@karijopatterson
Threads: https://www.threads.net/@kari.jo.patterson

Links You May Want to Check out:

Join the Client Building for Estheticians group to go deep in learning all the latest tips and strategies https://www.facebook.com/groups/clientbuildingforestheticians
Check out Kari Jo’s courses here https://esthelaunchacademy.com

Send us a text

To learn more about coaching please visit: https://www.karijopatterson.com

Connect with me on your fav social platform:

Instagram: https://www.instagram.com/kari.jo.patterson
Facebook: https://www.facebook.com/karijopattersonestheticiancoach
TikTok: https://www.tiktok.com/@karijopatterson
Threads: https://www.threads.net/@kari.jo.patterson

Links You May Want to Check out:

Join the Client Building for Estheticians group to go deep in learning all the latest tips and strategies https://www.facebook.com/groups/clientbuildingforestheticians
Check out Kari Jo’s courses here https://esthelaunchacademy.com

Send us a text

To learn more about coaching please visit: https://www.karijopatterson.com

Connect with me on your fav social platform:

Instagram: https://www.instagram.com/kari.jo.patterson
Facebook: https://www.facebook.com/karijopattersonestheticiancoach
TikTok: https://www.tiktok.com/@karijopatterson
Threads: https://www.threads.net/@kari.jo.patterson

Links You May Want to Check out:

Join the Client Building for Estheticians group to go deep in learning all the latest tips and strategies https://www.facebook.com/groups/clientbuildingforestheticians
Check out Kari Jo’s courses here https://esthelaunchacademy.com

Send us a text

Ever felt trapped saying yes to every client request at the expense of your personal life? Join me, Kari Jo Patterson, as I share a personal journey through the challenging survival phase of building my esthetician business. I recount the struggle of setting firm boundaries and how the fear of financial instability pushed me into late nights and weekend work, leading to burnout and resentment. By facing these challenges head-on, I learned valuable lessons about embracing fear and making fearless decisions to set healthier work-life boundaries, providing insights that I hope will prevent fellow estheticians from making the same mistakes I did.

Establishing boundaries isn't just about saying no—it's about crafting the foundation for a thriving business and a balanced life. Drawing from industry veterans, I reveal the importance of structured schedules that not only prevent burnout but also enhance client value. For those new to the field, working challenging hours might be unavoidable at first, but transitioning to a more sustainable routine is essential. Tune in to learn how to define your ideal business hours, communicate them clearly, and cultivate relationships with the right clients. Plus, I introduce a mastermind program designed to guide estheticians in setting boundaries that align with their business aspirations.

To learn more about coaching please visit: https://www.karijopatterson.com

Connect with me on your fav social platform:

Instagram: https://www.instagram.com/kari.jo.patterson
Facebook: https://www.facebook.com/karijopattersonestheticiancoach
TikTok: https://www.tiktok.com/@karijopatterson
Threads: https://www.threads.net/@kari.jo.patterson

Links You May Want to Check out:

Join the Client Building for Estheticians group to go deep in learning all the latest tips and strategies https://www.facebook.com/groups/clientbuildingforestheticians
Check out Kari Jo’s courses here https://esthelaunchacademy.com

Send us a text

Have you ever wondered why the leap from employee to employer feels like stepping into an entirely different world? After navigating through the ups and downs of my own journey from a solo esthetician to a successful business owner, I've learned some crucial lessons about commission ownership that I wish I had known earlier. This episode of the Esthetician Podcast is all about that pivotal mindset shift and the practical realities of running a business that can easily catch new owners off guard. Back when I worked at a holistic spa, the rigid commission-based system left me feeling undervalued and overworked. Fast forward to when I started my own business, and I quickly realized the immense weight of responsibilities that come with being an employer, including a hard lesson learned from setting up unsustainable commission rates.

If you're an employee feeling underappreciated, or a business owner struggling to balance the books, this episode is a must-listen. I share a personal story about hiring an employee at a high commission rate and the financial turmoil that followed, which may serve as both a cautionary tale and a teaching moment. This episode offers a candid look at both sides of the industry and the common misunderstandings that can lead to dissatisfaction and burnout. Whether you're considering expanding your solo practice or trying to create a sustainable financial model for your existing business, you'll find valuable insights that could change the way you think about commission structures and employee-employer dynamics. Join me, Kari Jo Patterson, as we tackle these critical topics and hopefully save you from making the same mistakes I did.

To learn more about coaching please visit: https://www.karijopatterson.com

Connect with me on your fav social platform:

Instagram: https://www.instagram.com/kari.jo.patterson
Facebook: https://www.facebook.com/karijopattersonestheticiancoach
TikTok: https://www.tiktok.com/@karijopatterson
Threads: https://www.threads.net/@kari.jo.patterson

Links You May Want to Check out:

Join the Client Building for Estheticians group to go deep in learning all the latest tips and strategies https://www.facebook.com/groups/clientbuildingforestheticians
Check out Kari Jo’s courses here https://esthelaunchacademy.com

Send us a text

Unlock the secrets to steering clear of costly mistakes in your aesthetics business with me, Kari Jo Patterson. Ever wondered how a lack of focus can lead to overspending and unnecessary stress? I share my personal journey, revealing the trials and errors I faced when launching my own venture. With just $4,000 from a tax return and a hidden credit card, I mistakenly fell into the trap of offering every service learned in school. Discover how my missteps with high-end wax and a full chemical peel line, despite my disdain for waxing, taught me invaluable lessons about the importance of clarity and niching down in the beauty industry.

In this enlightening episode, I highlight the critical role of understanding your ideal client and aligning your services with their needs. Learn from my experiences, where my initial investment in a microdermabrasion machine could have better served anti-aging clientele, proving the power of starting small and expanding based on client feedback. As I recount the evolution of my niche and the importance of a clear vision, I encourage fellow estheticians to embrace failures as stepping stones to success. Let my story inspire you to craft a thriving esthetics empire built on the wisdom of past missteps turned into triumphs.

To learn more about coaching please visit: https://www.karijopatterson.com

Connect with me on your fav social platform:

Instagram: https://www.instagram.com/kari.jo.patterson
Facebook: https://www.facebook.com/karijopattersonestheticiancoach
TikTok: https://www.tiktok.com/@karijopatterson
Threads: https://www.threads.net/@kari.jo.patterson

Links You May Want to Check out:

Join the Client Building for Estheticians group to go deep in learning all the latest tips and strategies https://www.facebook.com/groups/clientbuildingforestheticians
Check out Kari Jo’s courses here https://esthelaunchacademy.com

Send us a text

Transform chaos into opportunity with insights from entrepreneur and coach Meg King as we navigate the journey of building a successful esthetician business without losing sight of personal values. Learn from Meg's wisdom on managing the chaos of entrepreneurship while emphasizing the role of champions who believe in our potential, despite societal stereotypes. Hear personal stories and advice tailored for estheticians at every stage, offering guidance on turning the challenges of growth into pathways for personal and professional balance.

Discover the power of prioritization and time management in creating a thriving esthetician business while maintaining a healthy work-life balance. We tackle the myth of time scarcity and the importance of dedicated marketing strategies like social media planning and referral cards to drive revenue. For those overwhelmed by the demands of the industry, we stress the necessity of self-care and smarter work methods to ensure long-term success. By filling our own cups, we enhance our ability to serve clients and sustain a fulfilling career.

Explore the transformative potential of software and a strong support network in maximizing efficiency and success. Learn how the right tools can streamline service tracking, retail sales, and inventory management, and how virtual assistants can handle essential tasks for growth. Embrace change with confidence, supported by insights from my book "Fearless Prosperity" and Meg King's "Connecting to Your Chaos," offering strategies to align business with personal values and build a resilient empire in the beauty industry. Tune in for actionable strategies and support that empower your entrepreneurial journey.

To learn more about coaching please visit: https://www.karijopatterson.com

Connect with me on your fav social platform:

Instagram: https://www.instagram.com/kari.jo.patterson
Facebook: https://www.facebook.com/karijopattersonestheticiancoach
TikTok: https://www.tiktok.com/@karijopatterson
Threads: https://www.threads.net/@kari.jo.patterson

Links You May Want to Check out:

Join the Client Building for Estheticians group to go deep in learning all the latest tips and strategies https://www.facebook.com/groups/clientbuildingforestheticians
Check out Kari Jo’s courses here https://esthelaunchacademy.com