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The Golden Age of Orthodontics

The Golden Age of Orthodontics

著者: Dr. Leon Klempner
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Are you an Orthodontist wondering how to grow your practice in this fast-paced, competitive marketplace that seems to be changing every day? The Golden Age of Orthodontics, formerly The Survival Guide for Orthodontists podcast, is dedicated to making you the authority in orthodontics to prospective new patients in your community. Dr. Leon Klempner and Amy Epstein, co-founders of People & Practice, know the business of orthodontics. They bring you insights, tips and guest interviews focused on helping you thrive in a massively disrupted industry. Put more patients in chairs by competing on expertise and trust, not the lowest fees. Dedicated to making you the authority in orthodontics.2024 マネジメント マネジメント・リーダーシップ マーケティング マーケティング・セールス 経済学
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  • Ep 72: Protect Your Practice with Trey Lawrence, CEO of the AAO (aka @TheOrthAttorney) – HIPAA, Contracts, and the Rise of AI
    2025/05/22

    Are you ready to elevate your orthodontic practice while sidestepping legal pitfalls? Curious about harnessing AI ethically or managing patient challenges with confidence? Dive into this episode of The Golden Age of Orthodontics with hosts Dr. Leon Klempner and Amy Epstein, joined by Trey Lawrence, CEO of the AAO. We explore essential strategies for today’s orthodontists: navigating the complexities of social media to avoid HIPAA violations, crafting airtight informed consent processes to shield against malpractice, and responding to negative reviews without escalating risks. Trey shares critical advice for new grads on spotting contract red flags, like misleading non-compete clauses, and offers best practices for dismissing disruptive patients while protecting your staff and practice. Plus, we tackle the ethical and legal questions surrounding AI’s growing role in diagnosis, treatment planning, and marketing. There’s never been a better time to be an orthodontist—tune in to stay informed and thrive!

    IN THIS EPISODE:

    • (00:00) Protecting your practice isn't optional, it's essential
    • (07:27) Discussion of being an introvert and the impact that has on professionals
    • (12:35) Common legal blind spots for orthodontists are HIPAA violations and Social Media Litigation
    • (17:38) Trey Lawrence advises new grads or young associates on interviewing and job offers
    • (20:39) HIPAA laws on negative reviews, malpractice and informed consent
    • (30:38) Should you dismiss a patient, and if so, what is the best practice
    • (35:52) What legal and ethical questions should orthodontists consider regarding AI

    KEY TAKEAWAYS:

    • Orthodontists often overlook HIPAA violations on social media, such as disclosing patient information without consent, like naming patients or showing them in posts without proper authorization.
    • Young orthodontists should avoid mislabeled independent contractor agreements and unclear non-compete clauses, especially in multi-location practices, and seek affordable legal review before signing.
    • Avoid defending yourself online to prevent HIPAA violations; instead, use a curated response like, "There's been a misunderstanding, please contact our office," to begin an offline conversation.
    • Ensure informed consent involves direct doctor-patient interaction or at least an offer to discuss with the doctor, and document this process to strengthen legal defense against malpractice claims.

    RESOURCE LINKS

    People + Practice - Website

    Leon - Email

    Amy - Email

    People + Practice - Email

    AAO - Website

    Trey Lawrence - The Orthattorney - Instagram

    GUEST BIO:

    The AAO is thrilled to announce Trey Lawrence's appointment as its new Chief Executive Officer, effective March 1, 2024. Mr. Lawrence, a proven executive at the AAO, has successfully led the association’s advocacy and legal efforts and is poised to lead the organization to its next chapter of growth and innovation.

    “Trey Lawrence was a clear choice, and we are thrilled to have him take on the role as CEO,” said Myron Guymon, DDS, MS, AAO President. “We are confident that he is the...

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    42 分
  • Ep. 71 - Scaling Smart with KLOwen: Digital Bonding That Reduces Doctor Time with Dr. Brandon Owen
    2025/04/17

    What if you could cut appointment times nearly in half and reduce total visits without sacrificing results? On this episode of The Golden Age of Orthodontics, Dr. Leon Klempner and Amy Epstein talk with Dr. Brandon Owen, founder of KLOwen Braces, about the power of digital customization, indirect bonding, and how to ease your practice into next-gen efficiency. Don’t miss this conversation to explore how tech changes the game for patients and doctors, direct-printed brackets, and self-ligating systems. Remember, there has never been a better time to be an orthodontist!

    IN THIS EPISODE:

    • (00:00) Introduction
    • (05:43) Dr. Owen shares his experience with digital customization and indirect bonding
    • (13:27) How do you customize if you are not printing a bracket
    • (18:55) Easing a practice into accepting this workload shift as advantageous
    • (26:33) Dr. Owen talks about two different pathways of implementation
    • (33:48) The system cuts the number of visits from 18 to 10
    • (38:50) Discussion of the self-ligating (SL) bracket

    KEY TAKEAWAYS:

    • Combining customized appliances with digital indirect bonding dramatically streamlines treatment. By digitally planning bracket placement and tailoring prescriptions to individual tooth morphology, orthodontists can reduce treatment time, save visits (up to seven in some cases), and minimize chair time and adjustments—ultimately improving patient and doctor experiences.
    • Instead of printing custom brackets, KLOwen’s system is customized using advanced digital planning tools. This allows orthodontists to reverse engineer ideal outcomes and apply precise bracket positioning and prescriptions without expensive manufacturing, making the technology more accessible for every patient, not just those willing to pay a premium.
    • The real value in custom fixed appliances and aligner technology isn’t just about faster treatment; it’s about easier and more efficient appointments. By minimizing hands-on doctor time and leveraging remote monitoring, orthodontists can drastically reduce unnecessary in-office visits and reduce their own clinical burden.

    RESOURCE LINKS

    People + Practice - Website

    Leon - Email

    Amy - Email

    People + Practice - Email

    KLOwen Braces - Website

    Dr. Owens - Email

    GUEST BIO:

    Brandon Owen, DDS, MS, is President and Founder of KLOwen Braces and a practicing orthodontist at the Owen Orthodontic Center in Lakeway, TX. He won the OrthoInnovator Award in 2019 from the American Association of Orthodontists, Honorable Mention for the AAO OrthoInnovator Award in 2024, and has created eight original patents and numerous continuation patents.

    Dr. Owen is a Board-Certified Orthodonticist and a member of the Angle Society. He also consults for over a dozen digital orthodontic companies and conducts research at the University of Alberta on the OSIM as an adjunct faculty member. Dr. Owen named his company KLOwen in memory of his oldest son, Keller Logan Owen, who passed away suddenly in 2011.

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    44 分
  • Ep. 70 - The Power of Pedo-Ortho Partnerships with Dr. Chris Teeters
    2025/03/27

    Welcome to The Golden Age of Orthodontics, hosted by Dr. Leon Klempner and Amy Epstein. As GP referral models shift and corporate dental groups expand, more pediatric dentists and orthodontists are joining forces to stay competitive. But is this model right for everyone? Today, we’re joined by Dr. Chris Teeters, an orthodontist who collaborates with his wife, Dr. Morgan Teeters, a pediatric dentist. They’ll share the benefits and challenges of integrating their specialties while maintaining separate brands. We’ll also discuss marketing strategies, referral dynamics, and the balance of business and marriage. Plus, we’ll highlight the importance of in-person connections through events like the Mother of Pearl Conference. Register now for the early bird discount. Remember, there has never been a better time to be an orthodontist!

    IN THIS EPISODE:

    • (04:52) Blending an orthodontic and a pediatric practice and working with your spouse
    • (08:57) The advantages and disadvantages of two practices in the same building
    • (13:33) Discussion on referrals between their practices and marketing
    • (17:39) Dr. Teeters shares advice on engaging in a combined orthodontic and pediatric practice concept
    • (19:27) Discussion of the Mother of Pearl Conference and the Orthodontic Pearls podcast

    KEY TAKEAWAYS:

    • Dr. Chris Teeters and his wife, Dr. Morgan Teeters, have successfully integrated orthodontics and pediatric dentistry under one roof while maintaining separate brands. This model fosters referrals between the two specialties and ensures continuity of care for young patients transitioning from pediatric dentistry to orthodontics.
    • Their desire to serve both children and adults drove them to keep their practices separate. The pediatric practice has a superhero-themed child-centered environment, while the orthodontic office has a spa-like aesthetic, making it more appealing to adult patients.
    • While online podcasts like Orthodontic Pearls provide valuable clinical insights, live conferences—such as the Mother of Pearl Conference—offer a unique opportunity for orthodontists to network, learn from top speakers, earn CE credits, and build lasting relationships.

    RESOURCE LINKS

    People + Practice - Website

    Leon - Email

    Amy - Email

    People + Practice - Email

    Orthodontic Pearls - Podcast

    Dr. Chris Teeters - Email

    Dr. Chris Teeters - Facebook

    Mother of Pearl Conference - Register for Early Bird Rates - Website

    Call Dr. Teeters at 415-608-6148

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    24 分

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