エピソード

  • Crafting Content That Converts to Attract Your Ideal Client
    2024/09/30
    In this episode, I’m sharing some transformative strategies to help you grow your business by attracting and converting your ideal clients. I’ll walk you through how to get super specific about who you’re serving, how to craft content that speaks directly to their needs, and why aligning your content strategy with your sales goals is a game-changer. We’ll also talk about differentiating your offer and using targeted messaging to stand out in a crowded market. If you’re ready to triple your income and create content that truly converts, this episode is for you. Liked this episode? Make sure to subscribe to our podcast and leave a review with your takeaways, this helps us create the exact content you want! KEY POINTS: 00:46 How to Triple Your Earnings Next Quarter 01:38 Strategies for Attracting Ideal Clients 02:15 Creating Content That Converts 02:51 The Importance of Specificity in Targeting 05:00 Defining Your Ideal Client 06:43 Aligning Content with Sales Goals 09:52 Unique Selling Propositions 16:58 Effective Content Strategy QUOTABLES: “To triple your income, focus on targeted content. Content should support what you are selling.” — Julie Solomon “Identify and understand your ideal client deeply. Your messaging should resonate with their needs.” — Julie Solomon “Align your content strategy with your sales goals. Quality content is more effective than quantity.” — Julie Solomon RESOURCES: THE BRAND ACCELERATOR IS NOW OPEN! Ready to turn your current content into a magnet for your ideal clients so your sales can finally reflect the expertise and transformation you offer? Join before we close doors on Friday, October 4th! [ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence. Follow Julie on Instagram! Must Haves This Month! KAJABI: Kajabi is offering a free 30-day trial to start your business if you go to Kajabi.com/influencer. LINKEDIN: Go to LinkedIn.com/influencer to claim a $100 credit on your next campaign. QUINCE: Go to Quince.com/influencer for free shipping on your order and 365-day returns.
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    28 分
  • How to Refine Your Messaging to Boost Sales
    2024/09/23
    In today’s episode, I’m giving you an insider sneak peek into my upcoming Visibility Accelerator Masterclass! I’ll be diving into why messaging is so critical when it comes to driving sales and attracting your ideal clients. I’m also sharing my own journey—how I went from struggling to make consistent sales to hitting million-dollar years by refining my messaging strategy. Messaging is truly the foundation of a sustainable brand, and I’ll show you how getting it right can lead to massive growth. You won’t want to miss this one! Liked this episode? Make sure to subscribe to our podcast and leave a review with your takeaways, this helps us create the exact content you want! KEY POINTS: 02:35 The Power of Effective Messaging 06:03 Julie’s Success Story 08:03 Mastering Your Messaging 13:52 Client Success Stories QUOTABLES: "Your ability to grow your sales today is directly tied to the strength of your messaging." — Julie Solomon "Messaging is your foundation of influence, authority, and most important, sales." — Julie Solomon “Refining your messaging can attract your ideal clients effortlessly.” — Julie Solomon RESOURCES: [NEW MASTERCLASS] Join me this month when I gift you the Three Messaging Keys To Draw In Your Dream Clients & Grow Sales While Only Investing 1 Hour Each Week On Content! You will not want to miss the brand new masterclass, only being offered this month! Register today! [ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence. Follow Julie on Instagram! Must Haves This Month! KAJABI: Kajabi is offering a free 30-day trial to start your business if you go to Kajabi.com/influencer. LINKEDIN: Go to LinkedIn.com/influencer to claim a $100 credit on your next campaign. QUINCE: Go to Quince.com/influencer for free shipping on your order and 365-day returns.
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    24 分
  • Skyrocket Your Sales & Master Brand Visibility In Just One Hour Per Week
    2024/09/18
    In this episode, I’m sharing three powerful message keys that can help you attract your dream client, boost visibility and grow sales in just one hour per week. You’ll learn how to specialize your messaging to stand out from the crowd, position yourself uniquely to increase visibility, and showcase your results in a way that connects with the transformation your ideal clients are seeking - all leading to sales growth from JUST your content. These strategies can not only grow your sales but also build a loyal community of clients, all while minimizing the time you spend on content. If you're ready to streamline your strategy and get more ideal clients knocking on your digital door, this episode is for you! Liked this episode? Make sure to subscribe to our podcast and leave a review with your takeaways, this helps us create the exact content you want! KEY POINTS: 00:41 Three Key Messaging Strategies 01:22 Masterclass Invitation 03:03 Implementing the Three Key Strategies 04:19 Specialization in Content 13:14 Visibility: Standing Out in a Crowded Market 20:18 Showcasing Results Effectively QUOTABLES: "These three things will skyrocket the amount of ideal dream clients that are in your DMs ready to work with you while only investing one hour each week on content." — Julie Solomon "Your job is to position yourself through your content in a way that naturally pulls your dream client to move into your offer." — Julie Solomon "Specialization over generalization always." — Julie Solomon RESOURCES: [NEW TRAINING] Join me this month when I gift you the Three Messaging Keys To Draw In Your Dream Client & Grow Sales While Only Investing 1 Hour Each Week On Content! You will not want to miss the brand new masterclass, only being offered this month! [ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence. Follow Julie on Instagram! Must Haves This Month! KAJABI: Kajabi is offering a free 30-day trial to start your business if you go to Kajabi.com/influencer. LINKEDIN: Go to LinkedIn.com/influencer to claim a $100 credit on your next campaign.
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    33 分
  • The Undeniable Power of Specialization in Your Brand & Business (Client Spotlight)
    2024/09/11
    I’m thrilled to share today’s conversation with my incredible friend and client Dana Snyder, a powerhouse in the nonprofit space who specializes in marketing and monthly giving programs. Dana recently released a game-changing book that’s making waves in the industry, and in this episode, she shares her inspiring journey of leaving corporate, rediscovering her passion, and creating a successful monthly giving mastermind for nonprofits. Dana dives into the specifics of building a specialized brand, overcoming challenges, and the importance of surrounding yourself with like-minded peers. Whether you’re an entrepreneur, nonprofit professional, or interested in sustainable revenue models, you’ll gain actionable strategies and insights from Dana’s experience. Liked this episode? Make sure to subscribe to our podcast and leave a review with your takeaways, this helps us create the exact content you want! KEY POINTS: 01:29 Dana's Journey: From Corporate to Nonprofit 01:42 The Importance of Specialization 03:43 Dana's Mastermind Experience 13:06 Creating the Monthly Giving Mastermind 23:16 Scaling High-Ticket Programs 24:59 The Journey to Writing a Book 25:32 Exploring Hybrid Publishing 26:01 Launching the Book and Monthly Giving Summit 37:22 The Power of Belief and Influence QUOTABLES: "When you're talking about global impact, when you're talking about changing the Internet with nothing but joyful, good stories, that's not general. That's not being like everybody else. You've got to zig when everybody's zagging." — Julie Solomon “By utilizing the expertise developed in high-stakes environments and transferring it to areas you are passionate about, like the nonprofit sector, you can create meaningful impact and drive success in those areas.” — Dana Snyder "We are following the for profit business trends." — Dana Snyder GUEST RESOURCES: Dana Snyder | Positive Equation @PositiveEquation Grab your copy of Dana’s new book, the Monthly Giving Mastermind: A framework to Build, Grow & Sustain Subscriptions for Good today! RESOURCES: [NEW MASTERCLASS] Join me this month when I gift you the Three Messaging Keys To Draw In Your Dream Audience & Grow Visibility While Only Investing 1 Hour Each Week On Content! You will not want to miss the brand new masterclass, only being offered this month! Register today! [ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence. Follow Julie on Instagram! Must Haves This Month! KAJABI: Kajabi is offering a free 30-day trial to start your business if you go to Kajabi.com/influencer. LINKEDIN: Go to LinkedIn.com/influencer to claim a $100 credit on your next campaign.
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    48 分
  • Top Lessons To Playing Bigger After 10 Years in the Online Industry
    2024/09/04
    Hello friends! In today’s episode I’m both celebrating a significant dual milestone in my life and business: turning 40 and my 10-year journey in the online industry. It’s an exclusive reflection of the milestones I’ve been able to reach and the lessons I’ve learned along the way. If you’re looking to build your brand and business I’ll share the value in making bold moves, even when faced with obstacles. You’ll also learn the value of being a contrarian and setting trends instead of following the crowd. Tune in for all the gems on reaching a decade of success in the influencer industry! Liked this episode? Make sure to subscribe to our podcast and leave a review with your takeaways, this helps us create the exact content you want! KEY POINTS: 00:33 Celebrating Milestones: Turning 40 and 10 Years in Business 02:34 Lessons from Costa Rica: All You Need is Less 04:45 The Power of Making Moves 13:45 Embracing the Role of a Trailblazer 23:05 Finding a Purpose Greater Than Yourself QUOTABLES: “Have a purpose that is greater than yourself and be of service to others.” — Julie Solomon "Make a move, even if it isn't the perfect one." — Julie Solomon "Lean in when everyone else is leaning out." — Julie Solomon RESOURCES: [SOCIAL GROWTH] Ready to grow your social media following and engagement? The Social Media Growth Collective is the fastest and easiest way to get there! Join me for monthly coaching calls and training. [LAND PAID BRAND DEALS] Want the step-by-step roadmap to grow your following, monetize your content, and land paid brand deals? Click here to join my brand new free class! This is perfect for you if you want to turn your social media into a profitable & fun career… even if you’re starting from scratch! [ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence. Follow Julie on Instagram! Must Haves This Month! KAJABI: Kajabi is offering a free 30-day trial to start your business if you go to Kajabi.com/influencer. LINKEDIN: Go to LinkedIn.com/influencer to claim a $100 credit on your next campaign.
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    37 分
  • Using Your “10% Edge” to Confidently Launch & Scale a Profitable Digital Course
    2024/08/28
    I am so excited about today’s conversation with my dear friend Amy Porterfield. Amy is the host of the top-ranked podcast Online Marketing Made Easy and has generated over $100 million in revenue from digital courses! If you're looking to establish yourself as an expert and generate sustainable revenue in your business, this episode is for you! Amy dives deep into the world of course creation and launching, sharing valuable insights and practical tips from how to price your courses effectively, to how to leverage your unique expertise, and even choosing a course topic that aligns with your audience's needs and your passions. Whether you're a seasoned entrepreneur or just starting, this episode will remove the mystery and equip you to create and launch your own highly profitable digital courses. Liked this episode? Make sure to subscribe to our podcast and leave a review with your takeaways, this helps us create the exact content you want! KEY POINTS: 01:01 The Power of Online Courses 02:26 Creating and Launching Your Course 04:58 Why Choose Online Courses? 08:02 Real-Life Success Stories 12:55 Pricing Your Course 19:29 The Importance of the First Launch 21:35 The Importance of a 10% Edge in Course Creation 23:33 Adapting Course Content for Modern Audiences 25:10 Effective Course Launch Strategies 28:25 Finding Your Course Creator's Sweet Spot 31:07 Validating Your Course Idea 32:37 The Course Confident Bootcamp QUOTABLES: "When I think about online courses, I think about freedom." — Amy Porterfield "You can launch a digital course teaching exactly what you teach in one-on-one coaching and offer it to so many more people." — Amy Porterfield "The pricing of a course is about the results you are promising and the bigger, more powerful results you tend to charge more." — Amy Porterfield GUEST RESOURCES: Amy Porterfield IG | @AmyPorterfield RESOURCES: [BOOTCAMP] Join Amy’s 2-week virtual bootcamp that will guide you through the foundational steps of creating your own digital course. [ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence. Follow Julie on Instagram! Must Haves This Month! KAJABI: Kajabi is offering a free 30-day trial to start your business if you go to Kajabi.com/influencer.
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    44 分
  • Why Online Courses Are the Game-Changer in Growing Your Brand & Business
    2024/08/21
    Hello friends! Today I’m discussing the importance and impact of online courses in the online education, coaching, and marketing space. You’ll get an insider's look at my own journey of creating my first online course over 8 years ago and how it has now generated over 6 million in revenue for my business. Talk about a transformation in my business and life. There’s a new level of freedom and choice that online courses can provide in your business, both in terms of income and time. I’ll share the power of being curious and taking the leap to create an online course, even if you don't consider yourself an expert. If you've been holding onto a course idea, I'll show you how to access a special quiz by my dear friend Amy Porterfield to help you discover next steps for boosting your brand and business growth with a digital course. Liked this episode? Make sure to subscribe to our podcast and leave a review with your takeaways, this helps us create the exact content you want! KEY POINTS: 00:44 The Overlooked Asset in Online Business 02:01 Discovering Online Courses 03:13 Investing in Yourself 05:27 Creating the First Online Course 06:38 The Success of Pitch It Perfect 07:51 The Power of Online Courses 09:48 Expert Advice and Resources 13:14 The Freedom of Choice QUOTABLES: "What would an additional $5,000 a month do for you and for your business and for your life? If you had $60,000 more a year right now in your life that you didn't have, what would change?" — Julie "Pitch it Perfect…I call it the little course that could. I launched it in 2016 and it still sells every single day. That little course went from making $5,000 that first month to being an asset in my business that has generated over $10 million in revenue since 2016." — Julie RESOURCES: [DISCOVER YOUR DIGITAL COURSE PATH] Curious if creating a digital course is the right move for your business? Take this free quiz to uncover your personalized path to digital course creation and see how it can impact the continued growth of your brand & business! [ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence. Follow Julie on Instagram! Must Haves This Month! BETTERHELP: This episode is sponsored by BetterHelp. Give online therapy a try at betterhelp.com/Influencer and get on your way to being your best self. KAJABI: Kajabi is offering a free 30-day trial to start your business if you go to Kajabi.com/influencer.
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    27 分
  • How I Scaled My Business While Posting 40% Less (The Power of Automation)
    2024/08/14
    Hello, friends! I'm thrilled to share some incredible updates with you in today’s episode. Specifically, I'm revealing three pivotal internal shifts that have catapulted my business to new heights this year—more impact, more sales, and more clients, all without increasing external visibility. I’ll dive into the nuances of these internal changes, from revamping my sales systems and automations, to overhauling our messaging, and expanding support within our program offerings. If you're ready to transform your business by doing less while achieving more, this episode is a must-listen. Liked this episode? Make sure to subscribe to our podcast and leave a review with your takeaways, this helps us create the exact content you want! KEY POINTS: 00:39 Instagram Live Insights: Revenue Growth 01:01 Key Shifts for Business Success 03:19 The Importance of Internal Systems 05:39 Sales System Overhaul 13:38 Messaging Transformation 17:17 Introducing the Revenue Growth Lab QUOTABLES: "A lot of times most people think that the summer means less sales, less opportunity, less growth. And that is just not the case." — Julie "Most people are taught to create offers for this type of person, or what this type of person needs right now, or this is what I want to create. And what ends up happening is you have all of these offers that are siloed, that don't talk to each other, and it makes it 15,000 million times harder to sell when offers are siloed." — Julie “I have done less externally in the last six months. I have been less visible, less on, I have posted 40% less on Instagram and I've already made more money this year than I made all of last year." — Julie RESOURCES: [LAND PAID BRAND DEALS] Want the step-by-step roadmap to grow your following, monetize your content, and land paid brand deals? Click here to join my brand new free class! This is perfect for you if you want to turn your social media into a profitable & fun career… even if you’re starting from scratch! [GET THE BRAND DEAL BLUEPRINT] Unlock the step-by-step formula to attract lucrative brand partnerships effortlessly with the Brand Deal Blueprint, and get my exclusive Elevator Pitch Formula and the Spotlight Method as extra gifts! Never worry about follower count again—this blueprint ensures you know exactly what to say to land paid brand deals! Click here for lifetime access! [MAKE SALES ON REPEAT] Imagine having dream clients buying every offer you sell, effortlessly and consistently. Ready to elevate your business from good to great? Apply now to amplify your sales efforts with my Elite Sales System! [ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence. Follow Julie on Instagram! Must Haves This Month! BETTERHELP: This episode is sponsored by BetterHelp. Give online therapy a try at betterhelp.com/Influencer and get on your way to being your best self. KAJABI: Kajabi is offering a free 30-day trial to start your business if you go to Kajabi.com/influencer. PIN GENERATOR: Go to pingenerator.com/influencer and use the code INFLUENCER for 20% off Pin Generator plans this week!
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    32 分