エピソード

  • Culture and Intangibles: The unseen effect on the big picture
    2025/06/27
    What if your company culture wasn’t a perk, but the backbone of everything you build?In this episode of The Long Game Dialogues, Rajendran Dandapani—Director of Technology, Zoho Corp. and President, Zoho Schools of Learning—shares how startups and SMEs can turn culture into a lasting differentiator.From flat hierarchies and anonymous feedback loops to in-house talent schools and rural empowerment, Zoho’s journey offers a radically honest view of building from values, not vanity. Key takeaways:1. Why culture isn’t a feel-good extra but your company’s real operating system2. How to keep culture intact while scaling and hiring3. Zoho’s secret to near-zero attrition: purpose over perks4. The power of 'dogfooding' and design that reflects belief5. What most companies get wrong about hiring, training, and collaboration If you’re a founder or leader wondering how to build a legacy, not just a business, this conversation is your blueprint.
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    29 分
  • Customer Nurturing: Creating lasting relationships in the age of AI
    2025/06/26
    Customer expectations are changing fast, and loyalty now takes more than just good service. In this episode of The Long Game Dialogues, Vidya Vasudevan (Zoho) and Amit Arora (Digital Transformation Advisor) share how SMEs can build lasting customer relationships through the right mix of automation, personalisation, and community-led trust. Key takeaways:1. How AI helps small teams personalise, automate, and scale customer support2. Using customer data for proactive retention3. Why community-building is a powerful (and overlooked) loyalty strategy4. When to use bots—and when to bring in humans If you’re looking to grow not just customers but advocates, this one’s for you.
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    33 分
  • Low-code Development: Building more with less
    2025/05/27
    What if you could build custom apps for your business without writing a single line of code? In this episode of The Long Game Dialogues, Bharath Kumar B, Head of Marketing and CX, Zoho Creator, and Akshat Jain, Finance and Operations Lead, Rasvihar, share how low-code platforms are helping SMEs break tech barriers and digitise on their own terms.Key takeaways:1. How low-code empowers business users to automate and build custom solutions2. Real-world examples: from order tracking to production workflows3. How to start small and scale without blowing your budget4. For any startup or SME looking to innovate faster and stay agile, this episode is your blueprint for building smarter.
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    32 分
  • AI Demystified: Practical tips for successful adoption | The Long Game by Zoho & Mint
    2025/05/21
    AI isn’t just for tech titans—it’s a business ally for every ambitious SME.In this episode of The Long Game, Ramprakash Ramamoorthy (Zoho Corp.) and Arpit Mittal (SpeakX) break down how small businesses can tap into the power of AI without breaking the bank. Whether it’s automating customer support, optimising marketing spend, or enhancing decision-making, the episode covers: 1. Common myths around AI adoption for SMEs2. 80% vs 100% problems: Where AI fits best3. How to build a phased AI roadmap4. Measurable impact areas: sales, cost, customer satisfaction If you’re an SME founder or a startup dreaming big with lean resources, this episode is for you.
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    34 分
  • Financial Resilience: Principles for Business Stability | The Long Game Dialogues by Zoho & Live Mint
    2025/05/13
    Cash flow is reality—and SMEs that ignore it do so at their peril.In this episode of The Long Game Dialogues, Prashant Ganti, Head of Product Management, Finance and Operations BU, Zoho Corp, reveals how small businesses can build financial resilience, prepare for disruptions, and scale with confidence. Key takeaways:1. Why cash flow visibility is more crucial than profit2. How to use technology to simplify financial operations, automate payment reminders, and make loan processing easier3. What metrics SMEs should track daily4. Strategies for export finance, currency risk, and growth planning If you're running a small business or startup and want to future-proof your finances, this is a must-listen.
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    34 分
  • SaaS Architecture: Building for Sustained Success | The Long Game Dialogues by Zoho & Live Mint
    2025/05/08
    In this episode of The Long Game Dialogues, we explore a crucial yet often overlooked aspect of startup success: building a strong SaaS architecture from day one. Featuring Kuppulakshmi Krishnamoorthy, Global Head, Zoho for Startups and Vineet Mehta, Co-founder & CTO, Alyve Health. Together, they unpack how early-stage startups and SMEs can avoid costly software missteps, build systems that scale, and create tech foundations that attract investors and drive growth. In this episode, learn why fragmented software choices hurt agility, understand the importance of compliance & data security, and discover how cloud-based SaaS solutions can future-proof your business.
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    36 分