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The New Normal - Borussia Dortmund's Virtual Asia Tour

The New Normal - Borussia Dortmund's Virtual Asia Tour

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Borussia Dortmund were meant to tour Asia before the Covid-19 pandemic struck, making stops in Singapore, Shanghai and Tokyo. However, they pressed ahead with their plans and became the first club to carry out a virtual pre-season tour and gave the fans a completely different experience. Suresh Letchmanan, Managing Director of Borussia Dortmund, Asia Pacific describes how the club put together the virtual Asia tour and highlights key takeaways from a memorable experience.

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