This week on The Professional Noticer, Andy welcomes back Coach Shane Alexander, the guy he affectionately calls the Bear Bryant of high school sports, along with two star seniors from his Orange Beach Lady Makos softball team, Daigle Wilson and K.G. Favors.

Tune in to hear how the Makos went from a young program to national champions—the first high school team of any kind from Alabama to earn that title–and won four consecutive state championships along the way. Coach Alexander reveals the secrets behind their winning culture, the impact of their “little sis” mentorship program, and the truth about recruiting. Plus, don’t miss Andy’s reaction when the team surprises him with some special gifts to celebrate their success!

Follow the Makos Online:

• Facebook: https://www.facebook.com/profile.php?id=100089368694661
• Twitter (X): https://twitter.com/oba_softball
• Instagram: https://www.instagram.com/mako_softball/

Get ready for a wild ride through history with this Encore Episode featuring journalist, humorist, and history buff Cliff McCollum!

Andy and Cliff dive into some of the most bizarre, unexpected, and downright ridiculous failed presidential assassination attempts in history—including the time Andrew Jackson beat his would-be assassin with a cane, Teddy Roosevelt shrugged off a bullet to give a 90-minute speech, and an attacker tried to hijack a 747 to take out Richard Nixon.

But that’s not all—this episode is packed with sharp wit, unexpected facts, and even a deep dive into Winston Churchill’s legendary quirks (including his bathtub diplomacy). If you love history with a side of humor, you won’t want to miss this one!

Find more from Cliff by connecting with him on Instagram and Twitter:

Instagram: https://www.instagram.com/csmccollum/

Twitter: https://x.com/mrmccollum

On this week’s episode of The Professional Noticer, Andy welcomes Ben Raines — author, filmmaker, Adventure Guide, and award winning environmental journalist — back to the show.

Tune in to hear Ben share more fascinating stories about America’s most biologically diverse waterway, the Mobile-Tensaw Delta, and his work uncovering Alabama’s hidden history—including the discovery of the last slave ship, the Clotilda. From wild eco-tours to preserving lost stories, Ben’s insights on Alabama’s natural wonders and adventures as a guide are as entertaining as they are thought-provoking. Don’t miss his thoughts on preserving history, favorite eco-adventures, and why Alabama’s biodiversity might just surprise you!

Order "Saving America's Amazon" here: https://amzn.to/4gpob5d

Order "The Last Slave Ship" here: https://amzn.to/4b1tvuF

Find more from Ben at his website: BenRaines.org

Connect with Ben on Social Media:

• Facebook: https://www.facebook.com/ben.raines.58
• Instagram: https://www.instagram.com/brraines/
• Twitter: https://twitter.com/benhraines
• YouTube: https://www.youtube.com/channel/UCqTcQGl0FFWW0j8J58UQCdw
• LinkedIn: https://www.linkedin.com/in/ben-raines-b298588b/

In this re-release of The Professional Noticer, Andy Andrews sits down with internationally renowned guitarist, comedian, and speaker Kevin Williams for an episode packed with humor, music, and inspiration.

Recorded at a time when unity was on the minds of many, Kevin shares stories from his incredible career, including his journey to becoming the band leader for Bill Gaither, and his passion project United We Stand—a collection of classic patriotic songs designed to honor America and its veterans.

With the recent Presidential inauguration highlighting the importance of coming together as a nation, this episode is a timely reminder of the power of gratitude, music, and shared purpose. Tune in to hear Kevin’s moving reflections on patriotism, his memorable run-in with Conway Twitty, and even a few fabulous guitar licks along the way.

Be sure to pick up Kevin’s latest patriotic collection, United We Stand at https://kevinwilliamsmusic.com

On this week’s episode of The Professional Noticer, Andy unveils the groundbreaking methods behind his coaching program, Creating Measurable Results (CMR), and explains why his results—though extraordinary—are entirely predictable.

You’ll learn:

• Why focusing on the 128 hours employees spend outside of work can transform workplace performance.

• How CMR’s approach goes beyond traditional training programs to create lasting change.

• The secret to building loyalty so strong that employees won’t leave—even for higher pay.

• How investing in people—not just processes—leads to stronger teams, skyrocketing revenue, and unmatched success.

• The butterfly effect of coaching employees to become better people at work, at home, and in their communities.

Andy explains how CMR’s coaching addresses the overlooked connections between personal lives and professional performance. Learn how his proprietary curriculum inspires employees to exceed expectations, builds unbeatable company culture, and attracts top talent from competitors.

Learn more at YourCMR.com

On this week’s episode of The Professional Noticer, Andy welcomes the person he has called The Most Interesting Man In The World, Walt Merrell—District Attorney of Covington County, Alabama, and author of the Shepherding Outdoors series.

Tune in to hear Walt share a few jaw-dropping stories from his career. Discover how his passion for family and nature inspired his latest book, Fourth Night’s Watch, packed with laughter, wisdom, and heartfelt insights on parenting, outdoor adventures, and meaningful connections.

Order Fourth Night’s Watch: https://bit.ly/3XzllEP

Connect with Walt Online:

• Visit ShepherdingBook.com to purchase The Fourth Knight's Watch and explore his previous titles.
• Email: shepherdingoutdoors@gmail.com
• Facebook: https://www.facebook.com/shepherdingoutdoors
• Instagram: https://www.instagram.com/shepherding_outdoors/
• Youtube: https://www.youtube.com/@ShepherdingOutdoors

On this week’s episode of The Professional Noticer, Andy Andrews explores a fascinating question: Which is more effective—building an extraordinary culture or spending millions on advertising?

What you’ll learn:

• Why a remarkable culture outshines even the biggest advertising budgets.

• How companies like Paris Hardware, Fairway Independent Mortgage, and Beck’s Hybrids thrive by prioritizing culture over costly ads.

• The eye-opening cost of traditional advertising—and why it’s often a penalty for not developing remarkable people.

Andy also dives into the hard numbers, comparing the staggering advertising budgets of major corporations with the minimal investment required to coach employees toward creating an incredible culture. Hear stories of companies producing billions in revenue without spending a dime on national advertising, and discover why word of mouth—driven by culture—consistently outperforms even the most creative ad campaigns.

Find more at www.YourCMR.com

On this week’s episode of The Professional Noticer, Andy Andrews examines how culture shapes organizations, families, and communities, driving success or failure more than leadership, strategy, or products.

What you’ll learn:

• Why culture—not leadership—is the ultimate determinant of success or failure.
• How the thinking and behavior of every team member shapes an organization’s culture.
• The necessity of building intentional, thriving cultures rather than allowing toxic ones to develop by default.

Andy also explains why traditional leadership and sales training often fail to produce lasting results. Discover how coaching that elevates the thinking of every team member can revolutionize outcomes—and why culture is the ultimate secret weapon for extraordinary success.

Find More At:

• Culture: Is It the Answer? https://bit.ly/3Byss88
• Creating Measurable Results: YourCMR.com