エピソード

  • You Need a $0 Marketing Plan: A Step by Step Guide

    You Need a $0 Marketing Plan: A Step by Step Guide
    2025/07/14
    If you’ve ever said, “I can’t afford to market,” this one’s for you. In Episode 25 of The Pulse of Marketing, Coach LJ breaks down Why You Need a $0 Marketing Plan: A Step by Step Guide to help you build visibility, credibility, and momentum, without breaking the bank. Whether you’re an aspiring entrepreneur, creative professional, or side hustler on a budget, this episode proves that with strategy, consistency, and free tools, you don’t need money to make marketing work.Discover how to turn your story, skill set, and social presence into a powerful content engine using only what you already have.🔍 Why You Need a $0 Marketing Plan: A Step by Step Guide | Episode 25, What You’ll Learn:✅ How to launch your brand with no ad spend✅ The key pillars of organic content that drive engagement✅ Free tools that save time, boost visibility, and build trust✅ Mindset shifts to help you stay consistent even when your budget is $0✅ Real strategies that Coach LJ used to grow The Pulse of Marketing without paid ads✅ Why community, value, and storytelling are your greatest marketing assets⏱️ Timestamps:00:00 – Intro00:05 – $0 Marketing Plan Every Entrepreneur Needs04:06 – Why You Need a $0 Marketing Plan: A Step-by-Step Guide05:03 – Why You Need a $0 Marketing Plan10:27 – The Power of Organic Content21:57 – Leveraging Free Tools for Maximum Impact31:34 – How to Launch Without a Marketing BudgetWhat’s your favorite free marketing tool or organic growth strategy right now? Drop it in the comments so we can learn from each other!📩 Need help turning your idea into a business on a budget?Check out https://thenowuniversity.com/#landing-page, because marketing smart doesn’t have to mean marketing expensively.Are you an inspiring entrepreneur who struggles to learn new ideas or is stuck in your business and needs help growing and scaling it? We got you! Join our 6-Month Mentorship Boot Camp: Turn Your Idea Into a Sustainable and Scalable Business to help you get unstuck, learn new strategies, and implement them to succeed in your business.Join the waitlist HERE: 👉🏾 https://638jfzu9kvx.typeform.com/to/X9FxS10EHeartbeat Affiliate 👉🏾 https://www.heartbeat.chat/?via=leonardHey! Acorns makes it easy to save and invest. Join me, and you'll get a free $5 investment! As a perk of referring users, I also receive a reward. You can learn more and see the terms here. https://share.acorns.com/cis7108?advocate.partner_share_id=6982621372686522763If you would like to buy me a coffee or sandwich, become a Circle of Support by clicking here 👉🏾 https://the-pulse-of-marketing.kit.com/products/leonard-j-chaplinCourse Career: https://coursecareers.com/a/728f07a5Subscribe to The Pulse of Marketing Podcast HERE: 👉🏾 https://www.youtube.com/@thepulseofmarketingApple: https://podcasts.apple.com/us/podcast/the-pulse-of-marketing/id1785565596Spotify: https://open.spotify.com/show/17EMw4hcMCuVYdHcF887N6?si=9fe8976d495c46e4Amazon: https://music.amazon.com/podcasts/7e329e11-4142-4504-8173-77b5091c06b5/the-pulse-of-marketing Here are the ways to work with me here at The Pulse of Marketing: · If you would like to know your uniqueness, Get A Checkup with DISC Assessment HERE 👉🏾 https://www.nextopportunitywindow.com/checkout/stay-ready-assessment· Book: Check out Enough Already: Overcoming the Stigmas of Alopecia HERE 👉🏾 https://www.amazon.com/Enough-Already-Overcoming-Stigmas-Alopecia-ebook/dp/B07H8X9Y9G/ref=sr_1_1?crid=3MG8OQ2KUADR4&keywords=sizakele+chaplin&qid=1674835036&sprefix=sizakele+chaplin%2Caps%2C63&sr=8-1Connect with Coach LJ on Social Media:YouTube: https://www.youtube.com/@thepulseofmarketingInstagram: @thepulseofmarketing https://www.instagram.com/thepulseofmarketing/Tiktok: https://www.tiktok.com/@thepulseofmarketingX: https://x.com/TMarketing89264Instagram: https://www.instagram.com/getinspiredbylj/ #thepulseofmarketing #marketingmonday #nextopportunitywindow At The Pulse of Marketing, we bring our passion for business and marketing to life, creating a space where innovation meets actionable strategies. This podcast empowers entrepreneurs and professionals to elevate their brands and thrive in today’s competitive marketplace.Why do we do this? Because we believe marketing is more than a tool; it’s a transformative force that can shape businesses and change lives. Through insightful discussions, real-world case studies, and expert interviews, we unravel the principles of effective marketing, helping you connect authentically with your audience and stand out from the crowd.Who is this for? Whether you’re an aspiring entrepreneur looking to launch your first venture, a seasoned professional aiming to sharpen your strategies, or simply someone who loves the art and science of marketing, this podcast is for you.With every episode, we stay true to our mission: to educate, inspire, and empower. Together, we’ll uncover innovative insights, embrace ...
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    38 分
  • Why I’m Switching to Heartbeat for My Mentorship Program!

    Why I’m Switching to Heartbeat for My Mentorship Program!
    2025/06/30
    Welcome back to The Pulse of Marketing for another Marketing Monday! In today’s episode, Why I’m Switching to Heartbeat for My Mentorship Program! | Episode 24, Coach LJ breaks down why making the switch was the best move for building a lean, scalable, cohort-based mentorship business without sacrificing cash flow or community quality.Whether you’re an entrepreneur, educator, or creator building a cohort-based community, this episode will help you evaluate whether Circle or Heartbeat aligns with your mission, your budget, and your growth goals for 2025.🎯 What You Will Learn:✅ The fundamental differences between Circle and Heartbeat for community-building in 2025✅ How to host cohort courses and public events seamlessly without high costs✅ How to onboard members efficiently for your boot camps and communities✅ How to encourage daily member engagement without burning yourself out✅ How to use analytics and automations to scale with clarity✅ How to integrate your tech stack for effortless operations✅ How to align your platform with your mission for substantial growth🕒 Timestamps:0:00 Intro3:15 Top 5 Reasons I Switched from Circle to Heartbeat4:52 How to Host Cohort Courses & Public Events Seamlessly13:15 How to Onboard Members Efficiently20:53 How to Encourage Member Engagement34:30 How to Utilize Analytics & Automations44:55 How to Integrate With Your Tech Stack50:25 How to Align Your Platform and Purpose for Substantial GrowthAre you using a platform that supports your business vision, or are you shrinking your vision to fit your platform’s limitations? Drop your thoughts in the comments below, or DM me, I’d love to hear how you’re building your ecosystem in 2025.Suppose you’re ready to launch or scale your cohort-based community with Heartbeat while staying lean and focused. In that case, this episode, “ Why I’m Switching to Heartbeat for My Mentorship Program!” will give you actionable clarity.🔔 Don’t Miss Out!✅ Subscribe for weekly clarity on marketing and business growth✅ Follow on social for daily encouragement and tips✅ Like & rate to help more builders discover these insights✅ Share with a friend who’s ready to launch with courage, clarity, and communityAre you an inspiring entrepreneur who struggles to learn new ideas or is stuck in your business and needs help growing and scaling it? We got you! Join our 6-Month Mentorship Boot Camp: Turn Your Idea Into a Sustainable and Scalable Business to help you get unstuck, learn new strategies, and implement them to succeed in your business.Join the waitlist HERE: 👉🏾 https://638jfzu9kvx.typeform.com/to/X9FxS10EHeartbeat Affiliate 👉🏾 https://www.heartbeat.chat/?via=leonardHey! Acorns makes it easy to save and invest. Join me, and you'll get a free $5 investment! As a perk of referring users, I also receive a reward. You can learn more and see the terms here. https://share.acorns.com/cis7108?advocate.partner_share_id=6982621372686522763If you would like to buy me a coffee or sandwich, become a Circle of Support by clicking here 👉🏾 https://the-pulse-of-marketing.kit.com/products/leonard-j-chaplinCourse Career: https://coursecareers.com/a/728f07a5Subscribe to The Pulse of Marketing Podcast HERE: 👉🏾 https://www.youtube.com/@thepulseofmarketingApple: https://podcasts.apple.com/us/podcast/the-pulse-of-marketing/id1785565596Spotify: https://open.spotify.com/show/17EMw4hcMCuVYdHcF887N6?si=9fe8976d495c46e4Amazon: https://music.amazon.com/podcasts/7e329e11-4142-4504-8173-77b5091c06b5/the-pulse-of-marketing Here are the ways to work with me here at The Pulse of Marketing: · If you would like to know your uniqueness, Get A Checkup with DISC Assessment HERE 👉🏾 https://www.nextopportunitywindow.com/checkout/stay-ready-assessment· Book: Check out Enough Already: Overcoming the Stigmas of Alopecia HERE 👉🏾 https://www.amazon.com/Enough-Already-Overcoming-Stigmas-Alopecia-ebook/dp/B07H8X9Y9G/ref=sr_1_1?crid=3MG8OQ2KUADR4&keywords=sizakele+chaplin&qid=1674835036&sprefix=sizakele+chaplin%2Caps%2C63&sr=8-1Connect with Coach LJ on Social Media:YouTube: https://www.youtube.com/@thepulseofmarketingInstagram: @thepulseofmarketing https://www.instagram.com/thepulseofmarketing/Tiktok: https://www.tiktok.com/@thepulseofmarketingX: https://x.com/TMarketing89264Instagram: https://www.instagram.com/getinspiredbylj/ #thepulseofmarketing #marketingmonday #nextopportunitywindow At The Pulse of Marketing, we bring our passion for business and marketing to life, creating a space where innovation meets actionable strategies. This podcast empowers entrepreneurs and professionals to elevate their brands and thrive in today’s competitive marketplace.Why do we do this? Because we believe marketing is more than a tool; it’s a transformative force that can shape businesses and change lives. Through insightful discussions, real-world case studies, and expert interviews, we unravel the principles of ...
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    1 時間 2 分
  • Why 2025 Is the Best Year to Start a Business

    Why 2025 Is the Best Year to Start a Business
    2025/06/16
    In this week’s Marketing Monday episode of The Pulse of Marketing, we dive into the truth behind the question: Why 2025 Is the Best Year to Start a Business, and what it means for aspiring entrepreneurs, side hustlers, and anyone sitting on a powerful idea.2025 isn’t just another year; it’s the turning point. Whether you're launching your brand, scaling a service, or turning your skills into income, this is your moment. Why 2025 Is the Best Year to Start a Business breaks down the real-world tools, strategies, and mindset shifts that make starting in today’s market not only possible but powerful.From overcoming startup myths to using AI and automation to grow on a budget, you’ll walk away with clarity, confidence, and a clear action plan.⏱️ Timestamps:0:00 – Intro 3:29 – Why 2025 Is the Best Year to Start a Business 4:25 – How to Launch Smarter, Not Richer 8:26 – How to Bypass the Gatekeepers of the Past 15:35 – How to Learn More Than a Degree Ever Could (for Less) 21:40 – How to Market Like a Pro on a Tiny Budget 26:01 – How to Catch the Wave of AI, Automation, and Access 35:20 – How to Move from Idea to Income in 2025🎯 This episode is for you if:You're tired of waiting for the “perfect time”You want to start a business on a budget.You’re ready to turn AI into your personal team.You need a strategy that fits your lifestyle, not a textbook.You’ve got a vision, but need the structure💥 Don't just dream it—launch it. Subscribe, like, comment, and share this episode with someone ready to move from stuck to scaling.🎧 Tune in every Monday for more real, relatable, and results-driven marketing insights.Are you an inspiring entrepreneur who struggles to learn new ideas or is stuck in your business and needs help growing and scaling it? We got you! Join our Total Business Access Boot Camp, a 6-month Mentorship Boot Camp: Turn Your Idea Into a Sustainable and Scalable Business to help you get unstuck, learn new strategies, and implement them to succeed in your business.Join the waitlist HERE: 👉🏾 https://638jfzu9kvx.typeform.com/to/aTZgc5Gc.Hey! Acorns makes it easy to save and invest. Join me, and you'll get a free $5 investment! As a perk of referring users, I also receive a reward. You can learn more and see the terms here. https://share.acorns.com/cis7108?advocate.partner_share_id=6982621372686522763If you would like to buy me a coffee or sandwich, become a Circle of Support by clicking here 👉🏾 https://the-pulse-of-marketing.kit.com/products/leonard-j-chaplinCourse Career: https://coursecareers.com/a/728f07a5Subscribe to The Pulse of Marketing Podcast HERE: 👉🏾 https://www.youtube.com/@thepulseofmarketingApple: https://podcasts.apple.com/us/podcast/the-pulse-of-marketing/id1785565596Spotify: https://open.spotify.com/show/17EMw4hcMCuVYdHcF887N6?si=9fe8976d495c46e4Amazon: https://music.amazon.com/podcasts/7e329e11-4142-4504-8173-77b5091c06b5/the-pulse-of-marketing Here are the ways to work with me here at The Pulse of Marketing: · If you would like to know your uniqueness, Get A Checkup with DISC Assessment HERE 👉🏾 https://www.nextopportunitywindow.com/checkout/stay-ready-assessment· Book: Check out Enough Already: Overcoming the Stigmas of Alopecia HERE 👉🏾 https://www.amazon.com/Enough-Already-Overcoming-Stigmas-Alopecia-ebook/dp/B07H8X9Y9G/ref=sr_1_1?crid=3MG8OQ2KUADR4&keywords=sizakele+chaplin&qid=1674835036&sprefix=sizakele+chaplin%2Caps%2C63&sr=8-1Connect with Coach LJ on Social Media:YouTube: https://www.youtube.com/@thepulseofmarketingInstagram: @thepulseofmarketing https://www.instagram.com/thepulseofmarketing/Tiktok: https://www.tiktok.com/@thepulseofmarketingX: https://x.com/TMarketing89264Instagram: https://www.instagram.com/getinspiredbylj/ #thepulseofmarketing #marketingmonday #nextopportunitywindow At The Pulse of Marketing, we bring our passion for business and marketing to life, creating a space where innovation meets actionable strategies. This podcast empowers entrepreneurs and professionals to elevate their brands and thrive in today’s competitive marketplace.Why do we do this? Because we believe marketing is more than a tool—it’s a transformative force that can shape businesses and change lives. Through insightful discussions, real-world case studies, and expert interviews, we unravel the principles of effective marketing, helping you connect authentically with your audience and stand out from the crowd.Who is this for? Whether you’re an aspiring entrepreneur looking to launch your first venture, a seasoned professional aiming to sharpen your strategies, or simply someone who loves the art and science of marketing, this podcast is for you.With every episode, we stay true to our mission: to educate, inspire, and empower. Together, we’ll uncover innovative insights, embrace creative thinking, and build impactful brands that leave a legacy of excellence. Welcome to The Pulse of Marketing—where your ...
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    40 分
  • Marketing vs Selling: Why Most People Get It Wrong

    Marketing vs Selling: Why Most People Get It Wrong
    2025/06/02
    📺 Welcome to Episode 22 of The Pulse of Marketing, “Marketing vs Selling: Why Most People Get It Wrong,” where Coach LJ breaks down what separates marketing from selling and why understanding this truth could radically transform your brand’s results.Suppose you've ever wondered why your audience isn’t converting or why your campaigns fall flat even when your product is excellent. In that case, this episode reveals the emotional core, strategic nuance, and timing difference between marketing and selling.This isn’t about picking sides—it’s about knowing how they complement each other.💡 What You Will Learn in Episode 22 | Marketing vs Selling: Why Most People Get It Wrong About:The one overlooked distinction between marketing and selling that most entrepreneurs missWhy marketing sets the stage and selling closes the curtainHow to align your content, messaging, and CTA strategy for real resultsWhat happens when your brand’s marketing feels like something (and why that drives sales)The secret behind emotional resonance and how to create movements, not just transactions🔁 Whether you're just starting or scaling your business, this episode will help you build systems that work together, not against each other.Timestamps: 0:00 – Intro 1:54 – Marketing vs. Selling: The Key Difference No One Talks About 3:55 – Understanding Marketing: Setting the Stage for Success 9:10 – Selling – The Art of Closing the Deal 16:28 – How Marketing and Selling Work Seamlessly 22:58 – What Happens When Marketing and Selling Work Hand-in-Hand? 28:10 – The Emotional Core of It All 34:38 – The Big Takeaways 38:32 – My Final Thought 39:09 – Your Next Steps🧠 Final Thought:Marketing isn't just about reach. Selling isn't just about closing. When they work together with clarity, purpose, and emotional intent, you don't just attract customers, you also build lasting relationships and create loyal followers.👇🏾Drop your biggest takeaway in the comments and let us know: Which part of your strategy needs more focus—marketing or selling?Are you an inspiring entrepreneur who struggles to learn new ideas or is stuck in your business and needs help growing and scaling it? We got you! Join our 6-Month Mentorship Boot Camp: Turn Your Idea Into a Sustainable and Scalable Business to help you get unstuck, learn new strategies, and implement them to succeed in your business.Join the waitlist HERE: 👉🏾 https://638jfzu9kvx.typeform.com/to/L4vYx3kRHey! Acorns makes it easy to save and invest. Join me, and you'll get a free $5 investment! As a perk of referring users, I also receive a reward. You can learn more and see the terms here. https://share.acorns.com/cis7108?advocate.partner_share_id=6982621372686522763If you would like to buy me a coffee or sandwich, become a Circle of Support by clicking here 👉🏾 https://the-pulse-of-marketing.kit.com/products/leonard-j-chaplinCourse Career: https://coursecareers.com/a/728f07a5Subscribe to The Pulse of Marketing Podcast HERE: 👉🏾 https://www.youtube.com/@thepulseofmarketingApple: https://podcasts.apple.com/us/podcast/the-pulse-of-marketing/id1785565596Spotify: https://open.spotify.com/show/17EMw4hcMCuVYdHcF887N6?si=9fe8976d495c46e4Amazon: https://music.amazon.com/podcasts/7e329e11-4142-4504-8173-77b5091c06b5/the-pulse-of-marketing Here are the ways to work with me here at The Pulse of Marketing: · If you would like to know your uniqueness, Get A Checkup with DISC Assessment HERE 👉🏾 https://www.nextopportunitywindow.com/checkout/stay-ready-assessment· Book: Check out Enough Already: Overcoming the Stigmas of Alopecia HERE 👉🏾 https://www.amazon.com/Enough-Already-Overcoming-Stigmas-Alopecia-ebook/dp/B07H8X9Y9G/ref=sr_1_1?crid=3MG8OQ2KUADR4&keywords=sizakele+chaplin&qid=1674835036&sprefix=sizakele+chaplin%2Caps%2C63&sr=8-1Connect with Coach LJ on Social Media:YouTube: https://www.youtube.com/@thepulseofmarketingInstagram: @thepulseofmarketing https://www.instagram.com/thepulseofmarketing/Tiktok: https://www.tiktok.com/@thepulseofmarketingX: https://x.com/TMarketing89264Instagram: https://www.instagram.com/getinspiredbylj/ #thepulseofmarketing #marketingmonday #nextopportunitywindow At The Pulse of Marketing, we bring our passion for business and marketing to life, creating a space where innovation meets actionable strategies. This podcast empowers entrepreneurs and professionals to elevate their brands and thrive in today’s competitive marketplace.Why do we do this? Because we believe marketing is more than a tool—it’s a transformative force that can shape businesses and change lives. Through insightful discussions, real-world case studies, and expert interviews, we unravel the principles of effective marketing, helping you connect authentically with your audience and stand out from the crowd.Who is this for? Whether you’re an aspiring entrepreneur looking to launch your first venture, a seasoned professional aiming to ...
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    41 分
  • How to Grow a Business Without Outside Funding

    How to Grow a Business Without Outside Funding
    2025/05/19
    Welcome to Episode 21 of The Pulse of Marketing! In today’s Marketing Monday, we explore one of the most crucial mindset shifts for entrepreneurs: How to Grow a Business Without Outside Funding.Too many entrepreneurs believe money solves everything, but what if the real power move is understanding how to market? In this episode, Coach LJ unpacks why marketing, not funding, is the key to traction, transformation, and long-term sustainability for your startup or small business. Whether you’re just starting or trying to scale without loans, this episode is your roadmap.If you’re ready to stop chasing capital and start building clarity, confidence, and consistent cash flow, this one’s for you: How to Grow a Business Without Outside Funding.🎯 What You Will Learn in This Episode: ✅ The dangerous myth of “Funding First” thinking ✅ How to build a brand that attracts customers before capital ✅ Practical steps to master low-cost marketing on a tight budget ✅ Why marketing is your foundation—not just a tool ✅ How to align your business model and brand with your lifestyle ✅ Proven methods to monetize what you know—without a loan ✅ How to shift from burnout to boldness through strategy⏱ TIMESTAMPS:0:00 – Intro2:18 – Funding vs. Marketing: Why Understanding Marketing Is the Real Startup Power Move3:18 – How to Avoid the Trap of ‘Funding First’ Thinking7:46 – How to Build a Brand That Attracts Customers and Capital16:52 – How to Use Low-Cost Marketing That Works27:59 – Building a Business Model That Makes You Money Without Loans33:46 – Is Your Marketing Aligned With the Life You Want to Build?🗣 Let’s Talk:Which mindset do you think you've been operating from—Funding First or Marketing First? Drop your answer in the comments. 👇🏾 Let’s grow together.Are you an inspiring entrepreneur who struggles to learn new ideas or is stuck in your business and needs help growing and scaling it? We got you! Join our 6-Month Mentorship Boot Camp: Turn Your Idea Into a Sustainable and Scalable Business to help you get unstuck, learn new strategies, and implement them to succeed in your business.Join the waitlist HERE: 👉🏾 https://638jfzu9kvx.typeform.com/to/L4vYx3kRHey! Acorns makes it easy to save and invest. Join me, and you'll get a free $5 investment! As a perk of referring users, I can get a reward too. You can learn more and see the terms here. https://share.acorns.com/cis7108?advocate.partner_share_id=6982621372686522763If you would like to buy me a coffee or sandwich, become a Circle of Support by clicking here 👉🏾 https://the-pulse-of-marketing.kit.com/products/leonard-j-chaplinCourse Career: https://coursecareers.com/a/728f07a5Subscribe to The Pulse of Marketing Podcast HERE: 👉🏾 https://www.youtube.com/@thepulseofmarketingApple: https://podcasts.apple.com/us/podcast/the-pulse-of-marketing/id1785565596Spotify: https://open.spotify.com/show/17EMw4hcMCuVYdHcF887N6?si=9fe8976d495c46e4Amazon: https://music.amazon.com/podcasts/7e329e11-4142-4504-8173-77b5091c06b5/the-pulse-of-marketing Here are the ways to work with me here at The Pulse of Marketing: · If you would like to know your uniqueness, Get A Checkup with DISC Assessment HERE 👉🏾 https://www.nextopportunitywindow.com/checkout/stay-ready-assessment· Book: Check out Enough Already: Overcoming the Stigmas of Alopecia HERE 👉🏾 https://www.amazon.com/Enough-Already-Overcoming-Stigmas-Alopecia-ebook/dp/B07H8X9Y9G/ref=sr_1_1?crid=3MG8OQ2KUADR4&keywords=sizakele+chaplin&qid=1674835036&sprefix=sizakele+chaplin%2Caps%2C63&sr=8-1Connect with Coach LJ on Social Media:YouTube: https://www.youtube.com/@thepulseofmarketingInstagram: @thepulseofmarketing https://www.instagram.com/thepulseofmarketing/Tiktok: https://www.tiktok.com/@thepulseofmarketingX: https://x.com/TMarketing89264Instagram: https://www.instagram.com/getinspiredbylj/ #thepulseofmarketing #marketingmonday #nextopportunitywindow At The Pulse of Marketing, we bring our passion for business and marketing to life, creating a space where innovation meets actionable strategies. This podcast empowers entrepreneurs and professionals to elevate their brands and thrive in today’s competitive marketplace.Why do we do this? Because we believe marketing is more than a tool—it’s a transformative force that can shape businesses and change lives. Through insightful discussions, real-world case studies, and expert interviews, we unravel the principles of effective marketing, helping you connect authentically with your audience and stand out from the crowd.Who is this for? Whether you’re an aspiring entrepreneur looking to launch your first venture, a seasoned professional aiming to sharpen your strategies, or simply someone who loves the art and science of marketing, this podcast is for you.With every episode, we stay true to our mission: to educate, inspire, and empower. Together, we’ll uncover innovative insights, embrace creative ...
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    44 分
  • Why These 7 Marketing Tools Changed My Business Forever

    Why These 7 Marketing Tools Changed My Business Forever
    2025/05/05
    Welcome back to another powerful Marketing Monday on The Pulse of Marketing with Coach LJ! In Episode 20—Why These 7 Marketing Tools Changed My Business Forever, we explore every entrepreneur, small business owner, and content creator's essential digital tools to build visibility, scale faster, and dominate their niche in 2025 and beyond.Whether a beginner or an experienced pro, these tools are handpicked to save time, boost creativity, and simplify complex marketing tasks. From design and screen recording to live streaming, research, and presentation storytelling—this episode is your go-to resource.If you’re serious about upgrading your brand, you won’t want to miss Why These 7 Marketing Tools Changed My Business Forever.💡 What You Will Learn in This Episode:✅ How to design pro-level graphics without a designer using Canva✅ How to communicate clearly and quickly with clients and teams via Loom✅ How to improve live streams, podcasts, and virtual interviews using Ecamm, Riverside FM, Restream, and Evmux✅ How to streamline your content research process using NotebookLM✅ How to create custom music intros and soundtracks with SUNO✅ How to present stunning visuals and pitch decks using Beautiful.ai✅ Why your website is still your most important business asset in the digital world🕒 Timestamps:0:00 – Intro0:55 – How to Elevate Your Marketing with Must-Have Tools (Part 2)2:17 – Tool #1: Canva – Design at Your Fingertips5:10 – Tool #2: Loom – Simplify Communication with Screen Recordings8:07 – Tool #3: Ecamm, Riverside FM, Restream & Evmux – Level Up Live Streams16:07 – Tool #4: NotebookLM – The AI-Powered Research Assistant21:00 – Tool #5: SUNO – Level Up Your Marketing with Music23:56 – Tool #6: Beautiful.ai – Transform Slides into Stunning Stories31:42 – Tool #7: Your Website – The Foundation of Everything in Your BusinessWhich of these tools are you already using—or excited to try? Please share your favorite in the comments and let us know how it's transforming your marketing!Are you an inspiring entrepreneur who struggles to learn new ideas or is stuck in your business and needs help growing and scaling it? We got you! Join our 6-Month Mentorship Boot Camp: Turn Your Idea Into a Sustainable and Scalable Business to help you get unstuck, learn new strategies, and implement them to succeed in your business.Join the waitlist HERE: 👉🏾 https://638jfzu9kvx.typeform.com/to/L4vYx3kRHey! Acorns makes it easy to save and invest. Join me, and you'll get a free $5 investment! As a perk of referring users, I can get a reward too. You can learn more and see the terms here. https://share.acorns.com/cis7108?advocate.partner_share_id=6982621372686522763If you would like to buy me a coffee or sandwich, become a Circle of Support by clicking here 👉🏾 https://the-pulse-of-marketing.kit.com/products/leonard-j-chaplinCourse Career: https://coursecareers.com/a/728f07a5Subscribe to The Pulse of Marketing Podcast HERE: 👉🏾 https://www.youtube.com/@thepulseofmarketingApple: https://podcasts.apple.com/us/podcast/the-pulse-of-marketing/id1785565596Spotify: https://open.spotify.com/show/17EMw4hcMCuVYdHcF887N6?si=9fe8976d495c46e4Amazon: https://music.amazon.com/podcasts/7e329e11-4142-4504-8173-77b5091c06b5/the-pulse-of-marketing Here are the ways to work with me here at The Pulse of Marketing: · If you would like to know your uniqueness, Get A Checkup with DISC Assessment HERE 👉🏾 https://www.nextopportunitywindow.com/checkout/stay-ready-assessment· Book: Check out Enough Already: Overcoming the Stigmas of Alopecia HERE 👉🏾 https://www.amazon.com/Enough-Already-Overcoming-Stigmas-Alopecia-ebook/dp/B07H8X9Y9G/ref=sr_1_1?crid=3MG8OQ2KUADR4&keywords=sizakele+chaplin&qid=1674835036&sprefix=sizakele+chaplin%2Caps%2C63&sr=8-1Connect with Coach LJ on Social Media:YouTube: https://www.youtube.com/@thepulseofmarketingInstagram: @thepulseofmarketing https://www.instagram.com/thepulseofmarketing/Tiktok: https://www.tiktok.com/@thepulseofmarketingX: https://x.com/TMarketing89264Instagram: https://www.instagram.com/getinspiredbylj/ #thepulseofmarketing #marketingmonday #nextopportunitywindow At The Pulse of Marketing, we bring our passion for business and marketing to life, creating a space where innovation meets actionable strategies. This podcast empowers entrepreneurs and professionals to elevate their brands and thrive in today’s competitive marketplace.Why do we do this? Because we believe marketing is more than a tool—it’s a transformative force that can shape businesses and change lives. Through insightful discussions, real-world case studies, and expert interviews, we unravel the principles of effective marketing, helping you connect authentically with your audience and stand out from the crowd.Who is this for? Whether you’re an aspiring entrepreneur looking to launch your first venture, a seasoned professional aiming to sharpen your strategies...
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    38 分
  • Tariff Proof: (6 Best Businesses) to Start in 2025

    Tariff Proof: (6 Best Businesses) to Start in 2025
    2025/04/28
    Welcome to The Pulse of Marketing on Marketing Monday! In this week’s episode, Tariff Proof: (6 Best Businesses) to Start in 2025 | Episode 19, Coach LJ reveals the top six ventures designed to withstand rising trade barriers and economic shifts. Whether you’re an aspiring entrepreneur or an established business owner, discover actionable insights to build resilience and capitalize on booming markets in 2025.What You Will Learn:Tariff Proof: 6 Best Businesses to Start in 2025 | Episode 19.How to identify investments that shield your venture from unpredictable tariff changesPractical examples and data-driven stats to support each business modelStrategies for getting started on a budget and scaling sustainablyWhy Watch?Learn the six most resilient business models for 2025Get real-world case studies—from local brands to tech-enabled ventures.Find out which markets are projected to grow fastest and whyTimestamp:0:00 – Intro1:03 – Top Business Investments in 2025: Shielding Your Venture from Tariff Impacts1:47 – The Rise of Digital Content Creation9:00 – Leveraging E‑Commerce with Domestic Suppliers14:20 – Trade and Skilled Services19:10 – Digital Marketing Agencies25:44 – Online Education and Consulting32:37 – Health and Wellness ServicesSubscribe and hit the bell to never miss an episode of The Pulse of Marketing! 👉🏾 Share your favorite business idea in the comments below.Are you an inspiring entrepreneur who struggles to learn new ideas or is stuck in your business and needs help growing and scaling it? We got you! Join our 6-Month Mentorship Boot Camp: Turn Your Idea Into a Sustainable and Scalable Business to help you get unstuck, learn new strategies, and implement them to succeed in your business.Join the waitlist HERE: 👉🏾 https://www.nextopportunitywindow.com/c/6-month-mentorship-boot-camp/Hey! Acorns makes it easy to save and invest. Join me, and you'll get a free $5 investment! As a perk of referring users, I can get a reward too. You can learn more and see the terms here. https://share.acorns.com/cis7108?advocate.partner_share_id=6982621372686522763If you would like to buy me a coffee or sandwich, become a Circle of Support by clicking here 👉🏾 https://the-pulse-of-marketing.kit.com/products/leonard-j-chaplinCourse Career: https://coursecareers.com/a/728f07a5Subscribe to The Pulse of Marketing Podcast HERE: 👉🏾 https://www.youtube.com/@thepulseofmarketingApple: https://podcasts.apple.com/us/podcast/the-pulse-of-marketing/id1785565596Spotify: https://open.spotify.com/show/17EMw4hcMCuVYdHcF887N6?si=9fe8976d495c46e4Amazon: https://music.amazon.com/podcasts/7e329e11-4142-4504-8173-77b5091c06b5/the-pulse-of-marketing Here are the ways to work with me here at The Pulse of Marketing: · If you would like to know your uniqueness, Get A Checkup with DISC Assessment HERE 👉🏾 https://www.nextopportunitywindow.com/checkout/stay-ready-assessment· Book: Check out Enough Already: Overcoming the Stigmas of Alopecia HERE 👉🏾 https://www.amazon.com/Enough-Already-Overcoming-Stigmas-Alopecia-ebook/dp/B07H8X9Y9G/ref=sr_1_1?crid=3MG8OQ2KUADR4&keywords=sizakele+chaplin&qid=1674835036&sprefix=sizakele+chaplin%2Caps%2C63&sr=8-1Connect with Coach LJ on Social Media:YouTube: https://www.youtube.com/@thepulseofmarketingInstagram: @thepulseofmarketing https://www.instagram.com/thepulseofmarketing/Tiktok: https://www.tiktok.com/@thepulseofmarketingX: https://x.com/TMarketing89264Instagram: https://www.instagram.com/getinspiredbylj/ #thepulseofmarketing #marketingmonday #nextopportunitywindow At The Pulse of Marketing, we bring our passion for business and marketing to life, creating a space where innovation meets actionable strategies. This podcast empowers entrepreneurs and professionals to elevate their brands and thrive in today’s competitive marketplace.Why do we do this? Because we believe marketing is more than a tool—it’s a transformative force that can shape businesses and change lives. Through insightful discussions, real-world case studies, and expert interviews, we unravel the principles of effective marketing, helping you connect authentically with your audience and stand out from the crowd.Who is this for? Whether you’re an aspiring entrepreneur looking to launch your first venture, a seasoned professional aiming to sharpen your strategies, or simply someone who loves the art and science of marketing, this podcast is for you.With every episode, we stay true to our mission: to educate, inspire, and empower. Together, we’ll uncover innovative insights, embrace creative thinking, and build impactful brands that leave a legacy of excellence. Welcome to The Pulse of Marketing—where your marketing transformation begins.
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    41 分
  • Navigating 2025: Businesses to Avoid Amid Rising Tariffs

    Navigating 2025: Businesses to Avoid Amid Rising Tariffs
    2025/04/21
    In this episode of The Pulse of Marketing on Marketing Monday, Navigating 2025: Businesses to Avoid Amid Rising Tariffs. Coach LJ dives into the critical landscape of 2025 and uncovers the types of businesses that could face significant challenges as tariffs continue to rise. Understanding these risks can help you make informed decisions, pivot where necessary, and build a resilient business strategy that thrives in an ever-changing economic environment.What You’ll Learn:The categories of businesses most vulnerable to tariff increases and whyHow click-and-mortar models are transforming traditional retailThe importance of conducting a SWOT analysis in turbulent marketsStrategies for future-proofing your business against economic uncertaintiesThe role of mentorship and community in strengthening your business’s foundationActionable planning steps to prepare for and weather market turbulenceTime Stamps:0:00 Intro1:08 Navigating 2025: Businesses to Avoid Amid Rising Tariffs2:00 The Impact of Tariffs on High Overhead Businesses6:36 The Rise of Click-and-Mortar Models12:30 The Importance of Conducting a SWOT Analysis17:40 Future-Proof Your Business: Strategies to Thrive Through Market Shifts21:16 Building Resilience Through Community and Mentorship27:56 Strategic Planning: Preparing for Market TurbulenceThis episode is a must-listen if you want to stay ahead in a world of rising tariffs and economic uncertainty. Learn actionable strategies to navigate 2025 successfully and build a stronger, more resilient business. Don’t miss Episode 18 of The Pulse of Marketing: Navigating 2025: Businesses to Avoid Amid Rising Tariffs.Are you an inspiring entrepreneur who struggles to learn new ideas or is stuck in your business and needs help growing and scaling it? We got you! Join our 6-Month Mentorship Boot Camp: Turn Your Idea Into a Sustainable and Scalable Business to help you get unstuck, learn new strategies, and implement them to succeed in your business.Join the waitlist HERE: 👉🏾 https://638jfzu9kvx.typeform.com/to/L4vYx3kRHey! Acorns makes it easy to save and invest. Join me, and you'll get a free $5 investment! As a perk of referring users, I can get a reward too. You can learn more and see the terms here. https://share.acorns.com/cis7108?advocate.partner_share_id=6982621372686522763If you would like to buy me a coffee or sandwich, become a Circle of Support by clicking here 👉🏾 https://the-pulse-of-marketing.kit.com/products/leonard-j-chaplinCourse Career: https://coursecareers.com/a/728f07a5Subscribe to The Pulse of Marketing Podcast HERE: 👉🏾 https://www.youtube.com/@thepulseofmarketingApple: https://podcasts.apple.com/us/podcast/the-pulse-of-marketing/id1785565596Spotify: https://open.spotify.com/show/17EMw4hcMCuVYdHcF887N6?si=9fe8976d495c46e4Amazon: https://music.amazon.com/podcasts/7e329e11-4142-4504-8173-77b5091c06b5/the-pulse-of-marketing Here are the ways to work with me here at The Pulse of Marketing: · If you would like to know your uniqueness, Get A Checkup with DISC Assessment HERE 👉🏾 https://www.nextopportunitywindow.com/checkout/stay-ready-assessment· Book: Check out Enough Already: Overcoming the Stigmas of Alopecia HERE 👉🏾 https://www.amazon.com/Enough-Already-Overcoming-Stigmas-Alopecia-ebook/dp/B07H8X9Y9G/ref=sr_1_1?crid=3MG8OQ2KUADR4&keywords=sizakele+chaplin&qid=1674835036&sprefix=sizakele+chaplin%2Caps%2C63&sr=8-1Connect with Coach LJ on Social Media:YouTube: https://www.youtube.com/@thepulseofmarketingInstagram: @thepulseofmarketing https://www.instagram.com/thepulseofmarketing/Tiktok: https://www.tiktok.com/@thepulseofmarketingX: https://x.com/TMarketing89264Instagram: https://www.instagram.com/getinspiredbylj/ #thepulseofmarketing #marketingmonday #nextopportunitywindow At The Pulse of Marketing, we bring our passion for business and marketing to life, creating a space where innovation meets actionable strategies. This podcast empowers entrepreneurs and professionals to elevate their brands and thrive in today’s competitive marketplace.Why do we do this? Because we believe marketing is more than a tool—it’s a transformative force that can shape businesses and change lives. Through insightful discussions, real-world case studies, and expert interviews, we unravel the principles of effective marketing, helping you connect authentically with your audience and stand out from the crowd.Who is this for? Whether you’re an aspiring entrepreneur looking to launch your first venture, a seasoned professional aiming to sharpen your strategies, or simply someone who loves the art and science of marketing, this podcast is for you.With every episode, we stay true to our mission: to educate, inspire, and empower. Together, we’ll uncover innovative insights, embrace creative thinking, and build impactful brands that leave a legacy of excellence. Welcome to The Pulse of Marketing—where your marketing transformation begins.
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    37 分