『The Rainmaker Podcast』のカバーアート

The Rainmaker Podcast

The Rainmaker Podcast

著者： Veronica Romney
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Stepping into leadership isn’t for the faint of heart. It's a gladiatorial arena, an unceasing battle against time, expectations, and the pressures of creating impact. For Marketers at every level, the leap from being a leader to becoming a Rainmaker – a master of self, team, role, and impact – often feels like an impossible task.

That’s where the Rainmaker Podcast comes in.

'Elevating Marketing Leaders' is not just a tagline – it's a mission. Each episode is filled with genuine, unscripted conversations with trailblazers from every corner of the business world.

These aren’t just marketers from big brands with huge budgets. These are the Marketing Leaders who have transcended the norm, overcoming obstacles and achieving the extraordinary. And inside, they’re sharing the hard-earned victories and the lessons from their struggles, giving you an insider's perspective on what it truly takes to become a Rainmaker.

We expose the conversations usually brushed under the rug and unmask game-changing strategies that are rarely discussed, like handling burnout, justifying the need for support, articulating ROI, managing 'drive-by' crises, and more.

Here you’ll find your safe space, a place where the pressures of time take a backseat, allowing you to focus on your career growth and well-being. Our goal is to inspire, providing you with the insights and tools to master your role, nurture your team, prioritize your well-being, and evolve into a career-advancing Rainmaker. Because that’s where innovation truly comes alive – at the intersection of principles, good practice, and diverse perspectives.

Are you ready to elevate, step into your fullest potential, and embrace the journey to becoming a Rainmaker?

Then join me each Wednesday for new episodes of the Rainmaker Podcast.

Let’s make it rain!

© 2025 The Rainmaker Podcast マネジメント・リーダーシップ マーケティング マーケティング・セールス リーダーシップ 出世 就職活動 経済学
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  • Cultural Fluency and the Magic of In-Person Events with Aaliyah Taylor

    Cultural Fluency and the Magic of In-Person Events with Aaliyah Taylor
    2025/08/04

    What does it really mean to “get it right” when it comes to culture and brand experience?

    This week, I’m joined by Aaliyah Taylor, a seasoned experiential marketer and Senior Community Events Manager at Adobe, for a bold conversation about authenticity, representation, and building unforgettable brand moments.

    From running her own event space to curating massive, culture-forward activations at Adobe, Aaliyah shares how she navigates the tension between corporate expectations and cultural truth. We dive into what it takes to build intimacy at scale, how to measure emotion when spreadsheets fall short, and why brands can’t afford to play it safe anymore.

    If you care about building brand experiences that are culturally tuned-in, emotionally resonant, and built on more than just metrics, this episode will change the way you approach your work.

    About Aaliyah
    I build culture, community, and clout — on purpose 🪐

    I’m Aaliyah Taylor, a culture architect and experiential marketer with a thing for turning brand potential into real-world magic. I don’t do fluff. I create experiences that crack the cultural code—think viral moments, immersive IRL activations, and scroll-stopping visuals that don’t just trend... they linger.

    Born in Baltimore. Built in Atlanta. Forever rooted in community and storytelling.

    From creative strategy to cultural storytelling, I help brands become unforgettable, by being undeniably themselves.

    Currently bringing the heat as Senior Community Events Manager at Adobe and hosting Dress Rehearsal, my audio newsletter that captures the soul, mess, and momentum of being a Black woman with range.

    If you’re here to build something bold, soulful, and actually worth remembering — we should talk.

    Connect with Aaliyah
    LinkedIn: https://www.linkedin.com/in/hiaaliyahtaylor/

    Connect with Veronica
    Instagram: https://www.instagram.com/vromney/
    LinkedIn: https://www.linkedin.com/in/vromney/

    If you found value in today's episode, I would appreciate it if you could leave a rating and review.
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    47 分
  • Designing Your AI Dream Team for Work and Life with Natalie MacNeil

    Designing Your AI Dream Team for Work and Life with Natalie MacNeil
    2025/07/28

    What if AI wasn’t just a tool... but your next hire?

    In this eye-opening conversation, Natalie MacNeil, founder of AI Dream Team, joins me to break down how entrepreneurs and marketers can build smart, scalable systems using multi-agent workflows and ethical AI strategy.

    We explore what it really means to adopt an AI-first mindset, how to design your own AI-powered marketing team, and why prompting is the new literacy. Natalie shares practical use cases, privacy considerations, and what’s coming next from agentic commerce to wallet marketing and decentralized identity.

    If you’ve been dabbling in AI tools but wondering how to actually build a system that saves time, scales your creativity, and respects your values, this episode is your roadmap.

    About Natalie

    I'm a Futurist, an ICF-credentialed professional coach for leaders and entrepreneurs, and an Emmy Award-winning interactive media producer.

    My work has been featured in media outlets such as Forbes, Inc., CNN, and Glamour. I'm honored to be recognized by Inc. Magazine as one of the "27 Women Leaders Changing the World.

    Connect with Natalie

    Website: nataliemacneil.com

    LinkedIn: https://linkedin.com/in/nataliemacneil

    Connect with Veronica

    Instagram: https://www.instagram.com/vromney/

    LinkedIn: https://www.linkedin.com/in/vromney/

    If you found value in today's episode, I would appreciate it if you could leave a rating and review.
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    59 分
  • How Behavioral Psychology and an Obsession with Data Can Market the Most Unsexy Industries with Kate Brown

    How Behavioral Psychology and an Obsession with Data Can Market the Most Unsexy Industries with Kate Brown
    2025/07/21

    What happens when a yoga entrepreneur takes the reins as CMO in one of the stiffest industries around?

    In this episode, Kate Brown joins me to talk about what it really takes to lead marketing inside a legacy space like insurance and how to challenge everything from team structure to brand messaging without losing trust along the way.

    We dive into what it means to earn leadership through action, how to rebuild marketing from the trenches, and why being obsessed with micro moments might be the most underrated skill a CMO can have. From integrating behavioral science to refining internal playbooks, Kate shares a rare behind-the-scenes look at marketing transformation from the inside out.

    About Kate

    Guided by my education in Psychology and after founding an online yoga platform, I now lead marketing and overall impact as CMO of Insurely Inc, Canada's fast growing online Insurance Brokerage.

    I'm here creating our own playbook to market Insurance in a normally un-sexy industry.

    I have facilitated relationships with National Brands and small data driven teams alike that have focused on positioning Insurely as a challenger brand.

    I am passionate about data-driven marketing, behavioural science and consumer insights, I love applying my psychology background to better understand customer behaviour and shape marketing strategies that resonate with today’s digital-first consumers.

    I am a life long learner and love connecting with likeminded brands & people. If that's you, I welcome you to connect here, or reach out directly.

    Connect with Kate

    https://www.linkedin.com/in/kate-brown-a1874553/

    kateb@insurely.ca.
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    39 分
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