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あらすじ・解説
In this episode of The Millionaire Maker Show, I dive deep into the significance of the September Sales Surge and how it can be a game-changer for experts, consultants and coaches looking to scale their businesses. As we prepare for this critical period for high-ticket sales, which occurs after Labor Day and before the holiday season, I share insights on why now is the perfect time to strategize and prepare.
I also introduce my latest book, The Unlaunch Method, and explain how it offers a step-by-step system to make more sales through social media. During the launch week, you can download The Unlaunch Method for free. Plus, I invite you to join a masterclass on leveraging the September Sales Surge to maximize your sales.
The Unlaunch Method - A Simple System For Social Media Sales - Key Takeaways- September Sales Surge: A critical period for high-ticket sales, happening between Labor Day and the holiday season.
- Strategic Planning: The importance of having a solid plan in place before the September Sales Surge.
- The Unlaunch Method: A detailed system designed to help coaches increase sales using social media.
- The Big Three Essentials for Scaling: Focus on strategy, a repeatable system, and sales.
- Iterative Marketing: Continuously analyze and improve your strategies instead of starting from scratch every time.
- Lead Generation: Move beyond relying solely on referrals by using social media to attract high-quality leads.
- Social Media Strategy: Post like a business owner, not an influencer, by following the VEMS model—Vibe, Experience, Methodology, and Strategy.
- Invite-Only Events: A 54-minute masterclass that serves as a powerful group sales call, ideal for converting leads into clients.
- Consistency is Key: Daily, consistent efforts in business tasks lead to long-term success, much like a fitness routine.
VEMS Model Explained
- Vibe: Define your brand's personality by consistently sharing three personal elements.
- Experience: Use testimonials and customer success stories to build credibility.
- Methodology: Provide a clear, actionable plan for clients to achieve their goals.
- Strategy: Outline a step-by-step process to move leads from social media interaction to sales.
Key Quotes
- "You have to make the most use out of those six weeks."
- "Strategies are a dime a dozen, but without a system, they’re just ideas."
- "What you do today will be where your business is two, three, four months from now."
- "You want to be posting on social media like a business owner and not an influencer."
- "Iterative marketing is the foundation of The Unlaunch Method—analyze and iterate to avoid burnout and keep improving."
- "The referral game is a frustrating game to play in business. You need a system, strategy, and sales focus."
- "It’s all about knowing what the right tasks are and doing them consistently."
Resources Mentioned
- The Unlaunch Method book - Available for free download during launch week at TheUnlaunchMethodBook.com.
- September Sales Surge Workshop: A deep dive into creating an action plan for maximizing sales in September - Sign up at LindseyAnderson.live
Conclusion
As we approach the September Sales Surge, it's crucial to start planning and preparing now. I invite you to join the masterclass and learn how to maximize your high-ticket sales during this pivotal...