In this episode of The Missing Secret Podcast, John and Kelly explain the think it be it methodology. They make the five core principles profoundly simple. It starts with what determines your success. It’s your daily actions. That’s it. The cumulative effect of your daily actions determine your success in each area of your life. Then the second principle. The significance of 95% of your daily actions being unconscious. If your daily actions determine your success, and 95% of your daily actions are unconscious, if you don’t gain control over those unconscious daily actions, you play the game life at 5% of your potential. It should be so obvious that your subconscious mind rules your life as well as how you feel about yourself.

Then the third principle. Conscious mind versus unconscious mind. Conscious mind sets the intention and is influenced by logic. Subconscious mind controls your everyday actions and ongoing thoughts. Influenced only by repetition. The classic example is losing weight. Conscious mind sets the intention to lose weight based on logic of the health benefits. But people often times fail to lose weight not from lack of intention. But rather from not influencing the part of them that controls their daily actions of exercising and controlling what they eat. The subconscious mind. The fourth principle is the impact of being wired for survival. It’s three things. 75% of your thoughts are fear-based, your reactive rather than proactive on your important agenda. And you're profoundly resistant to change. If you do nothing in your morning routine to override being wired for survival, you live your life fear-based and reactive.

The 12 minute a day morning routine overrides your innate programming. Instead of having an antiquated operating system gearing your life to be fear-based and reactive, let’s install the 21st century operating system the wires you to be productive, creative and happy. But you have to put in the software every day. Takes 12 minutes a day. Then the last concept. Your subconscious mind is either your greatest asset or your greatest nemesis. Since 95% of your daily thoughts and actions are unconscious, obviously if you gain control over that it’s your greatest asset. Alternatively, if you don’t and you allow yourself to continue being geared toward survival, meaning the vast majority of your thoughts are fear-based and your reactive rather than proactive on your important agenda. And you're highly resistant to change, it’s clearly your greatest nemesis.

About the Hosts:

John Mitchell

John’s story is pretty amazing. After spending 20 years as an entrepreneur, John was 50 years old but wasn’t as successful as he thought he should be. To rectify that, he decided to find the “top book in the world” on SUCCESS and apply that book literally Word for Word to his life. That Book is Think & Grow Rich. The book says there’s a SECRET for success, but the author only gives you half the secret. John figured out the full secret and a 12 minute a day technique to apply it.

When John applied his 12 minute a day technique to his life, he saw his yearly income go to over $5 million a year, after 20 years of $200k - 300k per year. The 25 times increase happened because John LEVERAGED himself by applying science to his life.

His daily technique works because it focuses you ONLY on what moves the needle, triples your discipline, and consistently generates new business ideas every week. This happens because of 3 key aspects of the leveraging process.

John’s technique was profiled on the cover of Time Magazine. He teaches it at the University of Texas’ McCombs School of Business, which is one the TOP 5 business schools in the country. He is also the “mental coach” for the head athletic coaches at the University of Texas as well.

Reach out to John at john@thinkitbeit.com

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