Amy Rempel - From Third-Generation Grocery to Pioneering Kids' Skincare

In this episode, we sit down with Amy Rempel, owner of Elevation Brands and founder of Fresh Faces Skincare, Canada's first skincare line specifically designed for kids. Amy brings a unique perspective to the natural products industry as a third-generation grocery professional whose great-grandfather helped bring Metro stores to Ontario.

What You'll Learn:

• How Amy identified a dangerous TikTok trend of kids using adult skincare products and turned it into a business opportunity
• The reality of working with brokers vs. distributors and what brands need to know before making the call
• Why Amy created a consulting package to bridge the gap between direct-to-consumer and retail-ready brands
• The importance of having distribution, funding, and production capacity in place before approaching brokers

Major Announcement: Amy shares her exciting news about receiving a Golden Ticket and getting Fresh Faces Skincare into Walmart stores nationwide starting February 2025 - and how she's already thinking strategically about execution rather than just celebrating the win.

Key Takeaways:

• The difference between wants vs. needs in emerging categories
• How to position new products in conventional retail (hint: clear shelf signage is everything)
• Why understanding your retailer's customer base is crucial for success
• The evolution of brand partnerships and when it's time to level up

Amy's pragmatic approach to business development and her deep industry knowledge make this a must-listen for anyone looking to scale their brand or work with brokers effectively.

Check out Fresh faces here: https://freshfacesco.com/

Find Amy Rempel here: https://www.linkedin.com/in/amy-rempel/

Trading Cards to Facebook Fame: How One Collector Built a Digital Empire

Join Phil and Kenny as they dive deep into the fascinating world of modern card collecting with special guest Anthony from Red Light Sports. What started as a COVID hobby digging through childhood collections has evolved into a thriving Facebook Live business that's redefining how collectors buy and sell.

Anthony takes us behind the scenes of his innovative approach to card sales - from mystery bags that guarantee value to live auctions that keep hundreds of viewers engaged for hours. Discover how he built a community of 1,400+ members, created custom entertainment elements (yes, there's a theme song!), and turned what could be mundane transactions into must-watch events.

In This Episode:

• The psychology behind mystery pulls and why "the first one's free"
• How to pivot from daily auction management to streamlined live shows
• Building customer loyalty through entertainment and guaranteed value
• The challenges of going live for 5-6 hours twice a week
• Why Anthony's girlfriend's AI skills became a game-changer
• Phil's continued resistance to card collecting (spoiler: 2,000 cards is apparently "nothing")
• Kenny's potential future as a guest auctioneer

Whether you're into cards, curious about Facebook Live selling, or fascinated by how hobbies become businesses, this episode offers insights into community building, digital entrepreneurship, and the passion that drives collectors.

Plus: Plans for an epic Vancouver ice cream tour featuring 218 flavors at La Casa Gelato - because apparently that's how card people network.

Find Anthony at https://www.facebook.com/share/g/1CqUYjddbr/

Check out La Casa Gelato here: https://www.instagram.com/lacasagelato?utm_source=ig_web_button_share_sheet&igsh=ZDNlZDc0MzIxNw==

Thank you to Field Agent Canada for sponsoring the podcast: www.fieldagentcanada.com

Burgoo Restaurant's Justin Joyce on 24 Years of Comfort Food & Vancouver's Evolving Food Scene

We had an amazing conversation with Justin, owner of the four Burgoo restaurant locations in Vancouver, who joined us despite dealing with a power outage and a sick dog. What started as a discussion about his restaurants quickly evolved into a deep dive about the challenges facing independent operators in today's market.

We learned how Justin's path to restaurants began with a detour from university. Originally headed to study English literature at the University of Alberta, he stopped in Calgary and met a mentor who offered to lend him money to open a restaurant in Vancouver. At 21, with no stress and plenty of optimism, he made the leap and opened the Funky Armadillo in the early '90s before eventually developing the Burgoo concept in 2001.

What struck us was how Burgoo started as purely comfort food - originally serving only soups and stews in two sizes: "giant and enormous." They didn't even have plates when they first opened, serving everything in bowls. No sandwiches, no appetizers, just 10 soups and 15 stews. The menu has evolved dramatically over 24 years, finally adding french fries just this past year after resisting for over two decades.

Check out Burgoo here: https://www.burgoo.ca/

Thank you to Field Agent Canada for sponsoring the podcast: https://www.fieldagentcanada.com/