In this thought-provoking episode of the Tourism Hub Podcast, host Despina Karatzias dives deep into the complexities of our digital lives and the impact of the attention economy. Drawing from a recent report by Dentsu, which reveals that the average person scrolls through an astounding 91 metres of content daily, Despina sets the stage for a conversation about the value of attention in today's world.

Sharing her personal journey as she nears the completion of her Masters in Digital and Social Media Marketing, Despina reflects on her final creative project titled "Control Alt Delete: Attention is the New Offline." This project explores the intricate relationship between technology, distraction, and meaningful connection. With insights from industry experts and her own experiences, she questions what it truly means to connect in a world designed to distract us.

This episode is a call to action for listeners to reclaim their attention and consider the cost of constant connectivity. Despina invites you to reflect on your own digital habits and the pressures of content creation in a hyper-competitive landscape. With a heartfelt tribute to the original soundtrack composed by her friend Paul Matthews, the episode beautifully ties together themes of creativity, family, and the human experience.

Listeners can look forward to a special announcement regarding an upcoming free online masterclass that will delve further into the topics discussed, offering practical strategies to navigate the attention economy without burning out. Join Despina as she encourages you to take a step back, control alt delete, and focus on what truly matters.

Connect with Despina Karatzias:

Website: Institute of Excellence
LinkedIn: Despina Karatzias
Instagram: @despinakaratzias

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Facebook: Institute of Excellence | Tourism Hub Podcast
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YouTube: Institute of Excellence | Despina Karatzias

Show hosted by Despina Karatzias and brought to you by Tourism Hub in association with Institute Of Excellence.

Stay inspired, stay connected, and remember to share your tourism journey with the world!

In this dynamic episode of the Tourism Hub Podcast, host Despina Karatzias welcomes Linda Tillman from the Tilma Group, as they delve into the pivotal role of regional events in fostering community connections. Valinda shares her insights from the recent ART Convention in Mackay, where she and Stu Spears sparked a conversation about shifting the focus from solely economic metrics to a more holistic understanding of the social value events bring to regional and rural communities.

Listeners will be inspired by Valinda's passion for regional tourism, as she recounts her journey from Wagga Wagga to becoming a specialist in regional events. She highlights the importance of recognising the pride and engagement that events instil within communities, and the necessity of measuring their broader impacts beyond just economic benefits.

The episode also features an exciting preview of the upcoming 2025 ART Convention in Adelaide Hills, where Valinda emphasises the value of networking and collaboration among tourism professionals. With a heartfelt call to action, she encourages listeners to embrace the power of events and to advocate for their significance in shaping vibrant regional communities.

01:41 - Stu Spears and I had a fabulous session yesterday on regional events

06:26 - Rose spoke on Wednesday about agritourism and sparked interest in events

07:39 - The Adelaide Hills art convention will be held in 2025

Connect with Despina Karatzias:

Website: Institute of Excellence

LinkedIn: Despina Karatzias

Instagram: @despinakaratzias

Follow us on social media for updates:

Facebook: Institute of Excellence | Tourism Hub Podcast

Instagram: @instituteofexcellencehq | @tourismhubpodcast | @despinakaratzias

YouTube: Institute of Excellence | Despina Karatzias

Show hosted by Despina Karatzias and brought to you by Tourism Hub in association with Institute Of Excellence.

Stay inspired, stay connected, and remember to share your tourism journey with the world!

In this invigorating episode of the Tourism Hub Podcast, host Despina Karatzias reflects on the vital role of tourism in Australia and the importance of strategic planning as we enter a new financial year. With insights drawn from the latest research by Tourism Research Australia, Despina highlights the resilience of over 360,000 tourism-related businesses and the significance of solo operators and micro businesses in shaping the industry.

Listeners are encouraged to take this opportunity for reflection and to reset their business visions. Despina shares personal anecdotes from her 14-year journey in tourism training and development, emphasising the need for actionable strategies to turn ideas into results. She poses essential questions to help entrepreneurs evaluate their past year, celebrate successes, and learn from challenges.

The episode also delves into the concept of having the right support system in place, akin to having a coach in your corner, as you navigate the ups and downs of business. Despina invites listeners to reconnect with their mission, values, and the impact they wish to make in their communities.

With a focus on strategic business vision, Despina outlines ten key questions that can guide tourism professionals in aligning their goals and actions for the upcoming year. This episode is a must-listen for anyone looking to elevate their tourism business and foster meaningful experiences for their guests.

Connect with Despina Karatzias:

Website: Institute of Excellence

LinkedIn: Despina Karatzias

Instagram: @despinakaratzias

Follow us on social media for updates:

Facebook: Institute of Excellence | Tourism Hub Podcast

Instagram: @instituteofexcellencehq | @tourismhubpodcast | @despinakaratzias

YouTube: Institute of Excellence | Despina Karatzias

Show hosted by Despina Karatzias and brought to you by Tourism Hub in association with Institute Of Excellence.

Stay inspired, stay connected, and remember to share your journey in tourism with the world!