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In this episode of 'The Campus Insider: Marketing to Gen Z,' we dive into the hottest influencer trends that will shape the rest of 2024. Join us as we explore the rise of nano-influencers, the shift towards authenticity and relatability, the dominance of short-form video content, and social commerce integration. Discover how brands can leverage these trends to connect more deeply with Gen Z and drive engagement.
Whether you’re a marketer or simply curious about the evolving influencer landscape, this episode is packed with insights you won’t want to miss. Tune in to stay ahead of the curve and learn how to create impactful campaigns that resonate with the Gen Z audience.