So... you’ve got the best football (yes, soccer) clubs in the world playing on U.S. soil, with a $100M prize on the line and somehow the stadiums are half empty. What gives?

In this episode of Vox and Coin, Jake “The Wizard” Tlapek and Dave “Definitely-Not-in-Red” Valentine break down the marketing missteps, media rights mayhem, and why Gen Z is choosing YouTube over UEFA. We talk Club World Cup confusion, live sports strategy, streaming platform struggles, and what the Savannah Bananas can teach FIFA about filling seats and capturing hearts.

👕 Spoiler: merch and spectacle matter more than you think.

💡 Topics include:

• The invisible marketing of the Club World Cup

• How FIFA lost the plot on U.S. soil

• Why the Savannah Bananas are the blueprint for sports entertainment

• The death of linear TV (except for live sports)

• What every brand can learn from banana suits, anime shoutouts, and T-ball theatrics

🎧 Listen for fun. Stay for the breakdown of how to actually build buzz, sell tickets, and make people care.

👇 Drop a comment and tell us: would you go see a $100M match in your city? Or are you streaming something else entirely?

🔔 Subscribe to Vox and Coin for more spicy takes on marketing, media, and making magic out of missed opportunities.

📱 Follow us everywhere: @thewizard.marketing | @realdeval

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