『Yes I Can: Marketing to People with Disabilities』のカバーアート

Yes I Can: Marketing to People with Disabilities

Yes I Can: Marketing to People with Disabilities

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 This week, we explore how advertisers market to people with disabilities. Disabled people are usually ignored in advertising campaigns. Yet people with disabilities control half a trillion dollars in spending money.We’ll look at four powerful campaigns that not only feature people with disabilities, but these commercials are disrupting the public’s negative perceptions of the disabled.

Hosted on Acast. See acast.com/privacy for more information.

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