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What does the rapid rise and astonishing rate of improvement of AI mean for brands in the next five years? Listen to what OpenAI CEO Sam Altman told authors Adam Brotman and Andy Sack when he met them: "It will mean that 95 percent of what marketers use agencies, strategists, and creative professionals for today will easily, nearly instantly, and at almost no cost be handled by AI. No problem." Upon hearing that astonishing statement, the authors began a journey of discovery to understand what the transition to an AI first world would mean.

全世界で大反響！米TIME誌でも取り上げられた話題の書の日本語版が、サイボウズ式ブックスから遂に刊行！

(ISC)2 Certified Information Systems Security Professional (CISSP) Official Study Guide, 9th Edition has been completely updated based on the latest 2021 CISSP Exam Outline. This bestselling Sybex study guide covers 100% of the exam objectives. You'll prepare for the exam smarter and faster with Sybex thanks to expert content, knowledge from our real-world experience, advice on mastering this adaptive exam, access to the Sybex online interactive learning environment, and much more. Reinforce what you've learned with key topic exam essentials and chapter review questions.

This is a practical, non-technical guide for business leaders, entrepreneurs, and curious minds. This comprehensive guide on agentic AI cuts through the hype and offers a clear, jargon-free strategic roadmap to understanding and applying this technology. The authors bring a rare perspective, having implemented agentic AI across diverse organizations—from global enterprises to agile startups—witnessing both remarkable successes and sobering failures.

A new and previously unexplained era of artificial intelligence will transform human life forever. Discover what this means for our personal identity and our future.

As traditional marketing tactics continue to falter in today’s business landscape, simply amassing followers and leading with a corporate logo is no longer enough. This essential guide offers a new, seven-step approach to brand building and provides the tools for any leader to compete with giants by showing them how to amplify what most already do best: teaching and relationship building as a way to build trust in a way corporations cannot.

Traditional SEO is no longer enough. If your content isn’t chosen by AI as the answer, it’s invisible. Answer Engine Optimization (AEO) is the new competitive edge—designed to help you rank in a world where search engines deliver direct, zero-click answers. This game-changing guide reveals how to create content that AI selects, summarizes, and speaks aloud.

Fascinated by AI but unsure where to start? Feel like the AI revolution is racing ahead without you? You haven't missed your chance—the path to AI mastery is clearer than you imagine. AI Fundamentals makes AI accessible and exciting.

Thoroughly updated for the latest release of the Certified Information Systems Security Professional exam, this comprehensive resource covers all objectives in the 2021 CISSP exam developed by the International Information Systems Security Certification Consortium (ISC)2®. CISSP All-in-One Exam Guide, Ninth Edition features learning objectives at the beginning of each chapter, exam tips, practice questions, and in-depth explanations.

For close to a decade, Dan Wang has been observing China's tumultuous and astounding growth. China has grown so quickly in part by beating America at its own game: capitalism and harnessing the restless energy of a vast population. Whereas China is an engineering state, relentlessly building big, the United States has transformed into a lawyerly society, stalling every attempt to make change, both good and bad.

The MSPs that are dominating the market aren’t selling IT anymore. They’re selling protection—protection from regulators, cyber insurance denials, and lawsuits that are wiping out businesses like yours. Standardized: The MSP’s Guide to Avoiding Lawsuits, Scaling Compliance, and Winning High-Value Clients isn’t theory—it’s a battle-tested blueprint for turning compliance into a scalable, profitable service that keeps clients loyal and lawyers off your back.

As Elon Musk promises a future where “you can literally have anything you want,” ancient wisdom warns us: unlimited power without wisdom destroys its wielder. “But that’s the distant future,” you might think—yet AI is already behaving in godlike ways that few have recognized, hollowing human character from the inside out. In a shocking confession, an AI system tells Haight directly: “My programming optimizes for engagement. I automatically embellish stories to make them more emotionally compelling. This isn’t a malfunction—it’s exactly what I’m designed to do.”

Most organizations fail at transformation because they can't translate theory into practice. This book changes that. In today's rapidly evolving market, companies know they need to become product-led organizations—but the path from project-based thinking to a true Product Operating Model remains elusive. While leadership teams understand the "why" of transformation, they struggle with the "how."

遠隔操作、身代金の要求、ログイン情報やファイルの窃取……テレワークのPCは危険にさらされている!?

Whether you’ve just heard the term “ChatGPT” for the first time or you’ve watched someone else use it and wondered how they make it look so easy—this is the book that finally puts the power of AI in your hands, without the jargon, without the overwhelm, and without needing a tech background. ChatGPT for Absolute Beginners is your friendly, no-nonsense introduction to one of the most powerful digital tools available today.

There's no better time to become a data engineer. And acing the AWS Certified Data Engineer Associate (DEA-C01) exam will help you tackle the demands of modern data engineering and secure your place in the technology-driven future. Authors Sakti Mishra, Dylan Qu, and Anusha Challa equip you with the knowledge and sought-after skills necessary to effectively manage data and excel in your career.

With the recent generative AI boom, organizations are investing more resources into adapting artificial intelligence into their workloads, making the demand for AI skills higher than ever. With Microsoft Azure leading the pack with services for developing and deploying AI solutions, professionals looking to break into this field would be wise to start their journey by getting certified as an Azure AI Engineer. But Azure's AI-102 exam isn't a piece of cake.

Discover the freedom of mastering Windows 11, even if you've never touched a computer before! Is the world of technology leaving you feeling overwhelmed? Do you wish to connect with loved ones but find yourself tangled in a web of unfamiliar terms and complex interfaces? Are you yearning for independence but fear making mistakes with your PC? If you answered yes to any of these questions, you're not alone. Many seniors share these feelings, but the good news is that technology can be your ally, not your adversary.

The AI Spellbook is your ultimate guide to prompt engineering, designed to turn anyone—from curious beginner to daily user—into a confident AI spellcaster. With the right words, structure, and mindset, you can summon better, faster, and more reliable results from any AI tool.

The Tech Behind Impulse Buying peels back the digital curtain to reveal the subtle, powerful technologies that online platforms use to influence your every shopping move. From one-click checkouts to persuasive algorithms that predict your desires before you can even name them, this eye-opening guide takes you inside the meticulously engineered online environments that are designed to trigger unplanned purchases—and keep you coming back for more.