検索キーワード： 予測・戦略的計画

Penguin presents the unabridged, downloadable audiobook edition of Insanely Simple, written and read by Ken Segal. Simple can be harder than complex. You have to work hard to get your thinking clean to make it simple. Steve Jobs' obsession with simplicity is what separates Apple from other technology companies. It's what helped Apple recover from near death in 1997 to become the most valuable company on Earth in 2011 and guides the way Apple is organized and how it designs products.

What is your organization's glass ceiling? Wondering why your organization isn't reaching its potential? You're not alone. Many leaders sense something is amiss but struggle to identify the missing link. In Build Smart, organizational leadership expert Simon A. Taylor tackles this challenge head-on.

Jenni Romaniuk's latest book is about brand health tracking, one of the biggest (and most costly) sources of insights about brand performance and inputs into brand strategy that marketers engage in. But yet most trackers were designed pre-How Brands Grow, and so suffer from being not fit for purpose to provide insights to managers looking to grow their brands.

In the world of business, success is hard-earned and requires discipline, persistence, and a proven framework. That's where The 100 Rules of Business comes in. This comprehensive guide is grounded in rigorous actions that will help you build and grow a successful business in any niche. But the key to success is taking action. That's why these 100 rules are designed as actionable steps that you can follow in every stage of your business journey.

Una buena idea puede cambiarlo todo. Si quieres tener ideas poderosas y comunicarlas de manera efectiva para conseguir un cambio de conducta o modificar las opiniones de tus empleados, compradores, hijos, lectores o alumnos, Ideas que pegan es tu libro.

In Built to Finish, Steven Pivnik takes you on two journeys: leading his software and services company, Binary Tree, from inception to successful exit and his quest to compete in the IRONMAN® World Championship in Kona, Hawaii. Steven shares how the insights gained from his adventures in triathlon, mountaineering, and ultramarathons apply to anyone’s pursuit of long-term personal and professional success.

Michael D. Watkins, an expert on leadership transitions and organizational success, returns to the page with a new how-to guide for the modern leader. Here, he presents the six disciplines that separate the great from the good. Developed over the course of his storied career, Watkins’ approach to strategic thinking—"a set of mental disciplines leaders use to recognize potential threats and opportunities, establish priorities, and mobilize themselves and their organizations to envision and enact promising paths forward”.

Womack and Jones, the authors of The Machine That Changed the World and creators of the "lean enterprise" theory, take leanness to the next step with a focus on what the customer really wants, not what it is possible to get him to accept. This is the management book for the next business generation.

Are you at risk of being trapped in an uncompetitive business? Chances are the strategies that worked well for you even a few years ago no longer deliver the results you need. Dramatic changes in business have unearthed a major gap between traditional approaches to strategy and the way the real world works now. In short, strategy is stuck. Most leaders are using frameworks that were designed for a different era of business and based on a single dominant idea - that the purpose of strategy is to achieve a sustainable competitive advantage.

A lean strategy is about gaining a competitive edge by offering better quality products at competitive prices and making a sustainable profit by eliminating waste through engaging employees in discovering deeper ways to think about their own jobs and smarter ways of working together. In its current form, lean has been radically effective, but its true powers have yet to be harnessed. The Lean Strategy harnesses that power and delivers a new way of creating value from lean.

The international best seller - don't compete without it! A major best seller in Japan, Financial Times top-ten book of the year, Book-of-the-Month Club best seller, and required reading at the best business schools, Thinking Strategically is a crash course in outmaneauvering any rival. This entertaining guide builds on scores of case studies taken from business, sports, the movies, politics, and gambling. It outlines the basics of good strategy-making and then shows how you can apply them in any area of your life.

Over a stellar career, Roger Martin has advised the CEOs of some of the world's most successful companies. From the beginning, he noted that almost every executive he talked to had a "model"—a framework or way of thinking that guided their strategy and activities. But these models tended to become automatic, so much so that when one didn't work, the typical response was just to apply it again—with greater enthusiasm.

A practical four-step methodology for any leader or manager facing a tough choice, and for creating integrative solutions to big, complex, and pressing problems. Stimulating and practical, Creating Great Choices blends storytelling, theory, and hands-on advice to help any leader or manager facing a tough choice.

The nonprofit sector of our society is growing rapidly, creating a major need for guidelines and expert advice on how to manage these organizations effectively. Management guru Peter F. Drucker provides excellent examples and explanations of mission, leadership, resources, marketing, goals, people development, decision-making, and much more. Included are interviews with nine experts that address key issues in the booming nonprofit sector.

Frustrated by the high costs and difficulty of accepting credit card payments, McKelvey joined his friend Jack Dorsey (the cofounder of Twitter) to launch Square, a startup that would enable small merchants to accept credit card payments on their mobile phones. The Innovation Stack is a thrilling business narrative that's much bigger than the story of Square. It is an irreverent first-person look inside the world of entrepreneurship, and a call to action for all of us to find the entrepreneur within ourselves and identify and fix unsolved problems - one crazy idea at a time.

Meet Justin Campbell. He’s a newly minted MBA who’s landed a coveted job in consulting. He’s headed to Chicago to serve HGS, a large client with an intriguing new technology its executives haven’t yet decided how to exploit. Constrained by a short timeline and limited information, Justin and his team use state-of-the-art strategy tools to analyze various possibilities. But Justin soon finds the application of his strategy toolkit isn’t as straightforward as he’d expected.

Following up on the ferociously innovative Escape Velocity, which served as the basis for Moore's consulting work to such companies as Salesforce, Microsoft, and Intel, Zone to Win serves as the companion playbook for his landmark guide, offering a practical manual to address the challenge large enterprises face when they seek to add a new line of business to their established portfolio.

Are you tired of trading hours for dollars? Do you dream of building a business that gives you true time and financial freedom? In this groundbreaking book, land investing expert Mark J. Podolsky reveals the step-by-step system he used to go from working 50+ hours a week to just 2 hours a month - while dramatically increasing his income. Drawing on his years of experience mentoring thousands of land investors, Podolsky lays out a proven blueprint for transforming your land business into a passive income machine that runs on autopilot.

The Reluctant Entrepreneur is Michael Konrad’s account of his journey from a hesitant professional to a business leader. The book explores the emotional, financial, and practical challenges of entrepreneurship, offering a realistic look at the difficulties of starting and running a business. Konrad dispels the myth of entrepreneurship as glamorous. He explains that being your own boss means managing a complex network of stakeholders and navigating uncertain markets. His upbringing in California, where he occasionally gambled, serves as a metaphor for the risks he would later face in business.

Whether you want to (1) blow the competition out of the water, (2) boost your confidence, or just (3) start winning more often, this audiobook will get you there. You will learn how to identify and remove any hindrances that may stand in your way and how to stride into each challenge, head up, with confidence and a strong desire to compete at your highest level.