検索キーワード： 事業開発

User experience doesn’t happen on a screen; it happens in the mind, and the experience is multidimensional and multisensory. This practical book will help you uncover critical insights about how your customers think so you can create products or services with an exceptional experience. Corporate leaders, marketers, product owners, and designers will learn how cognitive processes from different brain regions form what we perceive as a singular experience. Author John Whalen shows you how anyone on your team can conduct "contextual interviews" to unlock insights.

地価上昇率６年連続日本一の秘密は何か。新世界「ニセコ金融資本帝国」に観光消滅の苦境から脱するヒントがある。富裕層を熟知する著者の知見「ヒトより、カネの動きを見よ！」

Transformed: Moving to the Product Operating Model was written to bridge the gap between where most companies are right now and where they need to be. The leaders of these companies know they must transform to compete in an era of rapidly changing enabling technology, but most of them have never operated this way before.

２０２３年に注目された国内ベンチャー企業１００社を前・後編に分けて紹介する。後編では、食品・農業、ＥＣ・小売り、物流・貿易、コミュニケーション、エンタメ、人材、マーケ・営業、経営管理、金融、不動産・建設、公共の各事業領域から…

Countless enterprises fall apart the moment they scale; their positive results fizzle, they lose valuable time and money and the great electric charge of potential that drove them early on disappears. In short, they suffer a voltage drop. Yet success and failure are not about luck - in fact, there is a rhyme and reason as to why some ideas fail and why some make it big. Certain ideas are predictably scalable, while others are predictably destined for disaster.

This powerful, unsettling book gives us a rare glimpse behind the closed doors of global financial institutions by the winner of the 2001 Nobel Prize in Economics. When it was first published, this national best-seller quickly became a touchstone in the globalization debate. Renowned economist and Nobel Prize winner Joseph E. Stiglitz had a ringside seat for most of the major economic events of the last decade, including stints as chairman of the Council of Economic Advisers and chief economist at the World Bank.

Twenty years after creating the phenomenal best-selling classic The One Minute Manager, Ken Blanchard returns to its roots with the most powerful and essential title in the series as he explores the skills needed to empower yourself to success. In this captivating business parable, best-selling author Ken Blanchard tells the story of Steve, a young advertising executive who is about to lose his job.

In this vibrant and eye-opening book, economist and broadcaster Dharshini David follows the course of an average day to reveal the green changes that are already taking place in every aspect of our world. Exploring industries such as energy, food, fashion, technology, manufacturing and finance, she asks what is happening, how quickly, who is driving it all and what it means for us.

In the newly revised second edition of Hostage at the Table: How Leaders Can Overcome Conflict, Influence Others and Raise Performance, clinical psychologist, distinguished leadership professor, and veteran hostage negotiator George Kohlrieser comes together with his son Andrew Kohlrieser, an experienced leadership, negotiation, and conflict resolution consultant, to deliver another incisive and practical discussion of how to use the proven psychological techniques used in hostage negotiations to enhance your leadership skills both professionally and personally.

Ancient Futures is a lyrical and moving portrait of tradition and change in Ladakh, or “Little Tibet", as it was once known. The book is also an engaging critique of the global economy and a call for economic localization. When author Helena Norberg-Hodge first arrived in Ladakh in the 1970s, she found a pristine environment and a people who exhibited remarkable vitality and joy. Not long after, came economic growth and development, and Norberg-Hodge watched how a whole range of problems began to appear for the first time.

Immigration is a fraught and misunderstood topic in America’s social discourse, with much of what we believe based largely on myth. Ran Abramitzky and Leah Boustan have spent the last decade searching for the facts. Their pioneering research digs deep into the data on immigration, linking the experiences of immigrants from the nineteenth and early twentieth centuries to those of immigrants today. Using powerful storytelling alongside big data, they provide new evidence about the past and present of the American Dream that will change our thinking and policies.

One of the most important features of China’s economic emergence has been the role of foreign investment and foreign companies. The importance goes well beyond the USD 1.6 trillion in foreign direct investment that China has received since it started opening its economy. Using the tools of economic impact analysis, the author estimates that around one-third of China’s GDP in recent years has been generated by the investments, operations, and supply chains of foreign invested companies.

What makes the modern world work? The answer to this deceptively simple question lies in four "grand transitions" of civilization - in populations, agriculture, energy, and economics - that have transformed the way we live.

In this paradigm-shifting book, former Unilever CEO Paul Polman and sustainable business guru Andrew Winston provide a model to help leaders build companies that contribute more to the world than they use or take - that is, net positive companies. Net Positive outlines the principles and practices for surviving and thriving based on the experience of one world-leading company, Unilever, and other groundbreaking global organizations.

Our global economic system is broken. But we can replace the current picture of global upheaval, unsustainability, and uncertainty with one of an economy that works for all people, and the planet. First, we must eliminate rising income inequality within societies where productivity and wage growth has slowed. Second, we must reduce the dampening effect of monopoly market power wielded by large corporations on innovation and productivity gains. And finally, the short-sighted exploitation of natural resources that is corroding the environment must end.

China's Economy: What Everyone Needs to Know® is a concise introduction to the most astonishing economic growth story of the last three decades. In the 1980s, China was an impoverished backwater, struggling to escape the political turmoil and economic mismanagement of the Mao era. Today it is the world's second biggest economy, the largest manufacturing and trading nation, the consumer of half the world's steel and coal, the biggest source of international tourists, and one of the most influential investors in developing countries from southeast Asia to Africa to Latin America.

The top 1 percent of Americans control 40 percent of the nation's wealth. And, as Joseph E. Stiglitz explains, while those at the top enjoy the best health care, education, and benefits of wealth, they fail to realize that "their fate is bound up with how the other 99 percent live." Stiglitz draws on his deep understanding of economics to show that growing inequality is not inevitable. He examines our current state, then teases out its implications for democracy, for monetary and budgetary policy, and for globalization. He closes with a plan for a more just and prosperous future.

In this accessible guide to the meanings of sustainability, Kent Portney describes the evolution of the idea and examines its application in a variety of contemporary contexts - from economic growth and consumption to government policy and urban planning.

From Brian and Alan Beaulieu - the CEO and president of ITR Economics (ITR) - comes Prosperity in the Age of Decline, the must-have resource for thriving in uncertain economic times. ITR has mastered long-term economic trend forecasting, with an astounding 94.7 percent accuracy rate over the course of six and a half decades.

What's Wrong with China is the widely anticipated follow-up to Paul Midler's Poorly Made in China, an expose of China manufacturing practices. Applying a wider lens in this account, he reveals many of the deep problems affecting Chinese society as a whole. Once again, Midler delivers the goods by rejecting commonly held notions, breaking down old myths, and providing fresh explanations of lesser-understood cultural phenomena.