Mike sits down with Alex Polamero, founder of Ninestone Marketing. With over 20 years of experience, Alex has successfully driven marketing and sales growth initiatives and managed strategic CRM implementations for organizations with revenues between $1 million and $1 billion. In this chat, Mike and Alex explore the nuances of entrepreneurship, especially for those venturing out with existing expertise. Alex shares his journey from a 'lone wolf' beginning to build a business that is not only financially successful but also rooted in strong ethical values and teamwork. He discusses the significance of branding and personal philosophy, which were central to the formation of Ninestone Partners. The conversation sheds light on how collaborating with professionals and other business owners can significantly enhance business success and personal fulfillment.

Alex dives deep into the role of CRM in business growth, emphasizing the need for effective lead management and personalized communication. Through real-world examples, he highlights how businesses can transform with the right CRM strategies and marketing automation. The episode also touches on the importance of networking on LinkedIn and crafting a robust marketing budget to scale business operations effectively. Mike and Alex provide listeners with actionable insights into optimizing processes and creating meaningful connections alongside the critical role of hard work and persistence in entrepreneurial ventures.

Resources Mentioned in This Episode:

Ninestone Partners

YouTube

Connect with Alex:

LinkedIn

Connect with Mike:

Linktree

SPONSORS:

Social Chameleon | Transform Your Podcast

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Libsyn: First Month FREE with Promo Code BEGREAT

Riverside | This interview was recorded on Riverside

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