『Dear Bri: Community Strategy, Fiascos, and Drama』のカバーアート

Dear Bri: Community Strategy, Fiascos, and Drama

Dear Bri: Community Strategy, Fiascos, and Drama

著者： Bri Leever Community Consultant Strategist and Founder at Ember.
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 Welcome to Dear Bri, an advice column for community conundrums, fiascos, and drama! In each episode, host and community strategist Bri Leever invites a guest community expert to respond to an anonymous letter from a real-life community creator in distress. From online community-building mishaps to community engagement tactics gone awry, this podcast delivers relatable stories and sound community strategy for navigating the chaos of digital communities—all with empathy, expertise, and a touch of drama. The mission? Helping community managers and community creators feel a little less crazy and a lot less alone while building thriving brand communities. You're in the right place if you are... 🐣 Community Curious: Creators or brands exploring the benefits of a community-powered business. Learn the fundamentals of community strategy for online businesses, and discover how to build an online community from scratch. 🐥 Community Hatchlings: Newcomers to community building seeking guidance and support. Get tips on how to grow a paid community, avoid common mistakes in community building, and build trust through smart community roles and responsibilities. 🦅 Senior Community Folks: Seasoned pros facing complex dilemmas. Explore topics like managing community drama, setting boundaries in digital communities, and advanced community retention strategies. Dear Bri combines relatable storytelling with expert community strategy, making it a unique and valuable resource for community managers and creators. Episodes provide the most up-to-date community management practices, common mistakes to avoid in community building, the best community engagement tactics I've seen, tips on setting boundaries and building trust in online communities, and of course, a touch of community drama to keep things interesting and fun! Community creators listening to Dear Bri will feel a little less alone in the important work of community building and a whole lot less crazy as each episode normalizes and provides strategic insights for some of the toughest online community scenarios. Whether you're curious about building a community, just starting out, or a seasoned professional looking for advanced advice, Dear Bri has something for you. Episodes drop weekly on Tuesday. Hit the follow button so you don't miss out! Hosted by Ausha. See ausha.co/privacy-policy for more information.Bri Leever マネジメント・リーダーシップ マーケティング マーケティング・セールス リーダーシップ 経済学
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  • Part 2: What common mistakes should I avoid when setting up my community platform? (Solo Series)

    Part 2: What common mistakes should I avoid when setting up my community platform? (Solo Series)
    2025/08/05

    In the second episode of this two-part Solo Series, we’re hearing from Hungry for Good Advice. Our letter today deals with  a community creator who's looking for some tips to set up their community platform right the first time.

    Over the last five years, Bri has partnered with dozens of clients and community members to select the right community platform for them and to avoid some of the most common pitfalls related to the setup process. She is exploring all possible angles and sharing what you can do to avoid each pitfall.


    In this episode:

    (03:12) The communitea: Hungry for Good Advice’s letter

    (04:39) #1 Beware the freemium model

    (12:05) Don't turn your community into both the product and the funnel

    (13:35)  The free trial fiasco

    (15:59) Debunking the belief that it's morally wrong to charge for community

    (17:53) #2 Keep it simple, sweetheart

    (19:33) Leverage your channels and spaces with engaging words and the right size

    (22:23) Avoid the great mistake of introducing friction

    (24:22) #3 Develop a plan for leadership early on


    Resources Mentioned:

    📩 Community building from scratch? Check out my email drip series with 4 Foundational Strategies for Beginning Building.

    🔥 Catch up with Part 1 of this Solo Series

    🎧 Continue the discussion about a free community that leads to a paid one with Dear Bri Episode 8 with Alli Ball.

    🎙️Fiasco of the two-week trial in Dear Bri Episode 17 with Diana Davis.

    📺 Watch Bri's FREE masterclass to learn the 4 Types of Communities

    ❤️ Sign up for Heartbeat. Bri’s recommended all-in-one community platform.

    💛 Join Ember. The place for go-getter community creators.


    Bri Leever

    🖥️ Website

    📹 Youtube

    📱LinkedIn


    Want your story to be next? Submit an anonymous letter about your community conundrum, fiasco, drama, or other dilemma here.


    *Dear Bri is produced by Ideablossoms.


    Hosted by Ausha. See ausha.co/privacy-policy for more information.
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    28 分
  • Part 1: What’s the best all-in-one platform for building a paid community? (Solo Series)

    Part 1: What’s the best all-in-one platform for building a paid community? (Solo Series)
    2025/07/29

    In the first episode of this two-part Solo Series, we’re hearing from Studio Dreamer. Our letter today deals with a community creator who is ready to build a proper home for their paid community but is unsure which all-in-one platform best suits their community goals.

    This is one of the most common questions Bri gets from clients. In fact, over the last five years, she has partnered with dozens of clients and community members to select the right community platform for them and to avoid some of the most common pitfalls related to the process.

    So, tune in for the information that will help you make the right choice for you. Bri is providing a broad overview of the five most common community platforms, including her two favorites, which are the ones where she's seen the most successful communities take off.


    In this episode:

    (00:31) The communitea: Studio Dreamer’s letter

    (02:54) What to expect from today's special solo episode

    (05:08) The definition of an all-in-one community platform

    (06:54) Deep dive into Mighty Networks

    (08:49) Deep dive into Skool

    (12:06) Deep dive into Honeycommb

    (16:43) Deep dive into Circle

    (23:56) Deep dive into Heartbeat, where Bri built her Ember community

    (27:43) Three main differences between Circle and Heartbeat


    Tune into next week's Dear Bri Episode 25 for  the top three mistakes that people make when setting up their community platform.


    Resources:

    🔥 Build your community right. Book a discovery call with Bri

    📺 Watch Bri's  more detailed Community Platform Comparisons on YouTube.

    🎧 Catch up with Dear Bri Episode 4 with Noele Flowers, where we talk about  building on Slack versus in an all-in-one community platform.

    🎙️ Listen to Dear Bri Episode 12 with Murtaza Bambot, the CEO at Heartbeat.

    ❤️ Sign up for Heartbeat. Bri’s recommended all-in-one community platform.

    💛 Join Ember. The place for go-getter community creators building community-powered businesses.


    Bri Leever

    🖥️ Website

    📩 Newsletter

    📹 Youtube


    Want your story to be next? Submit an anonymous letter about your community conundrum, fiasco, drama, or other dilemma here.


    *Dear Bri is produced by Ideablossoms.


    Hosted by Ausha. See ausha.co/privacy-policy for more information.
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    30 分
  • How do I handle negative feedback in my community? With Lindsay Rothfeld, Head of Community at Kira Learning

    How do I handle negative feedback in my community? With Lindsay Rothfeld, Head of Community at Kira Learning
    2025/07/22

    In this episode, we’re hearing from Stuck in Community Time Out. Our letter deals with a community builder who presented some negative feedback, along with ideas for improvement in someone else's community, but was shut down by the founder.

    To better help Stuck in Community Time Out, I invited Lindsay Rothfeld as my guest expert. From scaling ambassador programs and live events to launching community platforms and lifecycle campaigns, Lindsay has spent the last 10 years building spaces where users feel connected, empowered, and excited to contribute.

    So, tune in for valuable tools and tips for approaching challenging feedback in your community with empathy, transparency, curiosity, and kindness.


    In this episode:

    (03:48) The communitea: Stuck in Community Time Out’s letter

    (05:54) One of Lindsay's own experiences handling negative feedback in her community

    (10:22) Leading versus moderating and the real enemy of positivity

    (12:30) Valuable practices and tools to help you respond and not react to feedback

    (20:34) Reframe what challenging feedback means to you

    (23:11) To remove or not remove posts, and how to go about it with transparency

    (27:05) Having an entrepreneurial mindset can get in the way of your community

    (30:36) How to masterfully approach those sharing negative feedback

    (33:57) Ways removing posts can backfire

    (36:30) The truth about today's letter

    (41:00) Giving community members the space and tools to give feedback


    Resources Mentioned:

    🎧 Get the  next advanced-level mindset work in Dear Bri Episode 20 with Charmaine Jennings.

    🎤 Continue down the rabbit hole of tough conversations in your community with Dear Bri Episode 11

    🎙️ Learn all about a framework for  thinking about the troublemakers in your community with

    Dear Bri Episode 7

    ❤️ Sign up for Heartbeat all-in-one community platform.

    💛 Join Ember.

    Lindsay Rothfeld

    🖥️ Website

    📱 LinkedIn

    Bri Leever

    🖥️ Website

    📹 Youtube

    📱LinkedIn

    Want your story to be next? Submit an anonymous letter about your community conundrum, fiasco, drama, or other dilemma here.

    *Dear Bri is produced by Ideablossoms.


    Hosted by Ausha. See ausha.co/privacy-policy for more information.
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    46 分
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