Making the Moment, the podcast that brings you the untold stories, unfiltered insights, and big ideas from the architects behind the moments that matter.

I'm Aja Bradley Kemp, and I've helped generate millions in revenue and billions of impressions by creating scroll-stopping moments for some of your favorite brands and celebrities.

In each episode, my guests and I will show you how to design experiences that not only captivate audiences but also drive value for your organization. Whether you’re looking to build buzz, boost loyalty, or drive revenue, I want to help you design customer experiences that truly make an impact.

This is for the moment makers and the culture creators. Welcome to MAKING THE MOMENT.

🎙️ In this episode of Making the Moment, host Aja Bradley-Kemp sits down with Melissa Carnegie — founder of Kicks & Fro's — to talk about what it means to create space, build community, and make cultural statements through every step you take.

👟 From fresh kicks to fearless identity, Melissa shares the story behind Kicks & Fros and how she’s redefining sneaker culture for Black women and girls. We dive into:

The power of blending personal style with purpose

How Melissa turned a passion into a movement

What it really takes to build community in digital and real-world spaces

Why representation in lifestyle branding still matters

Whether you’re a sneakerhead, a culture shifter, or just here for a good story — this one’s for you.

✨ Subscribe for more conversations at the intersection of culture, creativity, and community.
📲 Follow @kicksandfros on Instagram
🌐 Visit kicksandfros.com to learn more

#MakingTheMoment #KicksAndFros #MelissaCarnegie #BlackWomenInSneakers #CultureCreators #AjaBradleyKemp #SneakerCulture #ExperientialMarketing

Ever wondered how Zara took Australia by storm and achieved a million-dollar launch day? Join Aja Bradley on Making the Moment as she uncovers the incredible story of Tory Archbold, the marketing powerhouse behind this retail phenomenon. Discover the surprising strategies and meticulous planning that fueled this unprecedented success and learn the insider secrets to creating a launch that truly captivates and converts.

@toryarchboldofficial

Want to Join and learn from Tory check out these links:
Powerful Steps Los Angeles Business Retreat: https://powerful-steps.com/powerful-retreats-los-angeles/

Book your spot: https://book.stripe.com/fZe3f5dw1aykgxi8wB

Download your 7-day Free Trial of the Powerful Steps App: https://powerful-steps.com/powerful-steps-app/

Get the inside scoop on managing the stars! Ashley Adana, the go-to event planner for A-list celebrities, shares her surprising secrets and expert guide to handling high-profile personalities. This is your exclusive backstage pass to the world of VIP events.

Unlock the blueprint for building something amazing. Listen now!

What happens when a logistical nightmare turns into a major sign of success? This week on Making the Moment, we dive into the chaotic early days of Sloomoo Institute with co-founder Karen Robinowitz. She shares the wild story of their launch, where a massive ticket mix-up, that could have damaged their business, set the stage for a slime-filled empire built on joy.

Karen breaks down how an unconventional concept rooted in play turned into a scalable, sticky brand with massive reach—and why families, especially kids, are responding to real joy in a way that can’t be ignore.

If you’re a brand marketer or CXO chasing loyalty, resonance, and cultural relevance, this episode is a joyful gut check on what truly moves people—and why bold ideas, delivered with heart, always rise.

In this episode, you’ll learn:

• Why emotional engagement and multi-sensory design drive deeper brand loyalty—especially with families
• The brands that build spaces where people feel seen are the ones rewriting the rules — and reaping the returns
• What the rise of tactile, immersive spaces like Sloomoo Institute means for the future of brand experiences

#MakingTheMoment #ExperientialMarketing #BrandStrategy #EmotionalROI #CXLeadership #InclusiveMarketing #SloomooInstitute #CulturalImpact #BrandLoyalty #ImmersiveExperiences #MarketingPodcast #HighProfileClients #EventPlanningSecrets #BusinessPodcast #MarketingPodcast #Events #ExperientialMarketing #Slime #BrandMarketing #BrandEvents