Marketing Should Be Fun

著者： Austin Savage & Kelsie Zarko
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  • This is a space where we believe marketing is something you GET to do, not something you HAVE to do. We hope you leave here encouraged, inspired, and a little more excited to share your gifts with the world. Join Austin Savage & Kelsie Zarko, business partners and friends, for biweekly casual conversations about marketing, life, mindset, productivity, branding, and more!
    © 2025 Savage Content Collective
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あらすじ・解説

This is a space where we believe marketing is something you GET to do, not something you HAVE to do. We hope you leave here encouraged, inspired, and a little more excited to share your gifts with the world. Join Austin Savage & Kelsie Zarko, business partners and friends, for biweekly casual conversations about marketing, life, mindset, productivity, branding, and more!
© 2025 Savage Content Collective
マーケティング リーダーシップ 経済学
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エピソード
  • How This Video Game Developer Has Used Customer Support as Content to Increase Brand Loyalty - Episode 57

    How This Video Game Developer Has Used Customer Support as Content to Increase Brand Loyalty - Episode 57
    2025/02/20

    What if your customer support wasn’t just about fixing problems—but actually informed your approach to content strategy?

    In this episode, Austin geeks out over Baldur’s Gate 3 (because what other video game has 7,000 different possible endings? 🤯) and takes a deep dive into how Larian Studios has turned player feedback into a powerful marketing tool. From engaging directly with their community to making improvements based on real conversations, they’ve built an insanely loyal fanbase—and there’s a lot we can learn from them, no matter the industry we're in.

    Whether you love video games or just want a fresh way to approach your marketing, we hope you enjoy this solo episode from Austin!

    //

    📸 Follow Austin on Instagram: https://www.instagram.com/austin_savage

    📸 Follow Kelsie on Instagram: https://www.instagram.com/kelsiezarko

    🔔 Be sure to subscribe so you don't miss a future episode!

    🔥 Learn how we can take content off your plate: https://www.savagecontent.co/​​
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    21 分
  • What the Onyx Storm Release Teaches Us About Content Marketing - Episode 56

    What the Onyx Storm Release Teaches Us About Content Marketing - Episode 56
    2025/02/06

    Onyx Storm is the fastest-selling adult novel in 20 years. 🤯

    The Empyrean series (which starts with the best-selling book Fourth Wing if you've heard that title!) has been taking the world by storm, pun intended. The third book in the series, Onyx Storm, just released and we can learn SO much from the launch process, including how Rebecca Yarros stretched herself as an author/creator, the huge role user-generated content (UGC) has played, and the significance of a strong brand.

    Whether you're a reader or not, we're so glad you're here for this episode and we hope you enjoy the conversation!

    //

    📸 Follow Austin on Instagram: https://www.instagram.com/austin_savage

    📸 Follow Kelsie on Instagram: https://www.instagram.com/kelsiezarko

    🔔 Be sure to subscribe so you don't miss a future episode!

    🔥 Learn how we can take content off your plate: https://www.savagecontent.co/​​
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    33 分
  • 4 Common Barriers to Creating Content Consistently - Episode 55

    4 Common Barriers to Creating Content Consistently - Episode 55
    2025/01/23

    What's the biggest "hack" to building a brand through content marketing?

    Not stopping.

    It's true! During our recents ABCs of Content Marketing, consistency came up again and again. Consistency is a huge part of how we add value, how we build trust, and how we create community.

    But sometimes it's easier said than done. In today's episode, we're covering the 4 most common barriers people have to creating content consistently, and some shifts to consider for each challenge.

    //

    📸 Follow Austin on Instagram: https://www.instagram.com/austin_savage

    📸 Follow Kelsie on Instagram: https://www.instagram.com/kelsiezarko

    🔔 Be sure to subscribe so you don't miss a future episode!

    🔥 Learn how we can take content off your plate: https://www.savagecontent.co/​​
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    39 分
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