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PR 360

PR 360

著者: Global Results Communications
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PR 360 is a weekly podcast that brings together the brightest minds in public relations, communications, and media to discuss the topics and trends you need to know about. From C-Suite executives and social media experts to top tech innovators and award-winning journalists, PR 360 delivers engaging conversations that transcend traditional PR talk to explore the ever-evolving intersection of business and media. Get practical insights on topics ranging from AI and cybersecurity to crisis communication, brand reputation, and more. Join us each week as we uncover the diverse forces shaping the future of communications.


Produced by Global Results Communications

Hosted on Acast. See acast.com/privacy for more information.

Global Results Communications 2024
マーケティング マーケティング・セールス 経済学
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  • The 5 Elements of Success and Qigong with Craig Cooke
    2025/05/21

    Craig Cook is a visionary entrepreneur who shares his journey from founding Rhythm.net to becoming a business mentor who uses Qigong to help people find balance and success. Here, he discusses the principles of qigong, introduces his Five Elements of Success framework, and talks about the importance of balance in his personal and professional lives.


    Key Takeaways:


    - How qigong can help business professionals

    - Craig's transition from CEO to mentor

    - The Five Elements of Success


    Episode Timeline:


    1:00Introduction

    3:00 Craig's transition to business mentorship

    6:00The intersection of Qigong and business

    8:20What is Qigong

    11:00Personal benefits of qigong

    13:00The Five Elements of Success

    21:30Qigong for business professionals

    24:40The importance of balance



    This episode’s guest:


    • Craig Cooke on LinkedIn

    • CSquaredPro.io

    • C2EnergyMedicine.com


    Subscribe and leave a 5-star review:

    https://pod.link/1496390646

    Contact Us!


    Hosted on Acast. See acast.com/privacy for more information.

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    29 分
  • The Importance of Mentorship in PR with Tiffany Aguinaldo
    2025/05/14

    Tiffany Aguinaldo is an Account Director at Forge—a creative studio recently ranked the #4 fastest-growing private company in Orange County. Tiffany leads business development and PR at Forge and brings 15 years of experience with major brands like Hoag, Toyota, and The Irvine Company. She’s also the 2024 President of the Orange County PRSA. In this episode, she discusses the value of mentorship, Forge’s rapid rise, and her involvement with Disney Forward.


    Key Takeaways:


    - Mentorship is crucial for young professionals in PR

    - Understanding your audience is essential in PR today

    - Forge offers a unique experience for clients through personalized service


    Episode Timeline:


    0:30Introduction to Tiffany Aguinaldo

    2:15Mentorship in public relations

    4:20What are young people in PR most concerned about?

    7:00 Tod's advice for young people in communications

    8:45Forge's incredible growth

    11:00What separates Forge from other agencies?

    13:15Forge's success stories

    15:30The Disney Forward event

    18:25Tiffany's reflections on her early career at GRC

    22:00Tiffany's thought leadership philosophy



    This episode’s guest:


    • Tiffany Aguinaldo on LinkedIn

    • Forge's website


    Subscribe and leave a 5-star review:

    https://pod.link/1496390646

    Contact Us!


    •Join the conversation by leaving a comment!

    •Follow us on Facebook, Twitter, Instagram, and LinkedIn!

    Thanks for listening!


    Hosted on Acast. See acast.com/privacy for more information.

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    25 分
  • Connecting Purpose to Growth in PR with Lana McGilvray
    2025/05/07

    Lana McGilvray is co-founder and CEO of Purpose Worldwide, a brand, communications, PR, and growth consultancy that specializes in helping clients drive their purpose and growth. In 2020, PR News recognized Lana as one of the Top Women in PR. Here, she discusses the importance of purpose in brand growth, the impact of AI on business, and the current state of DEI in PR.

    Key Takeaways:

    - Purpose is essential for brand growth and authenticity

    - Brands often struggle to define their purpose

    - The state of DEI in PR

    Episode Timeline:

    1:30 Why Lana was named "One of the Top Women in PR"

    2:30 Not all brands have a purpose

    3:45 How to help brands find their authentic purpose

    5:15 The problem with purpose-washing

    6:15 Matching purpose to growth

    9:10 How AI fuels growth

    11:45 The importance of human intuition

    13:50 The current state of DEI in PR

    16:15 Rebranding DEI

    20:00 The importance of having a career with purpose

    This episode’s guest:

    • Lana McGilvray on LinkedIn

    • Purpose North America

    • Council for Brand Purpose

    Subscribe and leave a 5-star review:

    https://pod.link/1496390646

    Contact Us!

    • Join the conversation by leaving a comment!

    • Follow us on Facebook, Twitter, Instagram, and LinkedIn!

    Thanks for listening!


    Hosted on Acast. See acast.com/privacy for more information.

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    23 分

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