• How AgeTech Startups Win Hospital Trust With Wound-Care Pilots with Amy Cassata
    2025/08/20

    What if a single piece of technology could improve patient healing rates by 35%—without adding extra work for clinicians?

    That’s exactly what Swift Medical is proving with their AI-powered wound care platform. With over 30 million wound assessments and 40+ peer-reviewed studies, their solution integrates directly into existing EHR workflows, predicts complications before they happen, and enables providers to deliver faster, safer care.

    In this episode, we uncover how founder partnerships, evidence-based AI, and seamless integration are transforming wound care from a hidden problem into a proactive part of recovery.

    In this episode, you’ll learn:


    🔑 Why wound care is one of healthcare’s most overlooked challenges


    🔑 How AI is predicting complications before they escalate


    🔑 The importance of interoperability in healthcare tech adoption


    🔑 Why trust—not features—drives clinical adoption


    🔑 How partnership accelerates market penetration for healthtech startups


    Timestamps:

    00:00:00 – Introduction: Why tech approval is more than just tech.

    00:03:20 – Wounds as a critical yet overlooked issue.

    00:05:43 – How wound care evolved over 25 years.

    00:08:55 – Educating patients and providers with tech.

    00:13:03 – Spotlighting healthcare domains.

    00:17:57 – Evidence-based AI and clinical trust.

    00:21:54 – Learning from 10 years of trial and error.

    00:25:01 – Value-based care and patient outcomes.

    00:28:00 – Navigating value-based ecosystems.

    00:30:10 – Data capture challenges across systems.

    00:31:59 – Wound care as an underestimated challenge.

    00:32:54 – Six key points recap.


    🎧 Related Episodes You’ll Love

    • Ep 116 — Navigating the Shift: Optimizing Business Models for Scalable HealthTech Growth

    • Ep 117 — The Conference Chessboard: Winning Moves for HealthTech Networking and Deals

    • Ep 118 — The Hidden Cost of DIY: Why Top HealthTech CEOs Choose Strategic Partnerships

    Here are 3 ways we can support you right now:


    🎤 Be a Featured Guest on the Provider’s Edge

    Have traction and a story to share? Apply to join us on the show: PulsePointPath.com/Call-Sabrina


    📊 Ready to turn your pitch into a magnet?

    Send us your draft, let me rewrite it for you 👉 PitchToYes.com


    🎯 Get You In Front of Investors

    We match you with the most aligned investors and decision-makers who care about your niche already. Apply at PulsePointPath.com/Pitch-Application



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    35 分
  • What Turns a Good HealthTech Pitch Into a ‘Yes’ for Women Founders
    2025/08/13

    You have under 2 minutes to win an investor’s attention.

    Most VCs decide in the first 30–90 seconds whether to keep listening.

    If you’re a women-led healthtech founder, that window is your make-or-break moment—and your science-heavy pitch could be costing you the “yes” you deserve.

    In our latest guide, you’ll learn how to transform complex, data-driven solutions into investor-ready pitches that get remembered and funded.


    You’ll learn:

    💡How to start your pitch so investors lean in, not check out

    💡A proven method to explain complex clinical innovation without “dumbing it down”

    💡The storytelling formula that pairs emotion with hard proof

    💡Deck design and delivery moves that keep attention past the 90-second drop-off

    💡How to navigate and reframe the “too niche” bias women-led healthtech founders face

    Plus: Real coaching and actionable examples you can use right now.


    Episode Timeline:

    00:02:09 - Jolly from Altheia pitches misdiagnosis solution

    00:04:29 - Feedback on competitive analysis placement and timing

    00:05:25 - The importance of continuous script improvement and practice

    00:08:28 - Pacing and word count for pitch competitions

    00:09:15 - The power of structured scripts vs. off-the-cuff pitching

    00:10:03 - Nancy from AmplifiDx pitches STI diagnostic solution

    00:11:54 - Always practice before any investor meeting

    00:12:38 - Understanding buyer personas and persuasion factors

    00:16:07 - Breaking down Nancy's pitch across five persuasion points

    00:19:43 - Making your call-to-action direct, not passive

    00:22:44 - Key takeaways: emotional connection and human elements

    00:24:09 - Value proposition clarification insights


    📣 Get In the Spotlight Are you a founder with a proven solution and paying users? Apply to pitch your startup in front of investors and decision-makers on HealthTechShowdown.com. Submit a short, under 200-word, explanation of your solution and why it belongs in front of the people who matter most.

    —------------------------------------------------

    Resources Mentioned

    • Ready to turn your pitch into a magnet? Let me write it for you. 👉 PulsePointPath.com/Pitch-Workshop
    • Impact Quotient Quiz: Think you’re building momentum in healthcare? Find out if your leadership is actually scalable and fundable: ImpactQuotientQuiz.com
    • Need executive clarity now? Let’s create your growth blueprint in under 5 hours. 👉 PulsePointPath.com/Call




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    26 分
  • Build a Care Network So Tight, No Patient Falls Through the Cracks
    2025/08/06

    What if building your HealthTech solution was only half the battle, because the real game is connecting humans and data across an entire ecosystem?

    That’s the challenge Eugene Pozdnikov, CEO of CYBX, is tackling head-on.

    In this episode, we unpack how to move beyond single-point care and build ecosystems that serve patients, families, physicians, and long-term care teams—without losing fidelity or security in the data stream.

    From Slack-style collaboration for clinicians to CRM-driven engagement for caregivers, we dive into how CYBX is creating a shared operating layer that respects privacy, scales communication, and keeps families in the loop.

    Because better care coordination isn’t about adding more tools.

    It’s about designing the digital scaffolding that holds the system—and the people—together.

    🎙️ In this episode, you’ll learn:

    🔑 Why CRM tools may outpace EHRs in patient coordination



    🔑 How to create shared visibility across caregivers, families, and care teams



    🔑 What happens when aging populations fall through disconnected systems



    🔑 Why healthcare needs “Slack-style” team environments built for clinical realities



    🔑 The hidden power of engagement scores and automation in patient follow-ups



    🔑 How CYBX is bridging gaps in real-time between facilities, EHRs, and family stakeholders

    Episode Timeline:


    00:03:11 – Eugene’s Background and Path into Healthcare Technology

    00:06:38 – Real-World Use Cases in Data Integration and Care Coordination

    00:09:22 – Transitional Care Challenges and EHR Fragmentation

    00:15:24 – Digital Portals, Ecosystems, and the Role of CRMs in Healthcare

    00:17:53 – The Future: Converging CRM, RPM, and Secure Messaging

    00:19:57 – Why Foundational Data Management Comes First

    00:22:09 – Beta Testing CYBX’s HIPAA-Secure Slack-Style Tool

    00:24:54 – Scaling Use Cases: Scheduling, Data Lakes, and AI Potential

    00:29:50 – Lab Integration Problems Between Epic and PointClickCare

    00:31:21 – Eugene’s Three Magic Wand Wishes for Healthcare

    00:39:46 – Final Takeaways: Six Lessons from the Conversation


    📣 Get In the Spotlight

    Are you a founder with a proven solution and paying users?

    Apply to pitch your startup in front of investors and decision-makers on HealthTechShowdown.com.

    Submit a short, under 200-word, explanation of your solution and why it belongs in front of the people who matter most.

    Resources Mentioned
    • Ready to turn your pitch into a magnet? Let me write it for you. 👉 PulsePointPath.com/Pitch-Workshop
    • Impact Quotient Quiz: Think you’re building momentum in healthcare? Find out if your leadership is actually scalable and fundable: ImpactQuotientQuiz.com
    • Need executive clarity now? Let’s create your growth blueprint in under 5 hours. 👉 PulsePointPath.com/Call



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    43 分
  • How To Make Every New Hire Stay, Win, and Thrive in 90 Days
    2025/08/01

    When your frontline workers are burnt out, and your admin team is buried in spreadsheets… it’s not a staffing issue. It’s a system issue.

    In this episode of Provider’s Edge, I sat down with Adam Lewis, co-founder and CEO of Apploi, to unpack why long-term care organizations can’t solve workforce burnout by hiring alone—and what it actually takes to retain the people doing the hardest jobs in healthcare.

    We dive into why staff recognition isn't a bonus—it’s a lifeline. We explore how smarter onboarding, career-pathing, and scheduling systems don’t just boost morale, but reduce turnover and elevate care quality.

    Let’s talk about real retention—where culture meets automation, and recognition becomes strategy.

    🧠 If you care about reducing turnover, building career ladders, and leading without the burnout, this one’s for you.

    6 Key Points You’ll Learn:

    🔑 Why burnout is not just a worker problem—it’s a leadership systems problem

    🔑 How automating onboarding and scheduling can cut error rates and save hours weekly

    🔑 What it means to build career pathways for CNAs and why it’s crucial to long-term care

    🔑 How recognizing your team boosts engagement—and retention

    🔑 Why job descriptions must evolve to reflect growth, not just responsibilities

    🔑 What high-trust, high-recognition cultures actually look like in healthcare


    Episode Timeline:

    00:04:09 – Adam’s journey into healthcare staffing tech

    00:05:25 – The cost of inefficient hiring and turnover

    00:08:18 – Streamlining recruitment for overwhelmed admins

    00:11:01 – How Apploi handles recruiting, onboarding, and scheduling

    00:19:31 – Designing onboarding to drive clarity and retention

    00:22:08 – Hiring aligned with values and intrinsic motivation

    00:29:11 – Scaling with people-first leadership

    00:34:07 – Apploi’s AI focus for smarter hiring

    00:35:18 – Adam’s three wishes for healthcare and his team

    00:40:39 – 6 key takeaways on hiring, retention, and culture



    📣 Get In the Spotlight

    Are you a founder with a proven solution and paying users?

    Apply to pitch your startup in front of investors and decision-makers on HealthTechShowdown.com.

    Submit a short, under 200-word, explanation of your solution and why it belongs in front of the people who matter most.

    Resources Mentioned
    • Ready to turn your pitch into a magnet? Let me write it for you. 👉 PulsePointPath.com/Pitch-Workshop

    • Impact Quotient Quiz: Think you’re building momentum in healthcare? Find out if your leadership is actually scalable and fundable: ImpactQuotientQuiz.com


    Need executive clarity now? Let’s create your growth blueprint in under 5 hours. 👉 PulsePointPath.com/Call

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    43 分
  • Unlock the $1 Trillion Upside of Seamless Health Data with Phil Beckett
    2025/07/23

    In this episode, I sat down with Phil Beckett to unpack the true complexity of making health data work.

    From mismatched baby names and identity errors to AI-powered community simulations, we explored why data usability—not just availability—is key to lasting change.

    We talked about aligning economic models with upstream care, empowering patients with understandable records, and the multidimensional nature of medicine that includes not just physical health, but emotional, psychological, and even spiritual wellness.


    💡 Topics We Covered:

    🔹Why interoperability is a human, not just technical, challenge

    🔹How Texas is tackling patient matching and regional data sharing

    🔹The danger of grant-only innovation without sustainability

    🔹What “SimCity for healthcare” could do for public health planning

    🔹The five dimensions of modern medicine: physical, mental, spiritual, behavioral, and social

    🔹Resilience as a cultural and business model in healthtech


    Episode Timeline:

    00:01:36 – Why and How Healthcare Data Sharing Is Still Broken

    00:07:19 – Phil’s Unusual Journey: From Dairy Farm to Digital Health

    00:10:13 – From Reactive Medicine to Coordinated, Proactive Care

    00:12:14 – How Texas Is Tackling Interoperability Without State Funding

    00:17:43 – Phil’s Vision: A SimCity Model for Community Health

    00:19:38 – Longevity, Food as Medicine, and Whole-Person Wellness

    00:23:00 – Making Innovation Sustainable, Not Just Flashy

    00:30:21 – Funding Cuts, Medicaid, and Smart Cost Reduction

    00:34:16 – Phil’s Three Wishes for Healthcare Transformation

    00:38:09 – How to Collaborate with the Texas Health Services Authority

    00:40:05 – Final Thoughts and 6 Points Discussed


    📣 Get In the Spotlight

    Are you a founder with a proven solution and paying users?

    Apply to pitch your startup in front of investors and decision-makers on HealthTechShowdown.com.

    Submit a short, under 200-word, explanation of your solution and why it belongs in front of the people who matter most.


    Resources Mentioned
    • Ready to turn your pitch into a magnet? Let me write it for you. 👉 PulsePointPath.com/Pitch-Workshop
    • Impact Quotient Quiz: Think you’re building momentum in healthcare? Find out if your leadership is actually scalable and fundable: ImpactQuotientQuiz.com


    Need executive clarity now? Let’s create your growth blueprint in under 5 hours. 👉 PulsePointPath.com/Call

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    44 分
  • Busy or Scaling? The Founder Habit That Sabotages Real Growth
    2025/07/16

    You’re doing all the things.

    Running from call to call, showing up at every pitch, every investor dinner, every headline tech week.

    It feels like momentum—but is it?

    In this episode, we unravel one of the most dangerous illusions in startup culture: mistaking chaos for progress.

    🧠 WHAT YOU’LL LEARN IN THIS EPISODE:

    1️⃣ Why “chronic busyness” is the new burnout badge

    Founders are over-scheduling and chasing every shiny opportunity—not realizing it’s often a trauma pattern, not a growth strategy.


    2️⃣The nervous system sabotage

    Logic says yes, but your body says “not yet.” Learn how to recognize when founders appear ready but stall due to internal misalignment.


    3️⃣The real reason founders delay getting help

    It’s not because they’re too busy—it’s because they don’t want others to see the mess they’re hiding. Learn how fear of judgment fuels isolation.


    4️⃣Emergency addiction is killing your culture

    Discover how even high-functioning teams unknowingly build environments that thrive on urgency and drama—and how to reverse the cycle.


    5️⃣Design your personal and business ecosystems for sustainable growth

    Without strong support structures in your wellness, family, mentors, and partnerships, your business success will eventually collapse on itself.


    6️⃣The mindset shift from ‘fix it myself’ to aligned collaboration

    Your project doesn’t need a hero—it needs a container. Learn how to stop over-functioning and start scaling with true support.




    Episode Timeline:


    00:00:00 - Real momentum begins when you stop mistaking chaos for progress.00:01:55 - Chronic busyness as a protective mechanism.

    00:04:20 - The lie of high-functioning dysfunction and burnout.

    00:08:40 - Self-compassion and intentional slowdown as leaders.

    00:12:55 - Meeting founders where they are with aligned support.

    00:15:45 - Creating a safe, accountable container for vision.

    00:18:04 - The emergency addiction mindset.

    00:23:50 - Emotional self-management reduces “emergencies.”

    00:28:37 - Designing cultures that allow time for deep work.

    00:30:29 - When fast movement becomes unproductive chaos.

    00:31:41 - Recap: 6 key founder mindset traps and insights.

    00:34:19 - Closing message and feedback invitation.


    🚀 Get Matched!

    If you're a HealthTech founder with customers and early traction, HealthTech Showdown is your fast track to strategic capital and curated exposure.

    This isn’t random networking. It’s a matchmaking platform connecting you with investors already backing companies like yours. We don’t just put you on stage, we help you perfect a pitch that converts, build on-camera confidence, and line up the decision-makers who are primed to say “yes.”

    Apply now at PulsePointPath.com/Contestant — only 4 founder spots per round.

    🔁 RELATED RESOURCES:
    • 👉 Apply to be on the Provider’s Edge Podcast – Are you a post-Series A health tech founder ready to scale? Apply here TheProvidersEdge.com

    • 👉 Take the Impact Quotient Quiz – Find out if your team, product, and systems are aligned for scalable success: ImpactQuotientQuiz.com

    • 👉 Ready to turn your pitch into a magnet? Let me write it for you. PulsePointPath.com/Pitch-Workshop

    👉 Need executive clarity now? Let’s create your growth blueprint in under 5 hours. http://PulsePointPath.com/Call

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    35 分
  • Inside Sutter Health’s ROI-Driven Tech Adoption for ED Workflow with Ronn Berrol
    2025/07/10

    In this episode, I sat down with Dr. Ronn Berrol to unpack how a single hospital pilot became a 21-site success story—not by replacing Epic, but by solving the one thing it couldn’t do well: surfacing the right data, at the right time, for the right patients. We dove deep into how high-risk patients can be flagged before they escalate into crisis, and how real-time data sharing across emergency departments can dramatically reduce admissions and improve flow. And the secret ingredient? A clinician champion who didn't wait for a committee to say yes—he created momentum from the floor up.


    1.Don’t Confuse Your EHR with Strategic Insight Tools

    Dr. Ronn shared how even the best EMRs like Epic can bury clinicians in data. What made a difference wasn’t more information—but surfacing the right information at the right time for high-risk patients.



    2.Champions Create Change, Not Systems Alone

    Technology alone didn’t earn trust. It was the clinicians—like Ronn—who piloted it, saw value, and advocated upward that drove full-scale adoption across 21 hospitals.



    3.Pilot First, Scale Fast—But Only When It Works

    Many hospitals hesitate to adopt new solutions unless a clear ROI is shown early. That’s why the original pilot funded by a hospital foundation was a turning point.



    4.Care Coordination Starts Before the Crisis

    With tools that flag social risks, housing instability, or medication lapses—this platform helped avoid ER boarding by addressing patients’ needs before they spiraled.



    5.Modern Innovation Means Cross-Hospital Collaboration

    Emergency departments often operate in silos. But the real breakthrough came from sharing real-time patient data across unaffiliated EDs.



    6.You Don’t Need to Solve Everything—Just What Others Miss

    What made this solution a win wasn’t trying to replace Epic—it filled the critical gap Epic couldn’t: surfacing actionable insights, fast.



    Have you ever been the “first yes” that helped an innovation take off in your org?


    Episode Timeline:

    00:01:56 - How piloting EDO began through visibility gaps in local EDs.

    00:03:51 - Clinical inefficiencies and the importance of care pathways.

    00:05:50 - Workflow improvements reduced boarding and increased capacity.

    00:07:53 - How a charitable foundation funded the pilot despite cost concerns.

    00:09:37 - Dr. Ron contrasts EDO vs Epic and explains its push-not-pull advantage.

    00:11:17 - EDO pushes key info in 30-45 seconds vs long EHR chart reviews.

    00:13:42 - How EDO helps solve new CMS and system-wide goals.

    00:17:26 - Dr. Ron expands on how lack of access causes overreliance on EDs.

    00:21:48 - Key takeaway #1: EHR ≠ strategic insight tool.

    00:22:17 - Key takeaway #2: Clinician champions drive change.

    00:22:31 - Key takeaway #3: Pilot first, scale fast.

    00:22:47 - Key takeaway #4: Coordinate care before crisis.

    00:23:13 - Key takeaway #5: Share data across hospitals.

    00:23:30 - Key takeaway #6: Fill the gap, don’t replace the system.


    📣 Get In the Spotlight

    Are you a founder with a proven solution and paying users?

    Apply to pitch your startup in front of investors and decision-makers on HealthTechShowdown.com.

    Submit a short, under 200-word, explanation of your solution and why it belongs in front of the people who matter most.

    —------------------------------------------------

    Resources Mentioned

    Ready to turn your pitch into a magnet? Let me write it for you. 👉 PulsePointPath.com/Pitch-Workshop



    Impact Quotient Quiz: Think you’re building momentum in healthcare? Find out if your leadership is actually scalable and fundable: ImpactQuotientQuiz.com


    Need executive clarity now? Let’s create your growth blueprint in under 5 hours. 👉 PulsePointPath.com/Call


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    25 分
  • What Makes Value-Based Care Models Work At Scale with Hamad Husainy
    2025/07/03

    We keep saying we want value-based care. But why do most models still fall short?

    In this episode, I sat down with Hamad Husainy, a clinician-turned-HealthTech leader at PointClickCare, to explore the hidden reasons value-based systems collapse—and what it actually takes to build one that works.

    We unpacked why data timing, team collaboration, and cultural transformation—not just more tech—are essential to seamless care. Hamad brought real stories from the field and shared where most leaders miss the mark when scaling their care ecosystems.

    The question isn’t: do you have the data?

    It’s: are you using it at the right time, in the right hands, to prevent the wrong outcomes?

    If you’ve ever felt like your solution should drive better results but doesn't get traction, this is your inside look at what investors, payers, and care leaders want next.


    🔑 In this episode, you’ll learn:

    🔹Why data delivery timing trumps data volume

    🔹The ROI of interdisciplinary team workflows

    🔹The cultural shifts needed to unlock true collaboration

    🔹How to align payers and providers using shared data language

    🔹The 4 stages of care evolution—and where we’re heading next


    Episode Timeline:

    [00:01:56] - Hamad Husainy: From Clinician to Health Tech Leader at PointClickCare

    [00:03:21] - Integrating Data for Better, Timely Care Decisions

    [00:04:55] - Breaking Down Silos Across the Care Continuum

    [00:07:22] - Culture Shift: Redefining Roles and True Team Collaboration

    [00:12:04] - AI, Analytics, and Measuring ROI in Care Delivery

    [00:14:31] - Aligning Providers, Payers, and ACOs

    [00:15:54] - Hamad’s Three Wishes for Healthcare Transformation

    [00:21:11] - Six Takeaways for Making Value-Based Care Work


    📣 Get In the Spotlight

    Are you a founder with a proven solution and paying users?

    Apply to pitch your startup in front of investors and decision-makers on HealthTechShowdown.com.

    Submit a short, under 200-word, explanation of your solution and why it belongs in front of the people who matter most.



    Resources Mentioned
    • HealthTech Showdown (HealthTechShowdown.com): We will find the ideal investors and enterprise leaders for you to pitch to on our virtual gameshow-style event.
    • Impact Quotient Quiz (ImpactQuotientQuiz.com): Think you’re building momentum in healthcare? Find out if your leadership is actually scalable and fundable.


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    24 分