Sour Grapes tells us that it’s all about the attitude, folks! So grab your favorite glass and let’s get into the juicy details of poker strategies and perfect pours, all served with a side of witty banter.

We’re diving into the delicious world of charcuterie and culinary evolution at The Tasting Room on 9th! Lisa chats about how the menu has transformed since Day One, with my charcuterie skills shining brighter than a cheese-laden sunset. We’ve got seafood pastas and hearty dishes now, all thanks to some tasty teamwork with Chef Robert from US Foods, who’s been a total game-changer. Plus, we’ve kicked off a super exclusive monthly fine dining experience that’s like a dinner party with 11 new friends, right in the heart of a local farm! So grab a snack, pour yourself a glass, and let’s get into the juicy details of great food and community vibes!

• Milan recounts his formative years in a small town near Philadelphia, highlighting how they shaped his identity.
• Milan discusses the transition from a demanding advertising career to founding Free Spirits, emphasizing a desire for change.
• The concept of Free Spirits arose from the realization that alcohol need not be central to social enjoyment and cocktail culture.
• Milan's company produces non-alcoholic spirits, aiming to offer flavorful alternatives without the drawbacks of alcohol consumption.
• He shares insights on the beverage industry, noting the necessity of adapting to market demands while maintaining product integrity.

Forrest and Lisa Lee of The Tasting Room on 9th dive into creating a killer dining experience, where every little detail matters! We chat about how to wow guests right from the moment they walk in, from setting the perfect table to offering a choice of water—yes, even the bubbly stuff! Lisa gets real about the importance of being proactive, making sure no glass is ever empty and every birthday is celebrated like it's a royal affair. So grab your favorite snack and settle in.

Lisa Lee from The Tasting Room on 9th joins us to spill the tea on what it really takes to launch an upscale wine bar. We dive into the nitty-gritty of her journey, from scouting the perfect location downtown to transforming a vanilla shell into a classy spot for wine and craft cocktails. Lisa shares how she navigated the challenges of being a woman in business and made sure her voice was heard, all while balancing her accommodating nature with the need to be bold. And trust me, her stories about the overwhelming joy (and chaos) of receiving her first wine delivery are downright relatable! So, grab a glass and join us as we toast to dreams turning into reality, one sip at a time.

Lisa Lee from The Tasting Room on 9th is spilling the tea on what it takes to run a cozy wine bar in Myrtle Beach! She’s all about that hands-on learning vibe, diving headfirst into the restaurant scene without a prior background. We chat about the challenges she faced, like turning a sleepy downtown into a buzzing hotspot, all while keeping it family-friendly. Plus, Lisa opens up about teaming up with her business partner, Jamie, who’s got the culinary chops to match Lisa’s hospitality flair. It’s a fun mix of dreams, wine, and a sprinkle of local charm—so grab your favorite glass and settle in for some juicy insights!

Forrest chats with Lisa Lee, the mastermind behind The Tasting Room on 9th in Myrtle Beach, South Carolina. Lisa shares her wild journey from a dreamer with a flair for interior design and photography to a wine-loving sommelier. We dive into the sunny vibes of Myrtle Beach and discover how Lisa saw a gap in the wine scene and decided to fill it with her own wine bar. She's got some fantastic insights on turning obstacles into opportunities, all while keeping it light and fun. So grab a glass, kick back, and let’s sip on some inspiring stories!

Takeaways:

• Lisa Lee is the creative mind behind The Tasting Room on 9th, blending passion with hospitality.
• She transitioned from photography to wine during the pandemic, discovering a new love for vintages.
• Her journey showcases the beauty of following your dreams and embracing change in life.
• Learning about wine is a never-ending adventure, with each bottle telling its own unique story.
• Myrtle Beach is not just about beaches but also about creating memorable experiences in dining.
• Lisa's story is a reminder that obstacles can be opportunities for creativity and growth.

Forrest Kelly engages in a thought-provoking dialogue w/ Milan Martin, founder of Free Spirits, exploring the nuances of entrepreneurship and personal growth.

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