For every 18-year-old on social media who thinks they need a big following just to make a few sales, there are 100 silent business owners quietly earning more.

"The information economy," according to journalist Oliver Burkeman, "is essentially a giant machine for persuading you to make the wrong choices about what to do."

Creating content is an overrated way to build a business. So what's better?

Read the full article here: https://www.theptdc.com/articles/are-you-using-social-media-all-wrong

Pre-order my next book, "The Obvious Changes" here: https://amzn.to/3EsBKUt

Order my book "The Obvious Choice" here: https://amzn.to/4ghBzce

Not sure if you want to get my book, “The Obvious Choice”? Here’s a free sample to check out: https://www.theptdc.com/the-obvious-choice-free-chapter

Who Am I?

Jonathan Goodman is the creator of the Personal Trainer Development Center and host of the popular Obvious Choice podcast, a top show for coaches, entrepreneurs, and small business owners. Jon’s been featured in most major business and fitness publications including Men’s Health, Forbes, Entrepreneur, Robb Report, Inc., and many more. Over 200,000 coaches and small business owners in more than 120 countries have purchased business development materials from him.

Subscribe to my free weekly newsletter "5 Reps Friday" read by 74,000+ each week: https://www.theptdc.com/newsletter-subscribe

Get my FREE "Jacked Nerds Reading List" here: https://www.theptdc.com/11-best-books-for-jacked-nerds

Join my Online Trainer Mentorship program: https://onlinetrainermentorship.com/mentorship/?utm_source=youtube&utm_medium=social&utm_campaign=OTMEvergreen

Follow me on social media:

Instagram: https://www.instagram.com/itscoachgoodman/

X: https://x.com/itscoachgoodman

LinkedIn: https://www.linkedin.com/in/jon-goodman/

Pre-order my next book, "The Obvious Changes" here: https://amzn.to/3EsBKUt

Order my book "The Obvious Choice" here: https://amzn.to/4ghBzce

Not sure if you want to get my book, “The Obvious Choice”? Here’s a free sample to check out: https://www.theptdc.com/the-obvious-choice-free-chapter

Who Am I?

Jonathan Goodman is the creator of the Personal Trainer Development Center and host of the popular Obvious Choice podcast, a top show for coaches, entrepreneurs, and small business owners. Jon’s been featured in most major business and fitness publications including Men’s Health, Forbes, Entrepreneur, Robb Report, Inc., and many more. Over 200,000 coaches and small business owners in more than 120 countries have purchased business development materials from him.

Subscribe to my free weekly newsletter "5 Reps Friday" read by 73,000+ each week: https://www.theptdc.com/newsletter-subscribe

Get my FREE "Jacked Nerds Reading List" here: https://www.theptdc.com/11-best-books-for-jacked-nerds

Join my Online Trainer Mentorship program: https://onlinetrainermentorship.com/mentorship/?utm_source=youtube&utm_medium=social&utm_campaign=OTMEvergreen

Follow me on social media:

Instagram: https://www.instagram.com/itscoachgoodman/

X: https://x.com/itscoachgoodman

LinkedIn: https://www.linkedin.com/in/jon-goodman/

A tap on the shoulder on the subway.

"Is that a sales book?" he asked.

I took the subway instead of driving to read. It turned into a 15-minute impromptu business consult with a man named Mandeep.

”It’s more about business structure,” I said, showing him the cover of Clockwork: Design Your Business to Run Itself.

He told me he was a new business owner with an e-commerce store.

Read the full article here: https://www.theptdc.com/articles/me-and-mandeep-talk-about-mentorship-on-the-subway

Pre-order my next book, "The Obvious Changes" here: https://amzn.to/3EsBKUt

Order my book "The Obvious Choice" here: https://amzn.to/4ghBzce

Not sure if you want to get my book, “The Obvious Choice”? Here’s a free sample to check out: https://www.theptdc.com/the-obvious-choice-free-chapter

Who Am I?

Jonathan Goodman is the creator of the Personal Trainer Development Center and host of the popular Obvious Choice podcast, a top show for coaches, entrepreneurs, and small business owners. Jon’s been featured in most major business and fitness publications including Men’s Health, Forbes, Entrepreneur, Robb Report, Inc., and many more. Over 200,000 coaches and small business owners in more than 120 countries have purchased business development materials from him.

Subscribe to my free weekly newsletter "5 Reps Friday" read by 74,000+ each week: https://www.theptdc.com/newsletter-subscribe

Get my FREE "Jacked Nerds Reading List" here: https://www.theptdc.com/11-best-books-for-jacked-nerds

Join my Online Trainer Mentorship program: https://onlinetrainermentorship.com/mentorship/?utm_source=youtube&utm_medium=social&utm_campaign=OTMEvergreen

Follow me on social media:

Instagram: https://www.instagram.com/itscoachgoodman/

X: https://x.com/itscoachgoodman

LinkedIn: https://www.linkedin.com/in/jon-goodman/