エピソード

  • Fish Where The Fish Are: Surprising Help Wanted Ads
    2023/02/04
    This week, we take a look at the most creative “help wanted” ads in the world. We’ll talk about how IKEA recruited new workers without needing to buy an ad. How VW found new mechanics by posting ads in the most unusual place. And the amazing ways the intelligence community recruits spies and code breakers.

    Hosted on Acast. See acast.com/privacy for more information.

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    27 分
  • Singer Dion DiMucci
    2025/07/12

    Now that we’ve moved the Beatlology Interviews to its own feed, you might not be caught up. Thought you might like to hear one of my favourite episodes - singer Dion DiMucci is one of only five people still alive who are on the cover of Sgt. Pepper. Dion was also supposed to be on the plane with Buddy Holly that fateful night - and he tells us that heartbreaking story. He also gives the best description of Buddy Holly that I’ve ever heard.



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    TERRY at checkout. Download Saily app or go to https://saily.com/terry

    Hosted on Acast. See acast.com/privacy for more information.

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    46 分
  • The Willy Wonka Secret: Candy Bar Advertising
    2025/07/05

    From our Season 12 Archives, one of our favourites.


    This week, we look at candy bar advertising. Millions are spent marketing candy bars every year. We'll talk about how the movie Willy Wonka and the Chocolate Factory was owned by a candy company. And we'll reveal whether it really was Phil Collins inside that gorilla costume in that famous Cadbury Dairy Milk commercial.



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    Get an exclusive 15% discount on Saily data plans! Use code

    TERRY at checkout. Download Saily app or go to https://saily.com/terry

    Hosted on Acast. See acast.com/privacy for more information.

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    27 分
  • Selling Love: The Business of Online Dating
    2025/06/28

    From our Season 11 Archives, one of our favourites.


    This week, we explore how dating agencies Sell Love. We’ll talk about the very first dating service in history, we’ll explore one app that is more about lust than love and we’ll talk about how heartthrob Reynolds created one of the best dating commercials of the last 10 years.


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    Get an exclusive 15% discount on Saily data plans! Use code

    TERRY at checkout. Download Saily app or go to https://saily.com/terry

    Hosted on Acast. See acast.com/privacy for more information.

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    29 分
  • Ask Terry 2025
    2025/06/21

    This week, it’s our annual Ask Terry episode.

    As we do every year, we open the show to questions from our listeners.

    This week, we’ll answer a question about the longest-lasting slogans in history, we’ll explore why there is so much dancing going on in commercials these days, and we’ll play a fun game where you have to guess the celebrity voice.


    Hosted on Acast. See acast.com/privacy for more information.

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    28 分
  • Gone in 60 Seconds: Crazy Automobile Stunt Commercials
    2025/06/14

    Dramatic car stunts are not just the stuff of movies.


    They’re also the stuff of car commercials.


    We’ll talk about one ad where skydivers risked their lives spelling out the word “Honda” in the sky, a commercial where a car speeds on the roof of a skyscraper, and a story about a car that was dropped from an airplane - and the parachute didn’t work.


    Hosted on Acast. See acast.com/privacy for more information.

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    27 分
  • Yes I Can: Marketing to People with Disabilities
    2025/06/07
    This week, we explore how advertisers market to people with disabilities. Disabled people are usually ignored in advertising campaigns. Yet people with disabilities control half a trillion dollars in spending money.We’ll look at four powerful campaigns that not only feature people with disabilities, but these commercials are disrupting the public’s negative perceptions of the disabled.

    Hosted on Acast. See acast.com/privacy for more information.

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    28 分
  • Brand Envy (2025)
    2025/05/31

    This week, it’s our annual Brand Envy episode.


    We look at four brands that I admire.


    One is a cosmetics empire started by a woman in an era when women couldn’t even vote.

    One is a band I have a soft spot for.

    Another is a family-owned business that has lasted 88 years.

    The fourth is a TV show that broke records.

    And they all have one thing in common – they succeeded against all odds.

    Hosted on Acast. See acast.com/privacy for more information.

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    27 分