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Welcome back to the Laundromat Resource Podcast! In this exciting episode, host Jordan Berry reunites with industry trailblazer Rick Rome to tackle the question on every operator's mind: What does the future hold for laundromats? The answer, according to Rick and Jordan, is clear—the future is now.

Join us as we dive headfirst into how artificial intelligence (AI) is transforming this traditionally low-tech industry. From AI-powered customer service "employees" like Bella and Jack, to cutting-edge technology that can handle everything from answering calls in multiple languages to optimizing pickup and delivery, Rick shares his hands-on experience and the incredible impact he's seen on efficiency, customer satisfaction, and the bottom line.

You'll hear firsthand stories about growth, lessons learned from past mistakes, and practical tips on how embracing technology can help you put more money in your pocket and achieve your goals. Get ready for a lively, informative, and inspiring conversation that will not only spark your imagination but also equip you to stay ahead in an industry that's changing faster than ever before.

Plus, don't miss out on an invitation to a live Q&A and AI demonstration with Rick and Jordan—details inside the episode. This is an episode every laundromat owner needs to hear if you want to avoid becoming tomorrow's "zombie mat" and instead ride the wave into a bold, tech-forward future.

In this episode; Jordan and Rick discuss:

00:00 Upcoming Discussion on Industry Trends

05:19 Local Business Network Success Story

07:03 "Impressive Achievements and Generosity"

11:50 "Improving Employee Retention"

13:27 Tech-Driven Customer Service Revolution

16:58 AI Reliability and Limitations

22:28 "Value of Time in Business"

26:09 Embrace Change or Fall Behind

29:27 Poor Customer Service Experience

32:35 "Robot Mimics Human Speech"

34:19 Efficient Customer Query Communication

37:03 AI-Powered Retail Automation

40:51 Investing in Reliable Customer Service

43:42 Visit The Clean Show Booth

46:50 "Actionable Steps Before June 12"

Show Notes
https://laundromatresource.com/show196

Upcoming YouTube Live Event: https://www.youtube.com/watch?v=XvUUgV2JpSw

Resources
Email: rick@washclubnyc.com

Wash Club: https://www.washclubnyc.com/index.php

Phone: (866) 955-4406

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Welcome back to the Laundromat Resource podcast! In today’s video, Jordan Berry dives deep into the world of “zombie mats”—those tired, underperforming laundromats that are barely getting by. Did you know that 65% of laundromat owners are leaving serious money on the table? Jordan shares the eye-opening reality that most struggling laundromats are just a couple of strategic changes away from doubling—or even tripling—their profits.

Drawing from his experience transforming more than 50 struggling locations, Jordan breaks down the step-by-step system that’s helped owners revive their businesses without sinking in massive investments or burning endless hours on-site. From tracking machine usage and revamping payment systems to plugging hidden profit leaks and implementing low-cost, highly effective marketing strategies, this episode is packed with actionable insights. Whether you’re already running a laundromat that’s not living up to its full potential or thinking about buying a fixer-upper, you don’t want to miss this episode. Tune in to learn how you can turn a struggling laundromat into a true cash machine!

In this video, Jordan discuss:
00:00 Identifying and Fixing Zombie Laundromats
05:46 Optimizing Laundromat Pricing Strategy
09:07 Boost Revenue with Loyalty Programs
11:23 Simple Strategies Double Customer Base
14:55 "Laundromat Success Through Systems"
18:35 Loyalty Programs Boost Customer Retention
20:27 Triple Revenue with Proven Systems

Resources
• Laundromat Playbook: https://www.laundromatresource.com/playbook
• Analysis Calculator- https://www.laundromatresource.com/analysis-calculator/

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Welcome to the Laundromat Resource! In today's video, we're taking you on a fascinating journey through time with "A Brief History of Laundromats." Jordan Berry dives into how laundry transformed from ancient riverside scrubbing with stones and ash to the high-tech, eco-friendly laundromats of today. Explore how laundromats became vital community hubs, embraced innovation through every decade, and reinvented themselves for modern life with digital payments, smart devices, and even latte-sipping workspaces.

Discover the surprising social history behind the machines, and get a sneak peek at the greener, smarter future of clean clothes. Stick around—because it turns out, the humble laundromat has a story far more interesting than you ever imagined!

In this episode; Jordan discuss:

00:00 "Laundromats: From Rivers to Tech"

05:01 Rise of Community Laundromats

08:14 "Laundromat Evolution & Innovation"

Show notes

https://www.laundromatresource.com/show194/

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Welcome to another episode of Laundromat News Today! In today’s Laundromat Resource News Podcast, host Jordan Berry brings you all the latest and greatest happenings from the world of laundromats. Get ready for industry updates, from a new interactive statistics hub called Into the Fold, to inspiring stories like laundromat owners being recognized on national TV for their community impact, and innovative partnerships that are saving lives and supporting those in need.

Jordan also highlights eco-friendly trends in laundry equipment, city-sponsored events making a difference, and creative community projects happening inside local laundromats. Whether you’re a laundromat owner, operator, or just curious about what’s new in the laundry world, this episode is packed with news, tips, and inspiration to help you level up your business and your impact. Let’s dive in!

Show notes: https://www.laundromatresource.com/laundromat-news-may-16-2025/

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Welcome to another episode of Laundromat News Today! I’m your host, Jordan Berry, here to bring you the latest updates and stories from the world of laundromats. In today’s episode, we kick things off with community-driven events like Sharon Brinks’ upcoming Free Literacy and Laundry Day in Wichita, Kansas, and highlight owners like Heather Kellner of Welch’s Laundry in Oregon, who are stepping up to help their local neighborhoods.

We’ll talk about the crucial importance of understanding your laundromat lease, discuss recent product updates from Alliance Laundry Systems affecting tumble dryers, and even touch on the wild world of AI videos featuring celebrities in laundromats.

Plus, we have news from North Dakota about laundromat compliance issues, and a safety reminder following a recent break-in incident in Ohio. Stick around for all things laundromat—news, tips, and community spotlights—right here on Laundromat News Today.

Show notes: https://www.laundromatresource.com/laundromat-news-may-09-2025/

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Welcome back to the Laundromat Resource Podcast! In this episode, host Jordan Berry sits down with entrepreneurial duo Beau and Liz Perra, who share their journey of building Lotta’s Laundry—a thriving pickup and delivery laundry service launched from scratch on Bainbridge Island.

Beau and Liz, the husband-and-wife duo behind Lotta’s Laundry, didn’t grow up in the laundry business—but they sure know what it feels like to be buried under a pile of it. As parents juggling work, kids, and life on Bainbridge Island, they were constantly caught in the endless cycle of sorting, washing, and folding. They realized they weren’t alone—so many others were feeling the same overwhelm.

In 2024, they founded Lotta’s Laundry with a simple mission: to create a stress-free, sustainable laundry solution that gives busy families and professionals their time back. Built on their background in creative problem-solving, Beau and Liz created Lotta’s Laundry as a pickup-and-delivery-only service, pairing thoughtful conveniences with eco-friendly practices. With reusable laundry bags, energy-efficient machines, and a commitment to serving the community, Lotta’s has become more than just a laundry service—it’s a trusted partner in simplifying life’s chores. Beau and Liz are building Lotta’s Laundry into a brand that helps people spend more time doing what they love while ensuring every load is handled with care and sustainability in mind.

As branding and marketing experts, Beau and Liz dive deep into the crucial role of branding for laundromat owners in today’s changing industry, especially with major players like Tide and Kathy Ireland moving in.

You’ll hear how the Perras combined old-school, high-touch customer connection with modern technology and savvy social media strategies to create a brand that resonates in their local community. From clever guerrilla marketing tactics to dog treats for customers’ pets, their fresh—and practical—approach is packed with actionable tips on customer engagement, community involvement, and standing out in a competitive market.

If you’re ready to learn how intentional branding and authentic storytelling can transform your laundry business, this is the episode you won’t want to miss. Let’s dive in!

In this episode; Jordan, Beau and Liz Perra discuss:

00:00 Podcast Guest Call: Laundry Business Owners

09:38 "Bainbridge Transition to Community Roots"

11:11 Popsicle Marketing Success

16:54 Tech's Impact on Brand Loyalty

25:56 Community Support Through Service Donations

27:03 Building Trust Through Networking

33:03 Tide's Dominance in Laundry Branding

39:32 The Power of Effective Branding

47:42 Managing Dynamic Equilibrium

51:12 Clarifying Business Communication Challenges

55:59 "The Key to Business Growth"

01:02:21 Evolving Business Systems

01:08:58 Instagram Sales Through Content Creation

01:10:07 Marketing Content Vital for Modern Laundromats

01:19:54 Building Mental Resilience

01:20:55 Positive Mindset and Generosity

01:30:02 Becoming Through Business Challenges

01:31:59 "Jazzed by Guest Conversations"

Show Notes
https://laundromatresource.com/show193

Resources
Email: orders@lottaslaundry.com

Lotta's Laundry: https://www.lottaslaundry.com/

Instagram: https://ww

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Welcome back to the Laundromat Resource Podcast! In today’s episode, host Jordan Berry is joined by John Simerson, the founder of Drop Mint Laundry Services in San Diego. John is absolutely crushing the pickup and delivery niche in one of the most competitive markets out there—and he’s here to break down exactly how he’s doing it. From his early days bootstrapping the business with nothing more than a second washer and dryer in his garage, to building a tech-driven laundry service, John discusses the challenges, lessons, and strategies behind his rapid growth.

Whether you’re thinking about launching your own pickup and delivery service, expanding your current operations, or just looking for some practical business wisdom, this conversation is packed with valuable takeaways. John’s approach to building systems, focusing relentlessly on product quality, and leveraging word-of-mouth instead of paid marketing will inspire anyone looking to dominate their market—even if laundry isn’t your primary focus. Get ready to hear the real story of entrepreneurial grit, creative problem-solving, and building a business that’s tough to beat!

In this episode, Jordan and John discuss:

00:00 "Encourage Engagement and Appreciation"

07:56 App Development Success in One Year

16:02 Surprised by Rental Linen Industry

21:28 App-Based Laundry Credibility Challenge

23:34 Laundry Business Beginnings

30:50 Entrepreneur's Goal: Match Previous Income

37:00 "Dropman: Custom Solutions Success"

39:00 Optimizing Tech for Business Efficiency

43:22 Custom Business Solutions Success

51:50 Marketing as Whipped Cream

55:31 Value Negative Feedback

01:03:42 Prioritizing Employees Over Price Competition

01:07:43 Invest in Retaining Quality Employees

01:14:25 Mentorship and Flexibility Crucial

01:19:50 Invest in Business Growth Programs

01:26:02 "Embrace a 'Yes' Culture"

01:31:08 Stay Involved in Your Business

01:32:27 Stay Involved, Audit Regularly

Show Notes
https://laundromatresource.com/show192

Resources
Email: johnsimerson@gmail.com

LinkedIn: https://www.linkedin.com/in/johnsimerson/

Drop Mint: https://www.linkedin.com/company/dropmint-llc/

Facebook: https://www.facebook.com/john.simerson.58/

Instagram: https://www.instagram.com/john_simerson/

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Welcome to another episode of the Laundromat News Today, hosted by Jordan Berry. This week, Jordan takes us on a tour across the country to spotlight inspiring and creative happenings in the laundromat world. From the heartwarming story of Laundry Love in Fort Worth, Texas, where free laundry services are provided for those in need, to a unique laundromat-bakery-café in Charlotte, North Carolina, you’ll hear how industry leaders are thinking outside the box to serve their communities and boost business.

Jordan also highlights inventive ways owners are securing funding—from state-sponsored crowdfunding in Detroit to grant-supported free laundry services for seniors and students in Illinois. And, for a bit of light-hearted fun, he closes with a tongue-in-cheek joke about the “ease” of laundromat ownership.

Whether you’re a current owner or thinking about getting into the business, this episode is packed with resources, inspiration, and practical advice about overcoming obstacles and making the laundromat business work for you.

Show notes: https://www.laundromatresource.com/laundromat-news-may-02-2025/

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