検索キーワード： 著者 "Paul Gubbins" すべてのカテゴリー

In episode 2 of The CTV Podcast, I am joined by Richard Brant, Senior Director, Advanced TV, Strategy and Partnerships at Vevo, the world's leading music video network. We cover a lot of ground including: The growing, but fragmented streaming inventory ecosystem.Balancing CTV direct sold and programmatic partnerships.How streaming publishers should be thinking about SSP and DSP relationships.The future of CTV audience measurement.How streaming publishers can lean into buy side SPO practices. And much more… Hosted on Acast. See acast.com/privacy for more information.

A CTV podcast dedicated to the growing programmatic TV ecosystem in Europe. Interviewing people who are transforming the way TV is watched, and ad breaks are bought and sold. Hosted on Acast. See acast.com/privacy for more information.